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~language:"eng"
~person:"Grewal, Dhruv"
~person:"Septianto, Felix"
~person:"Walsh, Gianfranco"
~subject:"Consumer behaviour"
~type_genre:"Article in journal"
~type_genre:"Research Report"
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Consumer behaviour
Konsumentenverhalten
153
Relationship marketing
47
Beziehungsmarketing
46
Emotion
45
Einzelhandel
42
Retail trade
42
Advertising
31
Advertising effects
30
Werbewirkung
30
Werbung
28
USA
26
United States
26
Social Web
24
Social web
24
Customer satisfaction
23
Kundenzufriedenheit
23
Brand management
22
Markenführung
22
Dienstleistungsqualität
21
Internet marketing
21
Online-Marketing
21
Service quality
21
Personality psychology
15
Persönlichkeitspsychologie
15
Preismanagement
15
Pricing strategy
15
Brand image
14
Deutschland
14
Germany
14
Markenimage
14
Corporate reputation
13
Ethics
13
Firmenimage
13
Luxury goods
13
Luxusgüter
13
Ethik
12
Viral marketing
12
Virales Marketing
12
Beschwerdemanagement
11
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Online availability
All
Undetermined
94
Free
6
Type of publication
All
Article
150
Book / Working Paper
3
Type of publication (narrower categories)
All
Article in journal
Research Report
Aufsatz in Zeitschrift
153
research-article
5
Aufsatz im Buch
4
Book section
4
Collection of articles of several authors
4
Sammelwerk
4
Arbeitspapier
2
Graue Literatur
2
Non-commercial literature
2
Working Paper
2
Aufsatzsammlung
1
Collection of articles written by one author
1
Hochschulschrift
1
Sammlung
1
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Language
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English
German
15
Author
All
Grewal, Dhruv
Septianto, Felix
Walsh, Gianfranco
Han, Heesup
115
Mattila, Anna S.
98
Lusk, Jayson L.
75
Phau, Ian
73
Khare, Arpita
68
Dwivedi, Yogesh Kumar
63
Loureiro, Sandra Maria Correia
62
Nayga, Rodolfo M.
62
Jang, Soocheong
57
Belk, Russell W.
56
Paul, Justin
54
Ko, Eunju
50
Hollebeek, Linda D.
48
Laroche, Michel
48
Bagozzi, Richard P.
47
Kim, Jungkeun
45
Pelsmacker, Patrick de
45
Diamantopoulos, Adamantios
42
Sharma, Piyush
42
Bang, Nguyen
40
Das, Gopal
39
Thaichon, Park
39
Kim, Seongseop
38
Rajagopal
38
Ko, Yong Jae
37
Vrontis, Demetris
37
Park, Jungkun
36
Wong, IpKin Anthony
36
Wu, Luorong
36
Eisend, Martin
35
Hyun, Sunghyup Sean
35
Moschis, George P.
35
Verhoef, Peter C.
35
Bruwer, Johan
34
Dens, Nathalie
34
Balaji, M. S.
33
Gierl, Heribert
33
Haws, Kelly L.
33
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Published in...
All
Journal of business research : JBR
21
Journal of retailing and consumer services
17
Journal of retailing
13
Journal of the Academy of Marketing Science
10
Psychology & marketing
9
Journal of marketing
7
Journal of consumer research : JCR ; an interdisciplinary bimonthly
5
Journal of marketing research
5
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
4
European management journal
4
MSI reports : working paper series
4
Asia Pacific journal of marketing and logistics
3
European journal of marketing
3
Journal of business ethics : JBE
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
International marketing review
2
Journal of advertising
2
Journal of marketing management : MM
2
Journal of marketing research : JMR
2
Journal of service research : JSR
2
Marketing letters : a journal of research in marketing
2
The journal of product & brand management
2
Academy of Management journal : AMJ
1
Australasian marketing journal
1
Australian journal of management
1
Business ethics, the environment & responsibility
1
Electronic markets : the international journal on networked business
1
European journal of marketing : EJM
1
European retail research
1
International journal of advertising : the review of marketing communications
1
International journal of market research
1
International journal of markets and business systems
1
Journal of advertising research
1
Journal of consumer behaviour : an international research review
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
1
Journal of international marketing
1
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ECONIS (ZBW)
153
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1
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153
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1
Advertising meat alternatives : the interactive effect of regulatory mode and positive emotion on social media engagement
Septianto, Felix
;
Mathmann, Frank
- In:
Journal of advertising
53
(
2024
)
3
,
pp. 416-433
Persistent link: https://www.econbiz.de/10014575293
Saved in:
2
Are emotions essential for consumer ethical decision-making : a necessary condition analysis
Escadas, Marco
;
Jalali, Marjan S.
;
Septianto, Felix
; …
- In:
Business ethics, the environment & responsibility
33
(
2024
)
3
,
pp. 468-485
Persistent link: https://www.econbiz.de/10014578484
Saved in:
3
How micro- (vs. mega-) influencers generate word of mouth in the digital economy age : the moderating role of mindset
Li, Wenting
;
Zhao, Fang
;
Lee, Ji Min
;
Park, Jiwoon
; …
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014536007
Saved in:
4
How religiosity affects attitudes toward brands that utilize LGBTQ-themed advertising
Chowdhury, Rafi M. M. I.
;
Arli, Denni
;
Septianto, Felix
- In:
Journal of business ethics : JBE
193
(
2024
)
1
,
pp. 63-88
Persistent link: https://www.econbiz.de/10014637572
Saved in:
5
Self-construals and health communications : the persuasive roles of guilt and shame
Chan, Eugene Y.
;
Septianto, Felix
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014535965
Saved in:
6
Are two reasons better than one? : how natural and ethical appeals influence consumer preferences for clean meat
Septianto, Felix
;
Sung, Billy
;
Doung, Chien
;
Conroy, Denise
- In:
Journal of retailing and consumer services
71
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014261181
Saved in:
7
Color effects on AI influencers' product recommendations
Chan, Ka Wing
;
Septianto, Felix
;
Kwon, Junbum
;
Kamal, …
- In:
European journal of marketing
57
(
2023
)
9
,
pp. 2290-2315
Persistent link: https://www.econbiz.de/10014448346
Saved in:
8
Customer integration, fairness perceptions, and silent endurance in digital versus human service interactions
Schaarschmidt, Mario
;
Walsh, Gianfranco
;
Dose, David
; …
- In:
European management journal
41
(
2023
)
1
,
pp. 34-46
Persistent link: https://www.econbiz.de/10014281789
Saved in:
9
Effectiveness of engagement initiatives across engagement platforms : a meta-analysis
Blut, Markus
;
Kulikovskaja, Viktorija
;
Hubert, Marco
; …
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
5
,
pp. 941-965
Persistent link: https://www.econbiz.de/10014336009
Saved in:
10
Emotional Cues' effects on grotesque advertising
Bandyopadhyay, Argho
;
Septianto, Felix
;
Nallaperuma, …
- In:
Australasian marketing journal : AMJ ; official journal …
31
(
2023
)
2
,
pp. 124-134
Persistent link: https://www.econbiz.de/10014252793
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