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~isPartOf:"The international review of retail, distribution and consumer research"
~subject:"Brand image"
~subject:"Sales promotion"
~type:"article"
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Brand image
Sales promotion
Consumer behaviour
272
Konsumentenverhalten
272
Einzelhandel
99
Retail trade
99
Online retailing
48
Online-Handel
48
Beziehungsmarketing
46
Relationship marketing
46
Food retailing
34
Lebensmitteleinzelhandel
34
Customer satisfaction
28
Kundenzufriedenheit
28
Brand management
27
Markenführung
27
E-commerce
22
Electronic Commerce
22
Markenimage
22
Distribution channel
19
Vertriebsweg
19
Ladengestaltung
18
Store design
18
Textile distribution
18
Textilhandel
18
Brand
16
Markenartikel
16
Handelsmarke
15
Store brand
15
Fashion
14
Mode
14
Emotion
13
Food trade
13
Lebensmittelhandel
13
USA
13
United States
13
Verkaufsförderung
13
Innovation adoption
12
Innovationsakzeptanz
12
Internet marketing
12
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34
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34
Conference paper
2
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English
34
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Aichner, Thomas
1
Alić, Adi
1
Arnaout, Jean-Paul
1
Bech-Larsen, Tino
1
Behe, Bridget K.
1
Belli, Alex
1
Beneke, Justin
1
Bianchi, Constanza
1
Boon Liat Cheng
1
Boutrup Jensen, Briger
1
Brandão, Amélia Maria Pinto da Cunha
1
Calvo-Porral, Cristina
1
Caryn Kar Yan Ng
1
Castano, Ricardo
1
Castellucci, Luciano
1
Cavazza, Nicoletta
1
Cham Tat Huei
1
Chan, Fong Yee
1
Chan, Hung Fai
1
Choi, Laee
1
Chung, Kim
1
Das, Gopal
1
David, Natalie
1
Davis, Lizhu Yu
1
Dyer, Barbara
1
Fam, Kim Shyan
1
Forza, Cipriano
1
Frasquet Deltoro, Marta
1
Gabrielli, Veronica
1
Gierl, Heribert
1
Glynn, Mark S.
1
Gázquez-Abad, Juan C.
1
Huddleston, Patricia
1
Huddleston, Patricia T.
1
Jeon, Jung Ok
1
Jham, Vimi
1
Jones, Robert Paul
1
Kucuk, S. Umit
1
Lim, Yet-mee
1
Londono, Juan Carlos
1
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The international review of retail, distribution and consumer research
Journal of business research : JBR
376
Journal of retailing and consumer services
272
The journal of product & brand management
250
The journal of brand management : an international journal
215
Psychology & marketing
113
Asia Pacific journal of marketing and logistics
95
European journal of marketing : EJM
84
Journal of marketing communications
78
Journal of international consumer marketing
70
International journal of hospitality management
67
The journal of consumer marketing
65
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
61
Marketing letters : a journal of research in marketing
58
Journal of marketing
57
Marketing intelligence & planning
56
Journal of promotion management : innovations in planning and applied research
55
Journal of promotion management : JPM
54
International marketing review
53
Journal of global marketing
53
International journal of consumer studies
49
Cogent business & management
47
Journal of fashion marketing and management
45
Journal of strategic marketing
45
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
43
Journal of Islamic marketing
42
Journal of the Academy of Marketing Science
42
Journal of travel and tourism marketing
42
Journal of marketing research : JMR
41
Journal of retailing
41
International journal of internet marketing and advertising : IJIMA
40
Journal of consumer research : JCR ; an interdisciplinary bimonthly
40
Journal of marketing management : MM
39
International journal of advertising : the review of marketing communications
38
International journal of retail & distribution management
38
International journal of advertising : the quarterly review of marketing communications
33
Journal of marketing management : JMM ; journal of the Academy of Marketing
33
The IUP journal of brand management : IJBRM
33
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
32
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
32
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ECONIS (ZBW)
34
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1
Consumer-brand relationships with ai anthropomorphic assistant : role of product usage barrier, psychological distance and trust
Jham, Vimi
;
Malhotra, Gunjan
;
Sehgal, Nidhi
- In:
The international review of retail, distribution and …
33
(
2023
)
2
,
pp. 117-133
Persistent link: https://www.econbiz.de/10014292087
Saved in:
2
Cognitive drivers of brand love and store brand loyalty : lessons for retailers in a developing country setting
Alić, Adi
;
Mujkic, Alisa
- In:
The international review of retail, distribution and …
33
(
2023
)
2
,
pp. 134-154
Persistent link: https://www.econbiz.de/10014292090
Saved in:
3
Consumer brand hate : the role of ambivalence
Valenzuela, Consuelo
;
Castellucci, Luciano
;
Trinidad …
- In:
The international review of retail, distribution and …
32
(
2022
)
1
,
pp. 100-125
Persistent link: https://www.econbiz.de/10012873364
Saved in:
4
Measuring the effects of retail brand experiences and brand love on word of mouth : a cross-country study of IKEA brand
Rodrigues, Clarinda
;
Brandão, Amélia Maria Pinto da Cunha
- In:
The international review of retail, distribution and …
31
(
2021
)
1
,
pp. 78-105
Persistent link: https://www.econbiz.de/10012425334
Saved in:
5
What drives Kuwaiti consumers to purchase luxury brands?
Mostafa, Mohamed M.
;
Arnaout, Jean-Paul
- In:
The international review of retail, distribution and …
30
(
2020
)
1
,
pp. 86-102
Persistent link: https://www.econbiz.de/10012209765
Saved in:
6
The battle for commercial hearts and minds and the internal brand within a charity shop network in Ireland
O'Callaghan, Edmund
- In:
The international review of retail, distribution and …
29
(
2019
)
5
,
pp. 600-617
Persistent link: https://www.econbiz.de/10012209627
Saved in:
7
Factors influencing clothing interest and purchase intention : a study of Generation Y consumers in Malaysia
Cham Tat Huei
;
Caryn Kar Yan Ng
;
Lim, Yet-mee
;
Boon …
- In:
The international review of retail, distribution and …
28
(
2018
)
2
,
pp. 174-189
Persistent link: https://www.econbiz.de/10011884109
Saved in:
8
Leveraging social media-based determinants to build customer-based brand equity of a retailer
Mathur, Manisha
- In:
The international review of retail, distribution and …
28
(
2018
)
5
,
pp. 554-575
Persistent link: https://www.econbiz.de/10011988220
Saved in:
9
The country-of-origin lie : impact of foreign branding on customers' willingness to buy and willingness to pay when the product's actual origin is disclosed
Aichner, Thomas
;
Forza, Cipriano
;
Trentin, Alessio
- In:
The international review of retail, distribution and …
27
(
2017
)
1
,
pp. 43-60
Persistent link: https://www.econbiz.de/10011703177
Saved in:
10
Consumers' multifaceted deal knowledge in a grocery retail setting
Boutrup Jensen, Briger
;
Bech-Larsen, Tino
- In:
The international review of retail, distribution and …
27
(
2017
)
1
,
pp. 61-77
Persistent link: https://www.econbiz.de/10011703179
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