//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Beatty, Sharon E."
~person:"Brown, James R."
~person:"Fu, Frank Q."
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: "Journal of marketing theory and practice"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
5
Konsumentenverhalten
5
USA
5
United States
5
Einzelhandel
3
Kaufentscheidung
3
Online retailing
3
Online-Handel
3
Purchase decision
3
Retail trade
3
Salespeople
3
Verkaufspersonal
3
Brand image
2
Einkaufsverhalten
2
Employee retention
2
Ladengeschäft
2
Markenimage
2
Mitarbeiterbindung
2
Retail outlet
2
Sales behaviour
2
Shopping behaviour
2
Verkaufsverhalten
2
Absatz
1
Age group
1
Altersgruppe
1
Arbeitsleistung
1
Arbeitsvermittlung
1
Arbeitszufriedenheit
1
Außendienst
1
B-to-B-Marketing
1
Baumaschinenindustrie
1
Befragung
1
Berufserfahrung
1
Beziehungsmarketing
1
Brand
1
Business services
1
Business-to-business marketing
1
Classification
1
Construction machinery industry
1
Consumer attitudes
1
more ...
less ...
Online availability
All
Undetermined
5
Type of publication
All
Article
25
Type of publication (narrower categories)
All
Article in journal
17
Aufsatz in Zeitschrift
17
Language
All
English
25
Author
All
Beatty, Sharon E.
Brown, James R.
Fu, Frank Q.
Rutherford, Brian N.
11
Solomon, Michael R.
11
Donthu, Naveen
10
Hair, Joseph F.
10
Sheth, Jagdish N.
10
Barnes, Donald C.
9
Arnold, Todd J.
8
Reynolds, Kristy E.
8
Sarstedt, Marko
8
Ramirez, Edward
7
Schumann, David W.
7
Franke, George R.
6
Gillison, Stephanie T.
6
Landry, Timothy D.
6
McDonald, Robert E.
6
Collier, Joel E.
5
Crosno, Jody L.
5
Das, Neel
5
Deitz, George D.
5
Huang, Lei
5
Hyman, Michael R.
5
Karande, Kiran
5
McQuitty, Shaun
5
Micu, Camelia C.
5
Nakata, Cheryl
5
Ringle, Christian M.
5
Sierra, Jeremy J.
5
Aggarwal, Praveen
4
Allaway, Arthur W.
4
Anitsal, Ismet
4
Ashley, Christy
4
Babin, Barry J.
4
Baker, Thomas L.
4
Boles, James S.
4
Bonney, Leff
4
Briggs, Elten
4
Carrillat, François A.
4
more ...
less ...
Published in...
All
Journal of marketing theory and practice
22
Journal of marketing theory and practice : JMTP
3
Source
All
ECONIS (ZBW)
17
OLC EcoSci
8
Showing
1
-
10
of
25
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Shoppers' digital deal seeking : charting new territory
Gillison, Stephanie T.
;
Beatty, Sharon E.
;
Northington, …
- In:
Journal of marketing theory and practice : JMTP
30
(
2022
)
2
,
pp. 257-277
Persistent link: https://www.econbiz.de/10013358772
Saved in:
2
Female-friend gift-card giving
Gillison, Stephanie T.
;
Beatty, Sharon E.
;
Reynolds, …
- In:
Journal of marketing theory and practice : JMTP
30
(
2022
)
4
,
pp. 421-439
Persistent link: https://www.econbiz.de/10013358799
Saved in:
3
Shopper deal seeking across channels : an updated view
Gillison, Stephanie T.
;
Northington, William Magnus
; …
- In:
Journal of marketing theory and practice : JMTP
27
(
2019
)
2
,
pp. 123-139
Persistent link: https://www.econbiz.de/10012181612
Saved in:
4
The role of affective brand commitment on sales effort
Fu, Frank Q.
;
Elliott, Michael T.
;
Mano, Haim
; …
- In:
Journal of marketing theory and practice
25
(
2017
)
3
,
pp. 257-273
Persistent link: https://www.econbiz.de/10011738267
Saved in:
5
A generalized multidimensional scale for measuring customer engagement
Vivek, Shiri D.
;
Beatty, Sharon E.
;
Dalela, Vivek
; …
- In:
Journal of marketing theory and practice
22
(
2014
)
4
,
pp. 401-420
Persistent link: https://www.econbiz.de/10010510251
Saved in:
6
Employees' emotional reactions to customer deal requests
Gillison, Stephanie T.
;
Northington, William Magnus
; …
- In:
Journal of marketing theory and practice
24
(
2016
)
2
,
pp. 147-165
Persistent link: https://www.econbiz.de/10011489599
Saved in:
7
The effect of online versus offline retailer-brand image incongruity on the flow experience
Landers, V. Myles
;
Beatty, Sharon E.
;
Wang, Sijun
; …
- In:
Journal of marketing theory and practice
23
(
2015
)
4
,
pp. 370-387
Persistent link: https://www.econbiz.de/10011340226
Saved in:
8
Social store identity and adolescent females' store attitudes and behaviors
Beatty, Sharon E.
;
Givan, Alexa M.
;
Franke, George R.
; …
- In:
Journal of marketing theory and practice
23
(
2015
)
1
,
pp. 38-56
Persistent link: https://www.econbiz.de/10010484122
Saved in:
9
Understanding customer bargaining in retail stores : a customer perspective
Gillison, Stephanie T.
;
Northington, William Magnus
; …
- In:
Journal of marketing theory and practice
22
(
2014
)
2
,
pp. 151-168
Persistent link: https://www.econbiz.de/10010357872
Saved in:
10
A taxonomy of monitoring in business-to-business relationships
Ishida, Chiharu
;
Brown, James R.
- In:
Journal of marketing theory and practice
21
(
2013
)
2
,
pp. 123-139
Persistent link: https://www.econbiz.de/10009777327
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->