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Literature review
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Bibliometrics
9
Bibliometrie
9
Consumer behaviour
6
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6
Advertising
3
Brand management
3
Internet marketing
3
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3
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2
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11
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11
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Dwivedi, Yogesh Kumar
4
Bang, Nguyen
2
Jayawardhena, Chanaka
2
Al-Hajla, Ali Homaid
1
Alryalat, Mohammad Abdallah Ali
1
Chen, Chen-Chu
1
Chen, Hsin
1
Dennis, Charles
1
Dutta, Shantanu
1
Elbedweihy, Alaa M.
1
Kapoor, Kawaljeet Kaur
1
Kumar, Prashant
1
Melewar, T. C.
1
Modi, Pratik
1
Moussa, Salim
1
O'Gorman, Kevin
1
Perez-Vega, Rodrigo
1
Rana, Nripendra P.
1
Shabbirhusain RV
1
Shaikh, Ateeque
1
Shareef, Mahmud Akhter
1
Slade, Emma L.
1
Telewar, T. C.
1
Waite, Kathryn
1
Williams, Michael D.
1
Yadav, Vanita
1
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The marketing review
Journal of business research : JBR
37
European journal of operational research : EJOR
32
International journal of production economics
32
Technological forecasting & social change : an international journal
27
Management review quarterly
21
Management review quarterly : systematic literature reviews, meta-analyses, and replication studies
20
Industrial marketing management : the international journal for industrial and high-tech firms
15
Journal of family business strategy
15
International Journal of Operations & Production Management
14
International journal of contemporary hospitality management
13
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
13
International journal of project management : the journal of The International Project Management Association
12
Transportation research / E : an international journal
12
European management journal
11
International journal of hospitality management
11
Journal of business ethics : JOBE
11
Business & Information Systems Engineering
10
International business review : the official journal of the European International Business Academy
10
Journal of accounting education
10
The journal of strategic information systems : incorporating International Information Systems
10
Electronic markets : EM ; the international journal of electronic commerce and business media
9
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
9
Journal of purchasing and supply management
9
Management research review
9
International Journal of Physical Distribution & Logistics Management
8
The journal of business & industrial marketing
8
Business & information systems engineering : BISE ; the international journal of Wirtschaftsinformatik
7
European Journal of Operational Research
7
International Journal of Production Economics
7
International journal of physical distribution & logistics management : IJPD & LM
7
International review of financial analysis
7
Review of managerial science : RMS
7
Supply Chain Management: An International Journal
7
Technovation : the international journal of technological innovation, entrepreneurship and technology management
7
The international journal of logistics management
7
The journal of brand management : an international journal
7
Benchmarking: An International Journal
6
Electronic markets : the international journal on networked business
6
International Journal of Lean Six Sigma
6
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11
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1
Review of literature on green consumer behaviour over 25 years (1994-2018)
Shabbirhusain RV
- In:
The marketing review
20
(
2020
)
1/2
,
pp. 45-61
Persistent link: https://www.econbiz.de/10012299461
Saved in:
2
If it is love, can I get my money back? : a critical review of the brand love literature
Moussa, Salim
- In:
The marketing review
19
(
2019
)
3/4
,
pp. 147-159
Persistent link: https://www.econbiz.de/10012299482
Saved in:
3
A paradigmatic and methodological examination of market orientation research
Shaikh, Ateeque
;
Modi, Pratik
;
Yadav, Vanita
;
Kumar, …
- In:
The marketing review
18
(
2018
)
3/4
,
pp. 371-400
Persistent link: https://www.econbiz.de/10012116408
Saved in:
4
Advancing Islamic branding : the influence of religious beliefs and religion-compliant product adoption
Al-Hajla, Ali Homaid
;
Bang, Nguyen
;
Telewar, T. C.
; …
- In:
The marketing review
18
(
2018
)
1
,
pp. 25-39
Persistent link: https://www.econbiz.de/10011892845
Saved in:
5
Mobile banking : a trade-off between mobile technology and service for consumers' behavioural intention
Shareef, Mahmud Akhter
;
Dutta, Shantanu
;
Dwivedi, …
- In:
The marketing review
17
(
2017
)
4
,
pp. 427-449
Persistent link: https://www.econbiz.de/10011861377
Saved in:
6
Affiliate marketing : an overview and analysis of emerging literature
Dwivedi, Yogesh Kumar
;
Rana, Nripendra P.
;
Alryalat, …
- In:
The marketing review
17
(
2017
)
1
,
pp. 33-50
Persistent link: https://www.econbiz.de/10011760026
Saved in:
7
Social impact theory : an examination of how immediacy operates as an influence upon social media interaction in Facebook fan pages
Perez-Vega, Rodrigo
;
Waite, Kathryn
;
O'Gorman, Kevin
- In:
The marketing review
16
(
2016
)
3
,
pp. 299-321
Persistent link: https://www.econbiz.de/10011597016
Saved in:
8
A review of the uses of corporate reputation : different perspectives and definitions
Chen, Chen-Chu
;
Bang, Nguyen
;
Melewar, T. C.
;
Dennis, …
- In:
The marketing review
15
(
2015
)
3
,
pp. 263-288
Persistent link: https://www.econbiz.de/10011438100
Saved in:
9
Social media marketing and advertising
Dwivedi, Yogesh Kumar
;
Kapoor, Kawaljeet Kaur
;
Chen, Hsin
- In:
The marketing review
15
(
2015
)
3
,
pp. 289-309
Persistent link: https://www.econbiz.de/10011438101
Saved in:
10
Consumer-brand identification : a social identity based review and research directions
Elbedweihy, Alaa M.
;
Jayawardhena, Chanaka
- In:
The marketing review
14
(
2014
)
2
,
pp. 205-228
Persistent link: https://www.econbiz.de/10010417119
Saved in:
1
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