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~person:"Checchinato, Francesca"
~person:"Phau, Ian"
~subject:"Australia"
~subject:"Rules of origin"
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Australia
Rules of origin
Brand management
42
Markenführung
42
Consumer behaviour
36
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36
Brand image
26
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26
Luxury goods
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luxury branding
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Checchinato, Francesca
Phau, Ian
Bridson, Kerrie
5
Evans, Jody
5
Merrilees, Bill
4
Barnes, Liz
3
Bianchi, Constanza
3
Diamantopoulos, Adamantios
3
Loureiro, Sandra Maria Correia
3
O'Cass, Aron
3
Pike, Steven
3
Rashid, Arooj
3
Rentschler, Ruth
3
Vescovi, Tiziano
3
Anisimova, Tatiana
2
Balabanis, George
2
Bruwer, Johan
2
Clary, Laura
2
Crowell, Katrina
2
Disegna, Marta
2
Downer, Lorann
2
Eddy, Valorie
2
Filo, Kevin
2
Funk, Daniel C.
2
Khamis, Susie
2
Kizil, Cevdet
2
Kunkel, Thilo
2
Lee, Alvin
2
Lee, Sangwon
2
Mandler, Timo
2
Ngo, Liem Viet
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Quintal, Vanessa
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Samiee, Saeed
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Tjiptono, Fandy
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Zeugner-Roth, Katharina Petra
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Abdolvand, Mohammad Ali
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Agnoli, Lara
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Marketing intelligence & planning
2
Journal of fashion marketing and management
1
Journal of international consumer marketing
1
Journal of vacation marketing : an international journal
1
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The challenge of publishing research about a never-ending subject for marketing scholars : the country of origin
Checchinato, Francesca
;
Disegna, Marta
;
Vescovi, Tiziano
- In:
Journal of global scholars of marketing science : …
28
(
2018
)
2
,
pp. 160-165
Persistent link: https://www.econbiz.de/10011891430
Saved in:
2
Does country of origin affect brand associations? : the case of Italian brands in China
Checchinato, Francesca
;
Disegna, Marta
;
Vescovi, Tiziano
- In:
Journal of global scholars of marketing science : …
23
(
2013
)
4
,
pp. 409-421
Persistent link: https://www.econbiz.de/10010408599
Saved in:
3
Effects of "owned by" versus "made in" for willingness to buy Australian brands
Cheah, Isaac
;
Phau, Ian
- In:
Marketing intelligence & planning
33
(
2015
)
3
,
pp. 444-468
Persistent link: https://www.econbiz.de/10011298758
Saved in:
4
Destination brand image of Western Australia's South-West region : perceptions of local versus international tourists
Quintal, Vanessa
;
Phau, Ian
;
Polczynski, Aleksandra
- In:
Journal of vacation marketing : an international journal
20
(
2014
)
1
,
pp. 41-54
Persistent link: https://www.econbiz.de/10010237299
Saved in:
5
Brand leaders and me-too alternatives : how do consumers choose?
Quintal, Vanessa
;
Phau, Ian
- In:
Marketing intelligence & planning
31
(
2013
)
4
,
pp. 367-387
Persistent link: https://www.econbiz.de/10009764904
Saved in:
6
Brand image inconsistencies of luxury fashion brands : a buyer-seller exchange situation model of Hugo Boss Australia
Matthiesen, Insa-Mascha
;
Phau, Ian
- In:
Journal of fashion marketing and management
14
(
2010
)
2
,
pp. 202-218
Persistent link: https://www.econbiz.de/10003985962
Saved in:
7
How young adult consumers evaluate diffusion brands : effects of brand loyalty and status consumption
Phau, Ian
;
Cheong, Edith
- In:
Journal of international consumer marketing
21
(
2009
)
2
,
pp. 109-123
Persistent link: https://www.econbiz.de/10003890723
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