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~isPartOf:"Journal of retailing and consumer services"
~language:"eng"
~subject:"Emotion"
~subject:"Virales Marketing"
~type_genre:"Article in journal"
~type_genre:"Conference Paper"
~type_genre:"Mehrbändiges Werk"
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Emotion
Virales Marketing
Consumer behaviour
1,930
Konsumentenverhalten
1,929
Einzelhandel
666
Retail trade
666
Relationship marketing
583
Beziehungsmarketing
582
Customer satisfaction
421
Kundenzufriedenheit
419
Online retailing
384
Online-Handel
384
Service quality
332
Dienstleistungsqualität
331
Brand management
286
Markenführung
286
Brand image
243
Markenimage
243
Social Web
219
Social web
219
E-commerce
203
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Internet marketing
183
Online-Marketing
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Food retailing
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Article in journal
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Mehrbändiges Werk
Aufsatz in Zeitschrift
269
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English
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Septianto, Felix
7
Dwivedi, Yogesh Kumar
5
Prentice, Catherine
5
Ladhari, Riadh
4
Park, Jungkun
4
Rana, Nripendra P.
4
Chebat, Jean-Charles
3
Chiew, Tung Moi
3
Kumar, Sushant
3
Ngo, Liem Viet
3
Surachartkumtonkun, Jiraporn
3
Abbasi, Amir Zaib
2
Akram, Umair
2
Augusto, Mário Gomes
2
Babin, Barry J.
2
Badgaiyan, Anant Jyoti
2
Bambauer-Sachse, Silke
2
Benkenstein, Martin
2
Borges, Adilson
2
Casidy, Riza
2
Chang, Ya Ping
2
Errajaa, Karim
2
Huang, Tseng-Lung
2
Hyun, Hyowon
2
Ishaq, Muhammad Ishtiaq
2
Ismagilova, Elvira
2
Japutra, Arnold
2
Jebarajakirthy, Charles
2
Kim, Min-Seong
2
Klaus, Philipp
2
Lee, Daeho
2
Li, Bin
2
Liu, Chih-Hsing
2
Maduku, Daniel K.
2
Makkar, Marian
2
Mangold, Sabrina
2
Moro, Sérgio
2
Pandit, Ameet
2
Park, Inyoung
2
Park, Minjung
2
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Journal of retailing and consumer services
Journal of business research : JBR
420
International journal of hospitality management
262
Tourism management : research, policies, practice
154
Psychology & marketing
139
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
120
Journal of business ethics : JOBE
111
Journal of consumer research : JCR ; an interdisciplinary bimonthly
96
Journal of travel and tourism marketing
92
International journal of contemporary hospitality management
90
Journal of hospitality marketing & management
90
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
81
Journal of marketing communications
79
The journal of services marketing
74
The leadership quarterly : LQ ; an international journal of political, social and behavioral science
74
Journal of marketing research : JMR
70
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
69
European journal of marketing : EJM
68
International journal of internet marketing and advertising : IJIMA
67
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
66
Academy of Management journal : AMJ
63
Cogent business & management
63
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
61
The journal of product & brand management
61
The service industries journal
61
Tourism management perspectives : TMP
61
Information systems research : ISR
60
Journal of advertising research
59
The journal of brand management : an international journal
59
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
58
Journal of economic psychology : research in economic psychology and behavioral economics
58
Marketing letters : a journal of research in marketing
58
Journal of business and psychology
56
Journal of marketing
56
International journal of consumer studies
55
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
55
Journal of marketing management : MM
55
Journal of vocational behavior
53
Journal of behavioral decision making
50
Journal of economic behavior & organization : JEBO
48
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ECONIS (ZBW)
269
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1
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269
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1
AR app-based brand engagement and outcomes : a moderated mediation approach
Khan, Imran
;
Fatma, Mobin
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460874
Saved in:
2
Artificial intelligence-generated virtual influencer : examining the effects of emotional display on user engagement
Yu, Joanne
;
Dickinger, Astrid
;
So, Kevin Kam Fung
; …
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014460786
Saved in:
3
Beyond weekdays : the impact of the weekend effect on eWOM of hedonic product
Du, Jiangang
;
Zhu, Liya
;
Ma, Yuanning
;
Zhang, Yu
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-8
Persistent link: https://www.econbiz.de/10014462181
Saved in:
4
Determining influence of service quality on user identification, belongingness, and satisfaction on mobile social media : insight from emotional attachment perspective
Pang, Hua
;
Zhang, Kaige
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462295
Saved in:
5
Exploring consumer mobile payment innovations : an investigation into the relationship between coping theory factors, individual motivations, social influence and word of mouth
Hameed, Irfan
;
Akram, Umair
;
Khan, Yamna
;
Khan, Naveed R.
; …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014462304
Saved in:
6
Feeling close from Afar : public reactions to racial profiling in retail and brand crisis management
Youn, Song-Yi
;
Ki, Chung-Wha
;
Ha, Sejin
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014462287
Saved in:
7
Green power of virtual influencer : the role of virtual influencer image, emotional appeal, and product involvement
Jiang, Kan
;
Zheng, Junyuan
;
Luo, Shaohua
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462270
Saved in:
8
Holding on to your memories : factors influencing social media hoarding behaviour
Vinoi, Nivin
;
Shankar, Amit
;
Khalil, Ashraf
;
Mehrotra, Ankit
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460870
Saved in:
9
How do e-commerce anchors' characteristics influence consumers' impulse buying? : an emotional contagion perspective
Li, Li
;
Chen, Xiaoting
;
Zhu, Peng
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014460834
Saved in:
10
How environmental concerns influence consumers' anticipated emotions towards sustainable consumption : the moderating role of regulatory focus
Maduku, Daniel K.
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014460842
Saved in:
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