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~language:"eng"
~language:"sqi"
~person:"Kane, Alex"
~person:"Kerin, Roger A."
~person:"Olds, Philip R."
~subject:"Marketingmanagement"
~type_genre:"Einführung"
~type_genre:"Glossar enthalten"
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Marketingmanagement
Portfolio selection
11
Portfolio-Management
11
Financial investment
10
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10
Financial analysis
9
Finanzanalyse
9
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9
Theory
9
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Kane, Alex
Kerin, Roger A.
Olds, Philip R.
Kotler, Philip
12
Perreault, William D.
10
McCarthy, Edmund Jerome
9
Armstrong, Gary
8
Hartley, Steven W.
8
Rudelius, William
7
Cannon, Joseph P.
6
Olson, Jerry C.
4
Peter, Jerome Paul
4
Ferrell, Odies C.
3
Hollensen, Svend
3
Kurtz, David L.
3
Pride, William M.
3
Winer, Russell S.
3
Assael, Henry
2
Basteri, Cynthia Gendall
2
Berkowitz, Eric N.
2
Bickhoff, Nils
2
Blakeman, Robyn
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Boone, Louis E.
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Brassington, Frances
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Capon, Noel
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Chapman, Merrill R.
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Churchill, Gilbert A.
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Clark, Brenda
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Egan, John
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Ford, Neil M.
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Go, Frank M.
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Hackley, Christopher E.
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Johnston, Mark W.
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2
Marshall, Greg W.
2
McDaniel, Carl D.
2
Palmer, Adrian
2
Pettitt, Stephen
2
Roberts, Mary Lou
2
Ryan, Damian
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Walker, Orville C.
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McGraw-Hill Irwin series in marketing
1
McGraw-Hill/Irwin series in marketing
1
The Irwin/McGraw-Hill series in marketing
1
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ECONIS (ZBW)
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1
Marketing
Kerin, Roger A.
;
Hartley, Steven W.
-
2017
-
Thirteenth edition
Persistent link: https://www.econbiz.de/10011413853
Saved in:
2
Marketing
Kerin, Roger A.
;
Hartley, Steven W.
;
Rudelius, William
-
2015
-
12. ed.
Persistent link: https://www.econbiz.de/10010362729
Saved in:
3
Marketing
Kerin, Roger A.
;
Hartley, Steven W.
;
Rudelius, William
-
2013
-
11. ed
Persistent link: https://www.econbiz.de/10009565661
Saved in:
4
Marketing
Kerin, Roger A.
;
Hartley, Steven W.
;
Rudelius, William
-
2011
-
10. ed
Persistent link: https://www.econbiz.de/10003887810
Saved in:
5
Marketing
Kerin, Roger A.
;
Hartley, Steven W.
;
Rudelius, William
-
2009
-
9. ed.
Persistent link: https://www.econbiz.de/10003679770
Saved in:
6
Marketing : the core
Kerin, Roger A.
;
Hartley, Steven W.
;
Rudelius, William
-
2007
-
2. ed.
Persistent link: https://www.econbiz.de/10003158640
Saved in:
7
Marketing
Kerin, Roger A.
;
Hartley, Steven W.
;
Berkowitz, Eric N.
; …
-
2006
-
8. ed., internat. ed
Persistent link: https://www.econbiz.de/10002479807
Saved in:
8
Marketing
Kerin, Roger A.
;
Berkowitz, Eric N.
;
Hartley, Steven W.
; …
-
2003
-
7. ed., internat. ed
Persistent link: https://www.econbiz.de/10001667377
Saved in:
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