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~isPartOf:"Marketing : journal of research and management"
~language:"bul"
~language:"eng"
~language:"hun"
~language:"spa"
~subject:"Deutschland"
~subject:"Impact assessment"
~subject:"Konsumentenverhalten"
~subject:"Volatility"
~type_genre:"Amtsdruckschrift"
~type_genre:"Article in journal"
~type_genre:"Bibliografie"
~type_genre:"Bibliographie enthalten"
~type_genre:"Conference paper"
~type_genre:"Konferenzbeitrag"
~type_genre:"Ratgeber"
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Impact assessment
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19
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6
Marketing theory
6
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6
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Gierl, Heribert
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2
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2
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1
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Marketing : journal of research and management
Journal of business research : JBR
1,971
Journal of retailing and consumer services
1,952
Energy economics
1,096
Applied economics
1,058
International journal of hospitality management
766
International journal of consumer studies
765
Economic modelling
746
Applied economics letters
724
Finance research letters
716
Economics letters
711
Psychology & marketing
662
Intereconomics : review of European economic policy
646
Journal of consumer research : JCR ; an interdisciplinary bimonthly
583
Journal of banking & finance
581
International review of financial analysis
493
Technological forecasting & social change : an international journal
470
International review of economics & finance : IREF
469
Journal of international money and finance
438
Management science : journal of the Institute for Operations Research and the Management Sciences
429
The North American journal of economics and finance : a journal of financial economics studies
406
Journal of economic behavior & organization : JEBO
399
The journal of product & brand management
393
Asia Pacific journal of marketing and logistics
392
Journal of econometrics
389
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
379
The American economic review
377
The journal of futures markets
370
Tourism management : research, policies, practice
370
European economic review : EER
356
Journal of risk and financial management : JRFM
356
European journal of marketing : EJM
355
Jahrbücher für Nationalökonomie und Statistik
355
Research in international business and finance
355
The journal of brand management : an international journal
351
Applied financial economics
350
Empirical economics : a journal of the Institute for Advanced Studies, Vienna, Austria
350
Journal of marketing research : JMR
345
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Food policy : economics planning and politics of food and agriculture
335
Cogent business & management
323
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ECONIS (ZBW)
25
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1
Communication behavior of companies in product recalls without customer identification information
Kübler, Raoul
;
Albers, Sönke
- In:
Marketing : journal of research and management
6
(
2010
)
1
,
pp. 59-70
Persistent link: https://www.econbiz.de/10003976429
Saved in:
2
Differences in the ability of structural and reduced-form models to improve pricing decisions
Skiera, Bernd
- In:
Marketing : journal of research and management
6
(
2010
)
1
,
pp. 91-99
Persistent link: https://www.econbiz.de/10003976444
Saved in:
3
The effects of cause-related marketing campaign characteristics : a literature review
Fries, Anne
- In:
Marketing : journal of research and management
6
(
2010
)
2
,
pp. 145-157
Persistent link: https://www.econbiz.de/10008772669
Saved in:
4
Means-end chains : a means to which end?
Grunert, Klaus G.
- In:
Marketing : journal of research and management
6
(
2010
)
1
,
pp. 30-38
Persistent link: https://www.econbiz.de/10003976412
Saved in:
5
Neural net extensions of stochastic brand choice models
Hruschka, Harald
- In:
Marketing : journal of research and management
6
(
2010
)
1
,
pp. 51-58
Persistent link: https://www.econbiz.de/10003976422
Saved in:
6
Neuroscience in marketing research
Bagozzi, Richard P.
- In:
Marketing : journal of research and management
6
(
2010
)
1
,
pp. 7-17
Persistent link: https://www.econbiz.de/10003976397
Saved in:
7
Small sample properties of the Pareto/Negative binomial distribution model
Hoppe, Daniel
;
Wagner, Udo
- In:
Marketing : journal of research and management
6
(
2010
)
1
,
pp. 39-50
Persistent link: https://www.econbiz.de/10003976419
Saved in:
8
eCommerce revisited : the impact of an uncoupled consumer buying process on retailing
Peters, Kay
;
Albers, Sönke
;
Asselmann, Daniel
; …
- In:
Marketing : journal of research and management
5
(
2009
)
2
,
pp. 85-104
Persistent link: https://www.econbiz.de/10003908019
Saved in:
9
Free markets, marketing and society
Raman, Kalyan
- In:
Marketing : journal of research and management
5
(
2009
)
1
,
pp. 7-16
Persistent link: https://www.econbiz.de/10003857586
Saved in:
10
Range effects in measuring attribute importance
Gedenk, Karen
;
Sattler, Henrik
- In:
Marketing : journal of research and management
5
(
2009
)
1
,
pp. 17-26
Persistent link: https://www.econbiz.de/10003857588
Saved in:
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