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~person:"Bianchi, Constanza"
~person:"Khan, Imran"
~person:"Park, C. Whan"
~subject:"Brand satisfaction"
~subject:"Online-Marketing"
~subject:"Retail brand"
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Brand satisfaction
Online-Marketing
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Brand image
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23
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Bianchi, Constanza
Khan, Imran
Park, C. Whan
Rahman, Zillur
7
Schivinski, Bruno
7
Vashisht, Devika
7
Sreejesh, S.
6
Loureiro, Sandra Maria Correia
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Okumus, Fevzi
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Ranfagni, Silvia
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Bilgihan, Anil
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Loginova, Oksana
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Motta, Massimo
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Nusair, Khaldoon
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Penta, Antonio
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Sashittal, Hemant Chaitanya
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Al-Mamun, Abdullah
3
Augusto, Mário Gomes
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Azar, Salim L.
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Bilro, Ricardo Godinho
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Burmann, Christoph
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Cheung, Man Lai
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Kim, Hye-yŏng
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Journal of retailing and consumer services
2
International journal of hospitality management
1
Journal of destination marketing & management
1
Marketing intelligence & planning
1
The international journal of bank marketing : IJBM
1
The journal of product & brand management
1
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ECONIS (ZBW)
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1
Do brands' social media marketing activities matter? : a moderation analysis
Khan, Imran
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013209506
Saved in:
2
Online destination brand experience and authenticity : does individualism-collectivism orientation matter?
Khan, Imran
;
Fatma, Mobin
- In:
Journal of destination marketing & management
20
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012588616
Saved in:
3
The role of customer brand engagement and brand experience in online banking
Khan, Imran
;
Rahman, Zillur
;
Fatma, Mobin
- In:
The international journal of bank marketing : IJBM
34
(
2016
)
7
,
pp. 1025-1041
Persistent link: https://www.econbiz.de/10011618717
Saved in:
4
Retail brand experience : scale development and validation
Khan, Imran
;
Rahman, Zillur
- In:
The journal of product & brand management
25
(
2016
)
5
,
pp. 435-451
Persistent link: https://www.econbiz.de/10011620591
Saved in:
5
The concept of online corporate brand experience : an empirical assessment
Khan, Imran
;
Rahman, Zillur
;
Ratma, Mobin
- In:
Marketing intelligence & planning
34
(
2016
)
5
,
pp. 711-730
Persistent link: https://www.econbiz.de/10011534943
Saved in:
6
Examining the role of wine brand love on brand loyalty : a multi-country comparison
Drennan, Judy
;
Bianchi, Constanza
;
Cacho-Elizondo, Silvia
; …
- In:
International journal of hospitality management
49
(
2015
),
pp. 47-55
Persistent link: https://www.econbiz.de/10011377622
Saved in:
7
Brand experience anatomy in retailing : an interpretive structural modeling approach
Khan, Imran
;
Rahman, Zillur
- In:
Journal of retailing and consumer services
24
(
2015
),
pp. 60-69
Persistent link: https://www.econbiz.de/10010528608
Saved in:
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