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~person:"Casidy, Riza"
~person:"Krafft, Manfred"
~person:"Van den Poel, Dirk"
~subject:"Customer satisfaction"
~subject:"Data mining"
~subject:"Service quality"
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Search: subject:"Beziehungsmarketing"
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Customer satisfaction
Data mining
Service quality
Beziehungsmarketing
93
Relationship marketing
93
Consumer behaviour
20
Konsumentenverhalten
20
Kundenzufriedenheit
16
Theorie
13
Theory
13
Lieferantenmanagement
12
Marketing management
12
Marketingmanagement
12
Supplier relationship management
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Customer value
10
Kundenwert
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B-to-B-Marketing
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Business-to-business marketing
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Management-Informationssystem
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Data Mining
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Dienstleistungsqualität
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Higher education institution
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Hochschule
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Kundenintegration
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Kundenmanagement
5
Market segmentation
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Marktsegmentierung
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5
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English
16
German
5
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Casidy, Riza
Krafft, Manfred
Van den Poel, Dirk
Han, Heesup
35
Bruhn, Manfred
29
Homburg, Christian
25
Mattila, Anna S.
24
Prentice, Catherine
22
Gil Saura, Irene
21
Svensson, Göran
19
Aksoy, Lerzan
17
Klaus, Philipp
17
Mittal, Vikas
16
Gustafsson, Anders
15
Hyun, Sunghyup Sean
15
McColl-Kennedy, Janet R.
15
Rather, Raouf Ahmad
15
Usman, Osly
15
Stock-Homburg, Ruth
14
Wieseke, Jan
14
Evanschitzky, Heiner
13
Hollebeek, Linda D.
13
Kim, Wansoo
13
Stauss, Bernd
13
Wong, IpKin Anthony
13
Balaji, M. S.
12
Bilgihan, Anil
12
Gong, Taeshik
12
Keiningham, Timothy
12
Loureiro, Sandra Maria Correia
12
Park, Jungkun
12
Quach, Sara
12
Verhoef, Peter C.
12
Barnes, Donald C.
11
Blut, Markus
11
Georgi, Dominik
11
Khan, Imran
11
So, Kevin Kam Fung
11
Ahn, Jiseon
10
Bang, Nguyen
10
Grégoire, Yany
10
Jang, Soocheong
10
Johnson, Lester W.
10
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Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
4
Journal of retailing and consumer services
2
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
2
Asia Pacific journal of marketing and logistics
1
Australasian marketing journal
1
European journal of marketing
1
European journal of operational research : EJOR
1
Grundlagen des CRM : Strategie, Geschäftsprozesse und IT-Unterstützung
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of business economics : JBE
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of nonprofit & public sector marketing
1
Quantitative marketing and marketing management : marketing models and methods in theory and practice ; dedicated to Udo Wagner
1
Services marketing quarterly
1
The journal of brand management : an international journal
1
Wissenschaftliche Schriftenreihe des Zentrums für Marktorientierte Unternehmensführung (ZMU)
1
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ECONIS (ZBW)
21
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10
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21
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date (oldest first)
1
Customer brand engagement and co-production : an examination of key boundary conditions in the sharing economy
Casidy, Riza
;
Leckie, Civilai
;
Nyadzayo, Munyaradzi
; …
- In:
European journal of marketing
56
(
2022
)
10
,
pp. 2594-2621
Persistent link: https://www.econbiz.de/10013457378
Saved in:
2
Special issue on big data technology-briven CRM & artificial intelligence
Krafft, Manfred
(
ed.
);
Sajtos, Laszlo
(
ed.
); …
-
2020
Persistent link: https://www.econbiz.de/10012299818
Saved in:
3
Drivers and outcomes of relationship quality with professional service firms : an SME owner-manager perspective
Casidy, Riza
;
Nyadzayo, Munyaradzi
- In:
Industrial marketing management : the international …
78
(
2019
),
pp. 27-42
Persistent link: https://www.econbiz.de/10012026090
Saved in:
4
Service recovery, justice perception, and forgiveness : the "other customers" perspectives
Shin, Hyunju
;
Casidy, Riza
;
Mattila, Anna S.
- In:
Services marketing quarterly
39
(
2018
)
1
,
pp. 1-21
Persistent link: https://www.econbiz.de/10011804112
Saved in:
5
A risk worth taking : perceived risk as moderator of satisfaction, loyalty, and willingness-to-pay premium price
Casidy, Riza
;
Wymer, Walter
- In:
Journal of retailing and consumer services
32
(
2016
),
pp. 189-197
Persistent link: https://www.econbiz.de/10011556648
Saved in:
6
CRM in social media : predicting increases in Facebook usage frequency
Ballings, Michel
;
Van den Poel, Dirk
- In:
European journal of operational research : EJOR
244
(
2015
)
1
,
pp. 248-260
Persistent link: https://www.econbiz.de/10010531944
Saved in:
7
The impact of brand strength on satisfaction, loxaltry and WOM : an empirical examination in the higher education sector
Casidy, Riza
;
Wymer, Walter
- In:
The journal of brand management : an international journal
22
(
2015
)
2
,
pp. 117-135
Persistent link: https://www.econbiz.de/10011288584
Saved in:
8
The effects of harm directions and service recovery strategies on customer forgiveness and negative word-of-mouth intentions
Casidy, Riza
;
Shin, Hyunju
- In:
Journal of retailing and consumer services
27
(
2015
),
pp. 103-112
Persistent link: https://www.econbiz.de/10011388094
Saved in:
9
Linking brand orientation with service quality, satisfaction, and positive word-of-mouth : evidence from the higher education sector
Casidy, Riza
- In:
Journal of nonprofit & public sector marketing
26
(
2014
)
2
,
pp. 142-161
Persistent link: https://www.econbiz.de/10010382656
Saved in:
10
The role of perceived market orientation in the higher education sector
Casidy, Riza
- In:
Australasian marketing journal
22
(
2014
)
2
,
pp. 155-163
Persistent link: https://www.econbiz.de/10010400503
Saved in:
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