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~person:"Auh, Seigyoung"
~person:"Gulati, Ranjay"
~person:"Knittel, Christopher R."
~person:"Mattila, Anna S."
~subject:"USA"
~type:"article"
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USA
Beziehungsmarketing
53
Relationship marketing
53
Consumer behaviour
35
Konsumentenverhalten
35
Customer satisfaction
25
Kundenzufriedenheit
25
Dienstleistungsqualität
23
Service quality
23
Beschwerdemanagement
12
Complaint management
12
United States
10
Kundenbindungsprogramm
7
Loyalty program
7
Corporate Social Responsibility
5
Corporate social responsibility
5
Customer service
5
Gastronomie
5
Kundenservice
5
Restaurant industry
5
Customer integration
3
Emotion
3
Kundenintegration
3
Lieferantenmanagement
3
Marketing management
3
Marketingmanagement
3
Organisatorischer Wandel
3
Organizational change
3
Service recovery
3
Supplier relationship management
3
Viral marketing
3
Virales Marketing
3
customer participation
3
loyalty
3
service recovery
3
Cause-Related Marketing
2
Cause-related marketing
2
Consumer behavior
2
Cultural identity
2
Dienstleistungssektor
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Auh, Seigyoung
Gulati, Ranjay
Knittel, Christopher R.
Mattila, Anna S.
Smith, Alan D.
19
Kumar, V.
8
Han, Heesup
6
Walsh, Gianfranco
6
Brodie, Roderick J.
5
Jang, Soocheong
5
Beatty, Sharon E.
4
Gremler, Dwayne D.
4
Hennig-Thurau, Thorsten
4
Hollebeek, Linda D.
4
Hyun, Sunghyup Sean
4
Johnson, Michael D.
4
Kim, Wansoo
4
Skiera, Bernd
4
Conduit, Jodie
3
Eisingerich, Andreas B
3
Ha, Jooyeon
3
Raitani, Sonika
3
Ruyter, Ko de
3
Schweidel, David A.
3
Tanford, Sarah
3
Vyas, Vishal
3
Wiesel, Thorsten
3
Anaza, Nwamaka A.
2
Avery, Derek R.
2
Aykol, Bilge
2
Barnes, Donald C.
2
Bennemann, Stefan
2
Bernoff, Josh
2
Berry, Leonard L.
2
Birch, Nancy J.
2
Bohlmann, Jonathan D.
2
Bolton, Ruth N.
2
Bradlow, Eric T.
2
Brown, Tom
2
Browne, Glenn J.
2
Calder, Bobby J.
2
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Cornell hospitality quarterly : CQ
1
Customer retention in the automotive industry : quality, satisfaction and loyalty
1
Harvard business review : HBR
1
Harvard business review on collaborating across silos
1
Harvard-Business-Manager : das Wissen der Besten
1
International journal of internet marketing and advertising : IJIMA
1
Journal of banking & finance
1
Journal of service management
1
MIT sloan management review
1
The journal of services marketing
1
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ECONIS (ZBW)
10
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1
Why customer participation matters
Merlo, Omar
;
Eisingerich, Andreas B
;
Auh, Seigyoung
- In:
MIT sloan management review
55
(
2013/14
)
2
,
pp. 81-88
Persistent link: https://www.econbiz.de/10010248884
Saved in:
2
A branding model for web search engines
Zhang, Lu
;
Jansen, Bernard J.
;
Mattila, Anna S.
- In:
International journal of internet marketing and …
7
(
2012
)
3
,
pp. 195-216
Persistent link: https://www.econbiz.de/10009576341
Saved in:
3
Antecedents to participation in corporate social responsibility programs
Mattila, Anna S.
;
Hanks, Lydia
- In:
Journal of service management
23
(
2012
)
5
,
pp. 664-676
Persistent link: https://www.econbiz.de/10009666544
Saved in:
4
A cross-cultural comparison of perceived informational fairness with service failure explanations
Wang, Chen-ya
;
Mattila, Anna S.
- In:
The journal of services marketing
25
(
2011
)
6
,
pp. 429-439
Persistent link: https://www.econbiz.de/10009390049
Saved in:
5
Strategic incompatibility in ATM markets
Knittel, Christopher R.
;
Stango, Victor
- In:
Journal of banking & finance
35
(
2011
)
10
,
pp. 2627-2636
Persistent link: https://www.econbiz.de/10009273274
Saved in:
6
Silo busting : how to execute on the promise of customer focus
Gulati, Ranjay
- In:
Harvard business review on collaborating across silos
,
(pp. 101-124)
.
2009
Persistent link: https://www.econbiz.de/10003856414
Saved in:
7
The relationship of sales and marketing expenses to hotel performance in the United States
O'Neill, John
;
Hanson, Bjorn
;
Mattila, Anna S.
- In:
Cornell hospitality quarterly : CQ
49
(
2008
)
4
,
pp. 355-363
Persistent link: https://www.econbiz.de/10003774190
Saved in:
8
Silo busting : how to execute on the promise of customer focus
Gulati, Ranjay
- In:
Harvard business review : HBR
85
(
2007
)
5
,
pp. 98-108
Persistent link: https://www.econbiz.de/10003460462
Saved in:
9
Abschied vom Silodenken
Gulati, Ranjay
- In:
Harvard-Business-Manager : das Wissen der Besten
29
(
2007
)
12
,
pp. 90-106
Persistent link: https://www.econbiz.de/10003585196
Saved in:
10
The complex relationship between customer satisfaction and loyalty for automobiles
Auh, Seigyoung
- In:
Customer retention in the automotive industry : …
,
(pp. 141-166)
.
1997
Persistent link: https://www.econbiz.de/10001299162
Saved in:
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