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~person:"Dai, Hua"
~person:"Hughes, Tim"
~subject:"Lieferantenmanagement"
~subject:"Marketingtheorie"
~subject:"Service-dominant logic"
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Search: subject_exact:"Service-Dominant Logic"
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Lieferantenmanagement
Marketingtheorie
Service-dominant logic
Service-Dominant Logic
9
Betriebliche Wertschöpfung
7
Customer integration
7
Kundenintegration
7
Value creation
7
Marketing theory
5
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4
Relationship marketing
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service-dominant logic
4
Customer value
3
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Ressourcenorientierter Ansatz
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resource integration
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Customer-dominant logic
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Dai, Hua
Hughes, Tim
Vargo, Stephen L.
49
Lusch, Robert F.
35
Edvardsson, Bo
19
Akaka, Melissa Archpru
13
Barile, Sergio
10
Polese, Francesco
10
Mele, Cristina
9
Ng, Irene
9
Grönroos, Christian
8
Koskela-Huotari, Kaisa
8
Saviano, Marialuisa
8
Tronvoll, Bård
8
Löbler, Helge
7
Böhmann, Tilo
6
Drengner, Jan
6
Frow, Pennie
6
Skålén, Per
6
Wieland, Heiko
6
Woratschek, Herbert
6
Brodie, Roderick J.
5
Helkkula, Anu
5
Hilton, Toni
5
Horbel, Chris
5
Osborne, Stephen P.
5
Payne, Adrian
5
Barrutia, José M.
4
Böhm, Markus
4
Colurcio, Maria
4
Corsaro, Daniela
4
Dahl, Andrew J.
4
Gewald, Heiko
4
Gummerus, Johanna
4
Gummesson, Evert
4
Jaakkola, Elina
4
Jacob, Frank
4
Jonas, Julia M.
4
Kleinaltenkamp, Michael
4
Kohtamäki, Marko
4
Krcmar, Helmut
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Marketing theory
3
Journal of marketing management : MM
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
Journal of business-to-business marketing
1
Journal of global marketing
1
The journal of services marketing
1
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ECONIS (ZBW)
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1
Happiness and co-creation of value : playing the blues
Hughes, Tim
;
Vafeas, Mario
- In:
Marketing theory
21
(
2021
)
4
,
pp. 579-589
Persistent link: https://www.econbiz.de/10012660678
Saved in:
2
Exploring co-created service value and interactions of social commerce in China : a service-dominant logic perspective
Dai, Hua
;
Hu, Tao
;
Zhang, Yue
- In:
Journal of global marketing
32
(
2019
)
5
,
pp. 356-376
Persistent link: https://www.econbiz.de/10012201056
Saved in:
3
Marketing agency/client service-for-service provision in an age of digital transformation
Hughes, Tim
;
Vafeas, Mario
- In:
Journal of business-to-business marketing
26
(
2019
)
3/4
,
pp. 265-280
Persistent link: https://www.econbiz.de/10012196308
Saved in:
4
Integrative qualities and dimensions of social commerce : toward a unified view
Hu, Tao
;
Dai, Hua
;
Salam, A. F.
- In:
Information & management : the internat. journal of …
56
(
2019
)
2
,
pp. 249-270
Persistent link: https://www.econbiz.de/10011997635
Saved in:
5
Antecedents to value diminution : a dyadic perspective
Vafeas, Mario
;
Hughes, Tim
;
Hilton, Toni
- In:
Marketing theory
16
(
2016
)
4
,
pp. 469-491
Persistent link: https://www.econbiz.de/10011645950
Saved in:
6
Co-production and self-service : the application of Service-Dominant Logic
Hilton, Toni
;
Hughes, Tim
- In:
Journal of marketing management : MM
29
(
2013
)
7/8
,
pp. 861-881
Persistent link: https://www.econbiz.de/10009790970
Saved in:
7
Adopting self-service technology to do more with less
Hilton, Toni
;
Hughes, Tim
;
Little, Ed
;
Marandi, Ebi
- In:
The journal of services marketing
27
(
2013
)
1
,
pp. 3-12
Persistent link: https://www.econbiz.de/10009723111
Saved in:
8
Resource integration
Kleinaltenkamp, Michael
;
Brodie, Roderick J.
;
Frow, Pennie
- In:
Marketing theory
12
(
2012
)
2
,
pp. 201-205
Persistent link: https://www.econbiz.de/10009571602
Saved in:
9
Service co-creation and value realisation
Hilton, Toni
;
Hughes, Tim
;
Chalcraft, David
- In:
Journal of marketing management : MM
28
(
2012
)
13/14
,
pp. 1504-1519
Persistent link: https://www.econbiz.de/10009697986
Saved in:
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