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~isPartOf:"Journal of retailing and consumer services"
~subject:"Advertising"
~subject:"Deutschland"
~subject:"Konsumentenverhalten"
~type_genre:"Article in journal"
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Search: subject_exact:"Bildschirmspiel"
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7
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5
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3
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2
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Lang, Bodo
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Martín-Velicia, Félix
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Ramírez-Correa, Patricio
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Journal of retailing and consumer services
Journal of advertising : official publication of the American Academy of Advertising
17
International journal of advertising : the quarterly review of marketing communications
11
Journal of business research : JBR
10
Young consumers : insight and ideas for responsible marketers
10
Journal of marketing communications
8
Journal of sport management : the official journal of the North American Society of Sport Management
8
Psychology & marketing
8
Sport marketing quarterly : preferred journal of the Sport Marketing Association
8
Journal of consumer behaviour : an international research review
7
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
6
Electronic commerce research
4
International journal of advertising : the review of marketing communications
4
International journal of sports marketing & sponsorship
4
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
4
Technological forecasting & social change : an international journal
4
The journal of product & brand management
4
Asia Pacific journal of marketing and logistics
3
European Sport management quarterly : ESMQ
3
European journal of marketing
3
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
3
International journal of e-business research : an official publication of the Information Resources Management Association
3
International journal of electronic commerce : IJEC
3
International journal of internet marketing and advertising : IJIMA
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
International journal of retail & distribution management
3
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
3
Journal of electronic commerce research : JECR
3
Journal of management information systems : JMIS
3
Journal of promotion management : JPM
3
Journal of promotion management : innovations in planning and applied research
3
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
3
Journal of the Academy of Marketing Science
3
Australasian marketing journal
2
Information systems research : ISR
2
International journal of electronic marketing and retailing : IJEMR
2
International journal of technology marketing : IJTMkt
2
Journal of advertising research
2
Journal of consumer research : JCR ; an interdisciplinary journal
2
Journal of cultural economics
2
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ECONIS (ZBW)
7
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1
Luxury fashion games are so cool! : predicting awareness, perceived quality, and loyalty
Rodrigues, Mariana Berga
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462281
Saved in:
2
Hedonic consumption experience in videogaming : a multidimensional perspective
Hollebeek, Linda D.
;
Abbasi, Amir Zaib
;
Schultz, Carsten D.
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013169614
Saved in:
3
Does playing a video game really result in improvements in psychological well-being in the era of COVID-19?
Kim, Min-Seong
- In:
Journal of retailing and consumer services
61
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012581926
Saved in:
4
Effort justification for fun activities? : the effect of location-based mobile coupons using games
Kim, Hee Jin
;
Song, Hayeon
- In:
Journal of retailing and consumer services
54
(
2020
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012238343
Saved in:
5
Can gamification increases consumers' engagement in fitness apps? : the moderating role of commensurability of the game elements
Feng, Wenting
;
Tu, Rungting
;
Hsieh, Peishan
- In:
Journal of retailing and consumer services
57
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012305899
Saved in:
6
Analysing the acceptation of online games in mobile devices : an application of UTAUT2
Ramírez-Correa, Patricio
;
Rondán-Cataluña, Francisco …
- In:
Journal of retailing and consumer services
50
(
2019
),
pp. 85-93
Persistent link: https://www.econbiz.de/10012114124
Saved in:
7
Modeling the effect of self-efficacy on game usage and purchase behavior
Davis, Robert
;
Lang, Bodo
- In:
Journal of retailing and consumer services
19
(
2012
)
1
,
pp. 67-77
Persistent link: https://www.econbiz.de/10009507898
Saved in:
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