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Markenname
14
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Brüssel <1992>
1
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Murphy, John M.
2
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European Society for Opinion and Marketing Research
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Interbrand
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Seminar on The Challenge of Branding Today and in the Future? <1992, Bruxelles>
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USB Cologne (EcoSocSci)
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subject:"markenware"
(45 results)
1
Leveraging the corporate brand
Gregory, James R.
;
Wiechmann, Jack G.
-
1997
Persistent link: https://www.econbiz.de/10004346255
Saved in:
2
Brand warriors : corporate leaders share their winning strategies
Gilmore, Fiona
(
contributor
)
-
1997
Persistent link: https://www.econbiz.de/10004361985
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3
The corporate brand
Ind, Nicholas
-
1997
Persistent link: https://www.econbiz.de/10004361986
Saved in:
4
Les marques, capital de l'entreprise : les chemins de la reconquête
Kapferer, Jean-Noël
-
1996
-
2. éd., 3. tir.
Persistent link: https://www.econbiz.de/10004315982
Saved in:
5
Sale temps pour les marques
Lewi, Georges
-
1996
Persistent link: https://www.econbiz.de/10004308111
Saved in:
6
La déroute des marques : comment l'arrêter?
Chetochine, Georges
-
1995
Persistent link: https://www.econbiz.de/10004320199
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7
Beyond branding : how savvy marketers build brand equity to create products and open new markets
Marconi, Joe
-
1993
Persistent link: https://www.econbiz.de/10004190934
Saved in:
8
Seminar on the Challenge of Branding Today and in the Future? : Brussels (Belgium), 28th - 30th October 1992
Seminar on The Challenge of Branding Today and in the …
-
1992
Persistent link: https://www.econbiz.de/10004198143
Saved in:
9
Branding : a key marketing tool
Murphy, John M.
(
contributor
)
-
1992
-
2. ed.
Persistent link: https://www.econbiz.de/10004117256
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10
Von Ajax bis Xerox : ein Lexikon der Produktenamen
Lötscher, Andreas
(
contributor
);
Wirz, Adolf
(
contributor
)
-
1992
-
2., überarb. und stark erw. Aufl.
Persistent link: https://www.econbiz.de/10004137919
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