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~isPartOf:"Journal of vacation marketing"
~subject:"Brand management"
~type:"article"
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Search: subject_exact:"Verhalten von Urlaubern"
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Brand management
Holiday behaviour
96
Urlaubsverhalten
96
Tourism
60
Tourismus
60
Tourism marketing
52
Tourismusmarketing
52
Consumer behaviour
33
Konsumentenverhalten
33
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28
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revisit intention
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Abbasi, Amir Zaib
1
Barrio-García, Salvador del
1
Castañeda García, J. Alberto
1
Chiappetta Jabbour, Charbel José
1
Chua, Bee-Lia
1
Ding Hooi Ting
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Ferreira, Luciana Brandão
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Frias, Dolores M.
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Giraldi, Janaina de Moura Engracia
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Han, Heesup
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Kaushal, Vikrant
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Kaushik, Arun Kumar
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Khalil Hussain
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Lin, Shuang
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Liu, Yue
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López-Moreno, Lorenza
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Moon, Hyoungeun
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Nisar, Saima
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Rather, Raouf Ahmad
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Santos, Glauber Eduardo de Oliveira
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Shamim, Amjad
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Viriya Taecharungroj
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Xu, Shuangyu
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Journal of vacation marketing
Journal of travel and tourism marketing
17
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
10
Journal of destination marketing & management
9
Tourism management : research, policies, practice
9
Tourism analysis : an interdisciplinary tourism & hospitality journal
5
Tourism management perspectives : TMP
5
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
4
Journal of hospitality and tourism insights
4
Cogent business & management
3
Journal of vacation marketing : an international journal
3
Asia Pacific journal of marketing and logistics
2
Journal of business research : JBR
2
Journal of hospitality marketing & management
2
Journal of retailing and consumer services
2
Tourism and hospitality research : THR
2
Tourism planning & development
2
Tourism review
2
Tourism review : the official journal of the AIEST
2
Agrarian economy and rural development : realities and perspectives for Romania : 8th edition of the International Symposium
1
Apps management and e-commerce transactions in real-time
1
Benchmarking : an international journal
1
Business ethics and leadership : BEL
1
Corporate Branding in Logistics and Transportation : Recent Developments and Emerging Issues
1
Economic analysis : EA
1
Economies : open access journal
1
Enlightening tourism : ET ; a pathmaking journal
1
EuroEconomica
1
European journal of marketing
1
Future Business Journal
1
Global business and finance review
1
International Journal of Hospitality and Event Management
1
International journal of contemporary hospitality management
1
International journal of event and festival management
1
International journal of hospitality management
1
International journal of leisure and tourism marketing : IJLTM
1
International journal of management and marketing research : IJMMR
1
International journal of services technology and management
1
International marketing and the country of origin effect : the global impact of 'Made in Italy'
1
Italian journal of marketing : ITJM
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ECONIS (ZBW)
7
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7
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date (oldest first)
1
A new tourism paradigm in the marketplace : armchair travel and destination experiences
Yu, Jongsik
;
Moon, Hyoungeun
;
Chua, Bee-Lia
;
Han, Heesup
- In:
Journal of vacation marketing
30
(
2024
)
1
,
pp. 58-71
Persistent link: https://www.econbiz.de/10014631886
Saved in:
2
Exploring tourism-generated social media communication, brand equity, satisfaction, and loyalty : a PLS-SEM-based multi-sequential approach
Abbasi, Amir Zaib
;
Rather, Raouf Ahmad
;
Ding Hooi Ting
; …
- In:
Journal of vacation marketing
30
(
2024
)
1
,
pp. 93-109
Persistent link: https://www.econbiz.de/10014631898
Saved in:
3
Destination brand experience, brand positioning, and intention to visit : a multi-destination comparison study
Lin, Shuang
;
Xu, Shuangyu
;
Liu, Yue
;
Zhang, Liyin
- In:
Journal of vacation marketing
30
(
2024
)
3
,
pp. 599-614
Persistent link: https://www.econbiz.de/10014632008
Saved in:
4
Experiential brand positioning : developing positioning strategies for beach destinations using online reviews
Viriya Taecharungroj
- In:
Journal of vacation marketing
29
(
2023
)
3
,
pp. 313-330
Persistent link: https://www.econbiz.de/10014293844
Saved in:
5
Building relationship orientation among travelers through destination brand authenticity
Kumar, Vikas
;
Kaushal, Vikrant
;
Kaushik, Arun Kumar
- In:
Journal of vacation marketing
29
(
2023
)
3
,
pp. 331-347
Persistent link: https://www.econbiz.de/10014293847
Saved in:
6
Rio 2016 Olympic Games : Brand and the reciprocal effects of touristic destinations
Ferreira, Luciana Brandão
;
Giraldi, Janaina de Moura …
- In:
Journal of vacation marketing
28
(
2022
)
3
,
pp. 335-349
Persistent link: https://www.econbiz.de/10013257590
Saved in:
7
The effect of self-congruity and motivation on consumer-based destination brand equity
Frias, Dolores M.
;
Castañeda García, J. Alberto
; …
- In:
Journal of vacation marketing
26
(
2020
)
3
,
pp. 287-304
Persistent link: https://www.econbiz.de/10012265169
Saved in:
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