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~language:"bul"
~language:"eng"
~language:"nor"
~language:"swe"
~language:"und"
~person:"Grewal, Dhruv"
~subject:"Consumer behaviour"
~subject:"Deutschland"
~subject:"Kapitaleinkommen"
~subject:"Wirkungsanalyse"
~subject:"World"
~type_genre:"Article in journal"
~type_genre:"Sammlung"
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Consumer behaviour
Deutschland
Kapitaleinkommen
Wirkungsanalyse
World
Konsumentenverhalten
60
Einzelhandel
41
Retail trade
41
Relationship marketing
26
Beziehungsmarketing
25
USA
18
United States
18
Preismanagement
14
Pricing strategy
14
Internet marketing
12
Online-Marketing
12
Dienstleistungsqualität
11
Service quality
11
Customer satisfaction
10
Kundenzufriedenheit
10
Ladengestaltung
10
Store design
10
Social Web
9
Social web
9
Einzelhandelspreis
8
Retail price
8
Artificial intelligence
7
Marketing management
7
Marketingmanagement
7
Meta-analysis
7
Retailing
7
Advertising effects
6
Meta-Analyse
6
Online retailing
6
Online-Handel
6
Preis
6
Price
6
Werbewirkung
6
Advertising
5
Beschwerdemanagement
5
Complaint management
5
Emotion
5
Food retailing
5
Lebensmitteleinzelhandel
5
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Online availability
All
Undetermined
28
Free
2
Type of publication
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Article
60
Book / Working Paper
3
Type of publication (narrower categories)
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Article in journal
Sammlung
Aufsatz in Zeitschrift
63
Aufsatz im Buch
4
Book section
4
Collection of articles of several authors
3
Sammelwerk
3
Arbeitspapier
2
Graue Literatur
2
Non-commercial literature
2
Working Paper
2
Aufsatzsammlung
1
research-article
1
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Language
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Bulgarian
English
Norwegian
Swedish
Undetermined
Author
All
Grewal, Dhruv
Gupta, Rangan
216
Wagner, Joachim
142
Han, Heesup
120
Zaremba, Adam
115
Eichengreen, Barry
108
Bouri, Elie
107
Apergēs, Nikolaos
102
Wohar, Mark E.
102
Lee, Chien-chiang
101
Mattila, Anna S.
100
Tiwari, Aviral Kumar
96
Narayan, Paresh Kumar
92
Lucey, Brian M.
88
Hammoudeh, Shawkat
86
Hassan, M. Kabir
84
Aizenman, Joshua
82
Xuan Vinh Vo
82
McMillan, David G.
80
Haan, Jakob de
78
Lusk, Jayson L.
76
Pierdzioch, Christian
76
Faff, Robert W.
73
Goel, Rajeev K.
73
Phau, Ian
73
Fritsch, Michael
71
Demirgüç-Kunt, Asli
70
Dreher, Axel
70
Zimmermann, Klaus F.
69
Khare, Arpita
68
Nayga, Rodolfo M.
68
Belk, Russell W.
67
Egger, Peter
67
Ma, Feng
67
Gil-Alaña, Luis A.
66
Caporale, Guglielmo Maria
65
Anderson, Kym
64
Dwivedi, Yogesh Kumar
64
Jang, Soocheong
63
Loureiro, Sandra Maria Correia
63
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Published in...
All
Journal of retailing
13
Journal of the Academy of Marketing Science
10
Journal of marketing
7
Journal of business research : JBR
5
Journal of consumer research : JCR ; an interdisciplinary bimonthly
5
Journal of marketing research
5
MSI reports : working paper series
4
Psychology & marketing
4
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of marketing research : JMR
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
1
Journal of marketing management : MM
1
Review of marketing research
1
The journal of consumer marketing
1
The journal of product & brand management
1
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Source
All
ECONIS (ZBW)
63
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1
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10
of
63
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date (oldest first)
1
Effectiveness of engagement initiatives across engagement platforms : a meta-analysis
Blut, Markus
;
Kulikovskaja, Viktorija
;
Hubert, Marco
; …
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
5
,
pp. 941-965
Persistent link: https://www.econbiz.de/10014336009
Saved in:
2
The impact of in-store inspirational (vs. deal-oriented) communication on spending : the importance of activating consumption goal completion
Grewal, Dhruv
;
Ahlbom, Carl-Philip
;
Noble, Stephanie M.
; …
- In:
Journal of marketing research
60
(
2023
)
6
,
pp. 1071-1094
Persistent link: https://www.econbiz.de/10014427276
Saved in:
3
Leveraging in-store sechnology and AI : increasing customer and employee efficiency and enhancing their experiences
Grewal, Dhruv
;
Benoit, Sabine
;
Noble, Stephanie M.
; …
- In:
Journal of retailing
99
(
2023
)
4
,
pp. 487-504
Persistent link: https://www.econbiz.de/10014465640
Saved in:
4
Understanding how music influences shopping on weekdays and weekends
Ahlbom, Carl-Philip
;
Roggeveen, Anne L.
;
Grewal, Dhruv
; …
- In:
Journal of marketing research
60
(
2023
)
5
,
pp. 987-1007
Persistent link: https://www.econbiz.de/10014384298
Saved in:
5
Digital marketing communication in global marketplaces : a review of extant research, future directions, and potential approaches
Shankar, Venkatesh
;
Grewal, Dhruv
;
Sunder, Sarang
; …
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
2
,
pp. 541-565
Persistent link: https://www.econbiz.de/10013271774
Saved in:
6
Perceived omnichannel customer experience (OCX) : concept, measurement, and impact
Rahman, Syed Mahmudur
;
Carlson, Jamie
;
Gudergan, Siegfried
- In:
Journal of retailing
98
(
2022
)
4
,
pp. 611-632
Persistent link: https://www.econbiz.de/10013535715
Saved in:
7
Forging meaningful consumer-brand relationships through creative merchandise offerings and innovative merchandising strategies
Roggeveen, Anne L.
;
Grewal, Dhruv
;
Karsberg, John
; …
- In:
Journal of retailing
97
(
2021
)
1
,
pp. 81-98
Persistent link: https://www.econbiz.de/10012514575
Saved in:
8
Categorical versus dimensional thinking : improving anti-stigma campaigns by matching health message frames and implicit worldviews
Meyer, Jan-Hinrich
;
Ruyter, Ko de
;
Grewal, Dhruv
; …
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
2
,
pp. 222-245
Persistent link: https://www.econbiz.de/10012290947
Saved in:
9
The DAST framework for retail atmospherics : the impact of in- and out-of-store retail journey touchpoints on the customer experience
Roggeveen, Anne L.
;
Grewal, Dhruv
;
Schweiger, Elisa B.
- In:
Journal of retailing
96
(
2020
)
1
,
pp. 128-137
Persistent link: https://www.econbiz.de/10012295813
Saved in:
10
Face forward: how employees' digital presence on service websites affects customer perceptions of website and employee service quality
Herhausen, Dennis
;
Emrich, Oliver
;
Grewal, Dhruv
; …
- In:
Journal of marketing research
57
(
2020
)
5
,
pp. 917-936
Persistent link: https://www.econbiz.de/10012271989
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