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~language:"eng"
~language:"zho"
~person:"Phau, Ian"
~subject:"Auslandsinvestition"
~subject:"Australia"
~subject:"Consumer behaviour"
~subject:"United States"
~type_genre:"Article in journal"
~type_genre:"Aufsatz im Buch"
~type_genre:"Collection of articles written by one author"
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Auslandsinvestition
Australia
Consumer behaviour
United States
Konsumentenverhalten
76
Brand management
32
Markenführung
32
Luxury goods
29
Luxusgüter
29
Brand image
27
Markenimage
27
Australien
25
Brand
22
Markenartikel
22
Advertising effects
15
Emotion
15
Werbewirkung
15
Holiday behaviour
13
Urlaubsverhalten
13
Tourism
11
Tourismus
11
Beziehungsmarketing
9
Designation of origin
9
Herkunftsbezeichnung
9
Relationship marketing
9
Advertising
8
Product counterfeiting
8
Produktpiraterie
8
Werbung
8
Tourism marketing
7
Tourismusmarketing
7
Brand extension
6
Customer satisfaction
6
Fashion
6
Jugendliche
6
Kundenzufriedenheit
6
Markentransfer
6
Mode
6
Perception
6
Wahrnehmung
6
Youth
6
China
5
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6
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Article
86
Book / Working Paper
1
Type of publication (narrower categories)
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Article in journal
Aufsatz im Buch
Collection of articles written by one author
Aufsatz in Zeitschrift
84
Book section
3
Collection of articles of several authors
1
Reprint
1
Sammelwerk
1
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Language
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English
Chinese
Author
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Phau, Ian
Cebula, Richard J.
181
Poterba, James M.
136
Bahmani-Oskooee, Mohsen
135
Buckley, Peter J.
129
Gupta, Rangan
129
Faff, Robert W.
122
Han, Heesup
115
Mattila, Anna S.
112
Neumark, David
110
Viscusi, W. Kip
109
Lusk, Jayson L.
107
Cutler, David M.
106
Gruber, Jonathan
103
Jorgenson, Dale Weldeau
102
Auerbach, Alan J.
100
Jang, Soocheong
100
Miller, Paul W.
100
Uri, Noel Dean
98
Glaeser, Edward L.
95
Burgess, John
93
Feldstein, Martin S.
93
Freeman, Richard B.
92
Krueger, Alan B.
90
Slemrod, Joel
90
Wooden, Mark
90
Audretsch, David B.
88
Belk, Russell W.
87
Gil-Alaña, Luis A.
87
Burkhauser, Richard V.
86
Nunnenkamp, Peter
86
Dixon, Peter B.
84
Wolff, Edward N.
84
Nayga, Rodolfo M.
83
Partridge, Mark D.
83
Heckman, James J.
81
Madura, Jeff
81
Brooks, Robert
80
Card, David E.
79
Grewal, Dhruv
76
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Marketing intelligence & planning
9
Journal of fashion marketing and management
7
Journal of promotion management : JPM
7
Journal of business research : JBR
5
Journal of international consumer marketing
5
Australasian marketing journal
4
Journal of retailing and consumer services
4
The journal of brand management : an international journal
4
Direct marketing : an international journal
3
Young consumers : insight and ideas for responsible marketers
3
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
2
Country of origin effect : looking back and moving forward
2
European journal of marketing : EJM
2
Journal of vacation marketing : an international journal
2
Strategic change
2
The international review of retail, distribution and consumer research
2
The journal of consumer marketing
2
Asia-Pacific journal of business administration
1
Brand management ; Vol. 4
1
International journal of consumer studies
1
International journal of wine business research : IJWBR
1
Journal of advertising research
1
Journal of business ethics : JOBE
1
Journal of consumer behaviour
1
Journal of global marketing
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of hospitality and tourism insights
1
Journal of macromarketing : examining the interactions among markets, marketing, and society
1
Journal of marketing management : MM
1
Journal of nonprofit & public sector marketing
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of strategic marketing
1
Journal of targeting, measurement and analysis for marketing
1
Journal of travel and tourism marketing
1
Journal of vacation marketing
1
The journal of services marketing
1
Tourism analysis : an interdisciplinary tourism & hospitality journal
1
Tourism management : research, policies, practice
1
Tourism management perspectives : TMP
1
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Source
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ECONIS (ZBW)
87
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87
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1
AI marketing and AI-based promotions impact on consumer behavior and the avoidance of consumer autonomy threat
Spais, George
;
Phau, Ian
;
Jain, Varsha
- In:
Journal of consumer behaviour
23
(
2024
)
3
,
pp. 1053-1056
Persistent link: https://www.econbiz.de/10014575532
Saved in:
2
Examining the mediating role of consumer desire for luxury : can perceived sustainability and natural rarity evoke willingness to pay more?
