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~language:"bul"
~language:"eng"
~language:"msa"
~person:"Darley, William K."
~person:"Hollebeek, Linda D."
~person:"Kim, Jungkeun"
~person:"Ko, Yong Jae"
~person:"Spence, Charles"
~person:"Sung, Yongjun"
~source:"econis"
~subject:"Consumer behaviour"
~subject:"Entscheidung"
~type_genre:"Article in journal"
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Consumer behaviour
Entscheidung
Konsumentenverhalten
174
Beziehungsmarketing
57
Relationship marketing
57
Brand management
51
Markenführung
51
Brand image
37
Markenimage
37
USA
29
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29
Social Web
25
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24
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Darley, William K.
Hollebeek, Linda D.
Kim, Jungkeun
Ko, Yong Jae
Spence, Charles
Sung, Yongjun
Han, Heesup
114
Mattila, Anna S.
98
Lusk, Jayson L.
76
Phau, Ian
73
Khare, Arpita
68
Dwivedi, Yogesh Kumar
65
Loureiro, Sandra Maria Correia
62
Nayga, Rodolfo M.
62
Grewal, Dhruv
60
Septianto, Felix
59
Jang, Soocheong
58
Belk, Russell W.
56
Paul, Justin
55
Ko, Eunju
50
Bagozzi, Richard P.
49
Laroche, Michel
48
Pelsmacker, Patrick de
45
Diamantopoulos, Adamantios
42
Sharma, Piyush
41
Bang, Nguyen
40
Thaichon, Park
40
Vrontis, Demetris
40
Das, Gopal
39
Kim, Seongseop
39
Xu, Zeshui
39
Rajagopal
38
Park, Jungkun
37
Woodside, Arch G.
37
Hyun, Sunghyup Sean
36
Wong, IpKin Anthony
36
Wu, Luorong
36
Eisend, Martin
35
Moschis, George P.
35
Verhoef, Peter C.
35
Balaji, M. S.
34
Bruwer, Johan
34
Dens, Nathalie
34
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Psychology & marketing
21
Journal of retailing and consumer services
14
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
14
Journal of business research : JBR
10
Sport marketing quarterly : preferred journal of the Sport Marketing Association
8
Journal of sport management : the official journal of the North American Society of Sport Management
6
Marketing letters : a journal of research in marketing
6
European Sport management quarterly : ESMQ
5
International journal of advertising : the review of marketing communications
5
International journal of sports marketing & sponsorship
5
The journal of services marketing
5
Journal of travel and tourism marketing
4
Marketing intelligence & planning
4
The journal of brand management : an international journal
4
Australasian marketing journal
3
European journal of marketing
3
International journal of advertising : the quarterly review of marketing communications
3
International journal of hospitality management
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
Sport management review
3
The journal of product & brand management
3
Journal of advertising
2
Journal of consumer behaviour
2
Journal of consumer behaviour : an international research review
2
Journal of marketing communications
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of service management
2
Tourism management : research, policies, practice
2
Asia Pacific journal of marketing and logistics
1
Corporate reputation review
1
Corporate reputation review : an international journal
1
European journal of marketing : EJM
1
International journal of nonprofit & voluntary sector marketing
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of creating value
1
Journal of destination marketing & management
1
Journal of food products marketing
1
Journal of global fashion marketing : JGfM
1
Journal of global marketing
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ECONIS (ZBW)
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1
Boosting customers' impulsive buying tendency in live-streaming commerce : the role of customer engagement and deal proneness
Luo, Xi
;
Hwa, Jacky Cheah Jun
;
Hollebeek, Linda D.
;
Lim …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014462186
Saved in:
2
Compensatory consumption and unplanned purchases : the moderating role of the decision frame effect
Kim, Jungkeun
;
Lee, Eunji
;
Park, Suh-Young Irene
; …
- In:
Journal of travel and tourism marketing
41
(
2024
)
2
,
pp. 186-207
Persistent link: https://www.econbiz.de/10014513631
Saved in:
3
Engaging consumers through artificially intelligent technologies : systematic review, conceptual model, and further research
Hollebeek, Linda D.
;
Menidjel, Choukri
;
Sarstedt, Marko
; …
- In:
Psychology & marketing
41
(
2024
)
4
,
pp. 880-898
Persistent link: https://www.econbiz.de/10014519048
Saved in:
4
Exploring tourists' virtual reality-based brand engagement : a uses-and-gratifications perspective
Rather, Raouf Ahmad
;
Hollebeek, Linda D.
;
Loureiro, …
- In:
Journal of travel research : a quarterly publication of …
63
(
2024
)
3
,
pp. 606-624
Persistent link: https://www.econbiz.de/10014582360
Saved in:
5
How do moral judgment and saving face interact with positive word-of-mouth regarding counterfeit luxury consumption?
Kim, Changju
;
Kikumori, Mai
;
Kim, Aekyoung
;
Kim, Jungkeun
- In:
Journal of global fashion marketing : JGfM
15
(
2024
)
2
,
pp. 253-269
Persistent link: https://www.econbiz.de/10014530031
Saved in:
6
The impact of materialism and moral identity on post-neutralization behavior in social media environmental campaigns
Ryoo, Yuhosua
;
Kafiliveyjuyeh, Soheil
;
Lee, Jung Ah
; …
- In:
International journal of advertising : the review of …
43
(
2024
)
3
,
pp. 434-464
Persistent link: https://www.econbiz.de/10014550977
Saved in:
7
The impact of perceived team reputation on team identification in the context of european football league teams
Mahmoudian, Abed
;
Boroujerdi, Saeed Sadeghi
;
Ko, Yong Jae
; …
- In:
Corporate reputation review
27
(
2024
)
1
,
pp. 70-85
Persistent link: https://www.econbiz.de/10014512886
Saved in:
8
The Netflix effect : exploring the nexus of content exposure, destination appeal, and behavioural intention
Kim, Jeong Hyun
;
Kim, Jungkeun
;
Chung, Namho
;
Koo, Chulmo
- In:
Journal of travel and tourism marketing
41
(
2024
)
3
,
pp. 433-450
Persistent link: https://www.econbiz.de/10014513658
Saved in:
9
Social media marketing activities, customer engagement, and customer stickiness : a longitudinal investigation
So, Kevin Kam Fung
;
Li, Jing
;
King, Ceridwyn
; …
- In:
Psychology & marketing
41
(
2024
)
7
,
pp. 1597-1613
Persistent link: https://www.econbiz.de/10014555633
Saved in:
10
Threat-induced sustainability : how COVID-19 has affected sustainable behavioral intention and sustainable hotel brand choice
Kim, Seongseop
;
Kim, Jungkeun
;
Lee, Jacob C.
;
Park, Jinah
- In:
Journal of hospitality & tourism research : JHTR ; the …
48
(
2024
)
3
,
pp. 501-515
Persistent link: https://www.econbiz.de/10014633597
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