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~isPartOf:"Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction"
~language:"eng"
~person:"Albaum, Gerald S."
~person:"Amoako, George Kofi"
~person:"Azadi, Mohammad"
~person:"Babay, Hanene"
~person:"Balaji, M. S."
~person:"Deependra Singh"
~person:"Høgevold, Nils M."
~person:"Khare, Arpita"
~person:"Malhotra, Naresh K."
~subject:"B-to-B-Marketing"
~subject:"Brand"
~subject:"Business-to-business marketing"
~subject:"Customer satisfaction"
~subject:"Krankenhaus"
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B-to-B-Marketing
Brand
Business-to-business marketing
Customer satisfaction
Krankenhaus
Beziehungsmarketing
8
Relationship marketing
8
Consumer behaviour
6
Konsumentenverhalten
6
Brand image
4
Brand management
4
Kundenzufriedenheit
4
Markenführung
4
Markenimage
4
Lieferantenmanagement
3
Markenartikel
3
Supplier relationship management
3
relationship marketing
3
Confidence
2
Dienstleistungsqualität
2
E-commerce
2
Electronic Commerce
2
Emotion
2
Ghana
2
Online retailing
2
Online-Handel
2
Service quality
2
Vertrauen
2
Arbeitszufriedenheit
1
Beschwerdemanagement
1
Brand experience
1
Brand identification
1
Brand relationship orientation
1
China
1
Complaint management
1
Consumption
1
Cooperation
1
Coordination
1
Customer value
1
Direct marketing
1
Direktmarketing
1
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Article
7
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7
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7
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English
Author
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Albaum, Gerald S.
Amoako, George Kofi
Azadi, Mohammad
Babay, Hanene
Balaji, M. S.
Deependra Singh
Høgevold, Nils M.
Khare, Arpita
Malhotra, Naresh K.
Svensson, Göran
2
Ali, Ahsan
1
Almomani, Hamzeh Q.
1
Arghashi, Vahideh
1
Bahadur, Waseem
1
Bahia, Kamilia
1
Bajpai, Naval
1
Berenguer Contrí, Gloria
1
Bhatti, Zeeshan Ahmed
1
Bian, Jiahui
1
Bozbay, Zehra
1
Bressolles, Grégory
1
Caesar, Livingstone D.
1
Canales-Ronda, Pedro
1
Chen, Yuangao
1
Fayos-Gardo, Teresa
1
Fazli-Salehi, Reza
1
Fon Sim Ong
1
Gil Saura, Irene
1
Good, Megan C.
1
Guan, Jyh-Liang
1
Gumparthi, Vivek Pani
1
Ioannou Katidis, Pavlos
1
Japee, Gurudutta Pradeep
1
Jiang, Hui
1
Karami, Azhdar
1
Kashif, Muhammad
1
Kataria, Sonia
1
Khan, Ali Nawaz
1
Khan, Muhammad Asif
1
Kulshreshtha, Kushagra
1
Kumar, Vinod
1
Kuo, Min-Jon
1
Kutu-Adu, Solomon G.
1
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Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
Journal of business research : JBR
7
Journal of business-to-business marketing
4
Industrial marketing management : the international journal for industrial and high-tech firms
3
European journal of marketing : EJM
2
Journal of hospitality and tourism insights
2
Journal of international consumer marketing
2
Enhancing enterprise competitiveness : (marketing, people, IT and entrepreneurship)
1
European business review
1
European research on management and business economics
1
International journal of business excellence : IJBEX
1
International journal of procurement management
1
Journal of African business
1
Journal of contemporary marketing science
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of internet commerce
1
Journal of organizational change management
1
Journal of retailing and consumer services
1
Journal of strategic marketing
1
Legends in marketing
1
Marketing intelligence & planning
1
Psychology & marketing
1
Service business
1
Technological forecasting & social change : an international journal
1
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ECONIS (ZBW)
7
Showing
1
-
7
of
7
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date (newest first)
date (oldest first)
1
Moderating role of consumers' attachment style on post-recovery satisfaction behavior
Sidhu, Sarabjit Kaur
;
Fon Sim Ong
;
Balaji, M. S.
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
4
,
pp. 354-380
Persistent link: https://www.econbiz.de/10014422333
Saved in:
2
Relationship
marketing
, orientation, brand equity and firm value : the mediating role of customer value : an emerging market perspective
Amoako, George Kofi
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
4
,
pp. 280-308
Persistent link: https://www.econbiz.de/10012181030
Saved in:
3
Action and social alignment constituents of collaboration in B2B relationships : buyer and seller perspectives
Guan, Jyh-Liang
;
Lee, Tzong-ru
;
Otero-Neira, Carmen
; …
- In:
Journal of relationship marketing : innovations and …
21
(
2022
)
3
,
pp. 194-225
Persistent link: https://www.econbiz.de/10013336339
Saved in:
4
Perceived brand relationship orientation : conceptual analysis and dimensions identification
Bahia, Kamilia
;
Babay, Hanene
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
1
,
pp. 1-28
Persistent link: https://www.econbiz.de/10013549031
Saved in:
5
Antecedents and outcomes of brand identification with apple products among Iranian consumers
Fazli-Salehi, Reza
;
Azadi, Mohammad
;
Torres, Ivonne M.
; …
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
2
,
pp. 135-155
Persistent link: https://www.econbiz.de/10012515003
Saved in:
6
Brand experience-brand love relationship for Indian hypermarket brands : the moderating role of customer personality traits
Deependra Singh
;
Bajpai, Naval
;
Kulshreshtha, Kushagra
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
1
,
pp. 20-41
Persistent link: https://www.econbiz.de/10012483395
Saved in:
7
Relationship
marketing
and repurchase intention in Ghana's hospitality industry : an empirical examination of trust and commitment
Amoako, George Kofi
;
Kutu-Adu, Solomon G.
;
Caesar, …
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
2
,
pp. 77-107
Persistent link: https://www.econbiz.de/10012181020
Saved in:
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