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~language:"ara"
~language:"eng"
~language:"ukr"
~language:"zho"
~person:"Verhoef, Peter C."
~source:"econis"
~subject:"Consumer behaviour"
~type_genre:"Article in journal"
~type_genre:"Working Paper"
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Consumer behaviour
Konsumentenverhalten
42
Beziehungsmarketing
39
Relationship marketing
39
Customer satisfaction
14
Kundenzufriedenheit
14
Einzelhandel
12
Retail trade
12
Distribution channel
11
Marketing management
11
Marketingmanagement
11
Vertriebsweg
11
Brand management
10
Customer value
10
Kundenwert
10
Markenführung
10
Netherlands
10
Niederlande
10
E-commerce
9
Electronic Commerce
9
Online retailing
9
Online-Handel
9
Dienstleistungsqualität
8
Service quality
8
Internet marketing
7
Online-Marketing
7
Direktmarketing
6
Kundenbindungsprogramm
6
Loyalty program
6
Marketing
6
Marketing theory
6
Marketingtheorie
6
Theorie
6
Theory
6
Category Management
5
Category management
5
Digitalisierung
5
Digitization
5
Direct marketing
5
Mobile communications
5
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18
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6
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Article
35
Book / Working Paper
7
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Article in journal
Working Paper
Aufsatz in Zeitschrift
35
Arbeitspapier
7
Graue Literatur
3
Non-commercial literature
3
Aufsatz im Buch
1
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Language
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Arabic
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Ukrainian
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1
Author
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Verhoef, Peter C.
Han, Heesup
115
Mattila, Anna S.
98
Lusk, Jayson L.
76
Phau, Ian
73
Khare, Arpita
68
Dwivedi, Yogesh Kumar
63
Nayga, Rodolfo M.
63
Grewal, Dhruv
62
Loureiro, Sandra Maria Correia
62
Septianto, Felix
60
Belk, Russell W.
58
Jang, Soocheong
57
Paul, Justin
54
Janssen, Maarten C. W.
53
Rock, Bram de
51
Ko, Eunju
50
Bagozzi, Richard P.
49
Cherchye, Laurens
49
Laroche, Michel
48
Hollebeek, Linda D.
47
Pelsmacker, Patrick de
47
Kim, Jungkeun
46
Diamantopoulos, Adamantios
42
Sharma, Piyush
42
Bang, Nguyen
40
Das, Gopal
39
Moraga-González, José Luis
39
Thaichon, Park
39
Kim, Seongseop
38
Rajagopal
38
Ko, Yong Jae
37
Vrontis, Demetris
37
Eisend, Martin
36
Park, Jungkun
36
Stavins, Joanna
36
Thøgersen, John
36
Wong, IpKin Anthony
36
Wu, Luorong
36
Hyun, Sunghyup Sean
35
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Erasmus Research Institute of Management
3
Econometrisch Instituut <Rotterdam>
1
Published in...
All
ERIM report series research in management
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of retailing
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
Journal of marketing
3
Journal of the Academy of Marketing Science
3
Journal of business research : JBR
2
Journal of interactive marketing
2
Marketing letters : a journal of research in marketing
2
Econometric Institute research papers
1
GfK marketing intelligence review : Marketingforschung für die Praxis
1
International journal of management reviews : IJMR
1
Journal of retailing and consumer services
1
Journal of service research : JSR
1
Journal of strategic marketing
1
MSI reports : working paper series
1
Universia business review : UBR
1
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ECONIS (ZBW)
Showing
1
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10
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42
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date (oldest first)
1
The effects of cultural differences on consumers' willingness to share personal information
Schumacher, Christopher
;
Eggers, Felix
;
Verhoef, Peter C.
; …
- In:
Journal of interactive marketing
58
(
2023
)
1
,
pp. 72-89
Persistent link: https://www.econbiz.de/10014228866
Saved in:
2
The market for privacy : understanding how consumers trade off privacy practices
Eggers, Felix
;
Beke, Frank T.
;
Verhoef, Peter C.
; …
- In:
Journal of interactive marketing
58
(
2023
)
4
,
pp. 341-360
Persistent link: https://www.econbiz.de/10014424484
Saved in:
3
The effect of permanent product discounts and order coupons on purchase incidence, purchase quantity, and spending
Liu, Huan
;
Lobschat, Lara
;
Verhoef, Peter C.
;
Hong, Zhao
- In:
Journal of retailing
97
(
2021
)
3
,
pp. 377-393
Persistent link: https://www.econbiz.de/10013256051
Saved in:
4
The impact of hard discounter presence on store satisfaction and store loyalty
Hunneman, Auke
;
Verhoef, Peter C.
;
Sloot, Laurens M.
- In:
Journal of retailing and consumer services
59
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012434278
Saved in:
5
Omni-channel retailing : some reflections
Verhoef, Peter C.
- In:
Journal of strategic marketing
29
(
2021
)
7
,
pp. 608-616
Persistent link: https://www.econbiz.de/10012608881
Saved in:
6
Synergistic and cannibalization effects in a partnership loyalty program
Dorotic, Matilda
;
Fok, Dennis
;
Verhoef, Peter C.
; …
- In:
Journal of the Academy of Marketing Science
49
(
2021
)
5
,
pp. 1021-1042
Persistent link: https://www.econbiz.de/10012614780
Saved in:
7
App adoption : the effect on purchasing of customers who have used a mobile website previously
Liu, Huan
;
Lobschat, Lara
;
Verhoef, Peter C.
;
Hong, Zhao
- In:
Journal of interactive marketing : a quarterly …
47
(
2019
),
pp. 16-34
Persistent link: https://www.econbiz.de/10012060909
Saved in:
8
Loyalty formation for different customer journey segments
Herhausen, Dennis
;
Kleinlercher, Kristina
;
Verhoef, Peter C.
- In:
Journal of retailing
95
(
2019
)
3
,
pp. 9-29
Persistent link: https://www.econbiz.de/10012130003
Saved in:
9
Device switching in online purchasing : examining the strategic contingencies
Haan, Evert de
;
Kannan, P. K.
;
Verhoef, Peter C.
; …
- In:
Journal of marketing
82
(
2018
)
5
,
pp. 1-19
Persistent link: https://www.econbiz.de/10011912137
Saved in:
10
Good, better, engaged? : the effect of company-initiated customer engagement behavior on shareholder value
Beckers, Sander F. M.
;
Doorn, Jenny van
;
Verhoef, Peter C.
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
3
,
pp. 366-383
Persistent link: https://www.econbiz.de/10011879689
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