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~isPartOf:"Journal of strategic marketing"
~isPartOf:"The international journal of bank marketing : IJBM"
~subject:"Supplier relationship management"
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Search: subject:"Kundenmanagement"
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Supplier relationship management
Beziehungsmarketing
254
Relationship marketing
254
Consumer behaviour
106
Konsumentenverhalten
106
Customer satisfaction
73
Kundenzufriedenheit
73
Dienstleistungsqualität
51
Service quality
51
Bank
43
Brand management
35
Markenführung
35
Marketing management
31
Marketingmanagement
31
Lieferantenmanagement
29
Confidence
27
Vertrauen
27
Brand image
26
Markenimage
26
Social Web
25
Social web
25
Customer integration
23
Kundenintegration
23
Personal banking
22
Privatkundengeschäft
22
Customer value
20
Kundenwert
20
Betriebliche Wertschöpfung
18
Value creation
18
Brand
17
Markenartikel
17
Internet marketing
16
Online-Marketing
16
India
14
Indien
14
Structural equation model
13
Strukturgleichungsmodell
13
Customer loyalty
12
Einzelhandel
12
Financial services
12
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Undetermined
18
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28
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1
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29
Aufsatz in Zeitschrift
29
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1
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English
29
Author
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Frazer, Lorelle
2
Gupta, Samir
2
Polonsky, Michael J.
2
Thaichon, Park
2
Ahmad, Bilal
1
Akbar, Muhammad Imad Ud Din
1
Anees-ur-Rehman, Muhammad
1
Balaji, M. S.
1
Bang, Nguyen
1
Beldona, Srikanth
1
Bilgihan, Anil
1
Brannan, Ross
1
Brun, Isabelle
1
Carlson, Jamie L.
1
Chai, Joe Choon Yean
1
Chen, Cheng-Hao Steve
1
Chen, Junsong
1
Dahlstrom, Robert
1
Daukseviciute, Irena
1
Dibb, Sally
1
Esterik-Plasmeijer, Pauline W. J. van
1
Fink, Robert C.
1
Foroudi, Pantea
1
Hatten, Kenneth J.
1
Haverila, Matti Juhani
1
Heinonen, Kristina
1
Helmersson, Helge
1
Houjeir, Roudaina
1
Hyman, Michael R.
1
James, William L.
1
Johns, Raechel
1
Johnston, Wesley James
1
Khojastehpour, Morteza
1
Kimasheva, Maria
1
Kremez, Zhanna
1
Kwan, Rebecca
1
Lancaster, Geoffrey
1
Lazaravic, Violet
1
Line, Ricard
1
MacIntyre, Faye S.
1
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Published in...
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Journal of strategic marketing
The international journal of bank marketing : IJBM
Industrial marketing management : the international journal for industrial and high-tech firms
213
The journal of business & industrial marketing
109
Journal of business research : JBR
83
Journal of business-to-business marketing
39
Journal of the Academy of Marketing Science
24
Journal of marketing
21
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
20
SpringerLink / Bücher
20
The journal of services marketing
19
Gabler Edition Wissenschaft
17
International journal of production economics
15
Springer eBook Collection / Business and Economics
15
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
14
Journal of retailing and consumer services
14
The service industries journal
13
Journal of personal selling & sales management : JPSSM
11
Service business
11
Services marketing quarterly
10
International journal of procurement management
9
Marketing intelligence & planning
9
Neue betriebswirtschaftliche Forschung : Nbf
9
Journal of marketing channels : ... distribution systems, strategy, and management
8
Journal of purchasing and supply management
8
Journal of service research : JSR
8
Marketing theory
8
The international journal of logistics management
8
Basler Schriften zum Marketing
7
European journal of marketing : EJM
7
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
7
Interaktionen im Dienstleistungsbereich
7
International journal of hospitality management
7
International journal of project management : the journal of The International Project Management Association
7
Jahrbuch der Absatz- und Verbrauchsforschung
7
Die Betriebswirtschaft : DBW
6
European journal of marketing
6
Handbook of relationship marketing
6
International business review : the official journal of the European International Business Academy
6
Journal of business market management : jbm
6
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ECONIS (ZBW)
29
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1
How perceptions of relationship investment influence customer loyalty : the mediating role of perceived value and the moderating role of relationship proneness
Menidjel, Choukri
;
Bilgihan, Anil
- In:
Journal of strategic marketing
31
(
2023
)
1
,
pp. 296-319
Persistent link: https://www.econbiz.de/10014303204
Saved in:
2
Validating a multidimensional perspective of relationship marketing on brand attachment, customer loyalty and purchase intentions : a serial mediation model
Ahmad, Bilal
;
Akbar, Muhammad Imad Ud Din
- In:
Journal of strategic marketing
31
(
2023
)
3
,
pp. 669-692
Persistent link: https://www.econbiz.de/10014304946
Saved in:
3
Relationship marketing in franchising and retailing
Thaichon, Park
;
Frazer, Lorelle
;
Weaven, Scott
- In:
Journal of strategic marketing
30
(
2022
)
2
,
pp. 113-114
Persistent link: https://www.econbiz.de/10013170049
Saved in:
4
Collaboration, communication, support, and relationships in the context of e-commerce within the franchising sector
Kremez, Zhanna
;
Frazer, Lorelle
;
Quach, Sara
;
Thaichon, Park
- In:
Journal of strategic marketing
30
(
2022
)
2
,
pp. 137-159
Persistent link: https://www.econbiz.de/10013170054
Saved in:
5
Relationship marketing in franchising and retailing
2022
Persistent link: https://www.econbiz.de/10013170068
Saved in:
6
Impact of CRM strategy on relationship commitment and new product development : mediating effects of learning from failure
Bang, Nguyen
;
Chen, Junsong
;
Foroudi, Pantea
;
Yu, Xiaoyu
; …
- In:
Journal of strategic marketing
30
(
2022
)
5
,
pp. 443-480
Persistent link: https://www.econbiz.de/10013370891
Saved in:
7
Collaborative orientation to advance value co-creation in buyer-seller relationships
Gupta, Samir
;
Polonsky, Michael J.
;
Lazaravic, Violet
- In:
Journal of strategic marketing
27
(
2019
)
3
,
pp. 191-209
Persistent link: https://www.econbiz.de/10012202453
Saved in:
8
The role of relationships in start-up development
Mattsson, Jan
;
Helmersson, Helge
;
Standing, Craig
- In:
Journal of strategic marketing
27
(
2019
)
7
,
pp. 559-582
Persistent link: https://www.econbiz.de/10012202780
Saved in:
9
How multiple strategic orientations impact brand equity of B2B SMEs
Anees-ur-Rehman, Muhammad
;
Johnston, Wesley James
- In:
Journal of strategic marketing
27
(
2019
)
8
,
pp. 730-750
Persistent link: https://www.econbiz.de/10012202790
Saved in:
10
Chinese relationship management : a qualitative study of banking in New Zealand
Chai, Joe Choon Yean
;
Dibb, Sally
- In:
Journal of strategic marketing
26
(
2018
)
3
,
pp. 205-222
Persistent link: https://www.econbiz.de/10011894530
Saved in:
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