Wang, Xujia
;
Sung, Billy
;
Phau, Ian
- In:
Journal of international consumer marketing
36
(
2024
)
4
,
pp. 301-319
Persistent link: https://www.econbiz.de/10014575068
Saved in:
3
Pursuing travel calculated hedonism : scale development and validation
Soldat, Zorana
;
Quintal, Vanessa
;
Phau, Ian
- In:
Journal of travel and tourism marketing
41
(
2024
)
5
,
pp. 760-774
Persistent link: https://www.econbiz.de/10014566308
Saved in:
4
Adapting to the Instagram esthetic and exploring influencers of hedonic consumption
Sood, Abhinav
;
Quintal, Vanessa
;
Phau, Ian
- In:
Journal of international consumer marketing
35
(
2023
)
3
,
pp. 259-275
Persistent link: https://www.econbiz.de/10014321470
Saved in:
5
Examining the moderating role of principle-based entity of luxury brands and its effects on perceived CSR motives, consumer situational scepticism and brand resonance
Teah, Kevin
;
Sung, Billy
;
Phau, Ian
- In:
Journal of fashion marketing and management
27
(
2023
)
5
,
pp. 784-809
Persistent link: https://www.econbiz.de/10014430514
Saved in:
6
Motivations, attitudes and intentions towards luxury dining in airplane themed restaurants : moderating roles of desire to fly, desire for luxury and FOMO
Lau, Kong Cheen
;
Lee, Sean
;
Phau, Ian
- In:
Journal of hospitality and tourism insights
6
(
2023
)
5
,
pp. 1967-1989
Persistent link: https://www.econbiz.de/10014445536
Saved in:
7
The role of brand self-congruence, brand love and brand attachment on brand advocacy : a serial mediation model
Shimul, Anwar Sadat
;
Phau, Ian
- In:
Marketing intelligence & planning
41
(
2023
)
5
,
pp. 649-666
Persistent link: https://www.econbiz.de/10014313079
Saved in:
8
"Buy, wear, return, repeat" : investigating Chinese consumers' attitude and intentions to engage in wardrobing
Phau, Ian
;
Akintimehin, Olamide Oluwabusola
;
Shen, Bin
; …
- In:
Strategic change
31
(
2022
)
3
,
pp. 345-356
Persistent link: https://www.econbiz.de/10013275782
Saved in:
9
Conceptualising attitudes towards brand genuinuity : scale development and validation
Hart, Brian 't
;
Phau, Ian
- In:
The journal of brand management : an international journal
29
(
2022
)
4
,
pp. 327-340
Persistent link: https://www.econbiz.de/10013270435
Saved in:
10
Consumer attitude and intention toward ridesharing
Cheah, Isaac
;
Shimul, Anwar Sadat
;
Liang, Johan
;
Phau, Ian
- In:
Journal of strategic marketing
30
(
2022
)
2
,
pp. 115-136
Persistent link: https://www.econbiz.de/10013170051
Saved in:
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