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~person:"Dolen, Willemijn M. van"
~person:"Ruyter, Ko de"
~person:"Vrontis, Demetris"
~type_genre:"Article in journal"
~type_genre:"Festschrift"
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Social Web
34
Social web
34
Consumer behaviour
17
Konsumentenverhalten
17
Internet marketing
14
Online-Marketing
14
Beziehungsmarketing
9
Relationship marketing
9
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8
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4
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Dolen, Willemijn M. van
Ruyter, Ko de
Vrontis, Demetris
Dwivedi, Yogesh Kumar
29
Law, Chun Hung Roberts
23
Loureiro, Sandra Maria Correia
21
Füller, Johann
20
Filieri, Raffaele
19
Hajli, Nick
19
Harrigan, Paul
19
Pitt, Leyland F.
19
Rita, Paulo
19
Agnihotri, Raj
17
Flavián Blanco, Carlos
17
Tan, Yong
17
Qiu, Liangfei
16
Bigné Alcañiz, J. Enrique
15
Laurell, Christofer
15
Whinston, Andrew B.
15
Dennis, Alan
14
Dhir, Amandeep
14
Haenlein, Michael
14
Kane, Gerald C.
14
Akram, Umair
13
Hennig-Thurau, Thorsten
13
Ko, Eunju
13
Rana, Nripendra P.
13
Schweidel, David A.
13
Stephen, Andrew T.
13
Casaló, Luis V.
12
Hinz, Oliver
12
Hudders, Liselot
12
Lu, Yaobin
12
Luo, Xin
12
Sandström, Christian
12
Saxton, Gregory D.
12
Wirtz, Bernd W.
12
Ye, Qiang
12
Berthon, Pierre R.
11
Etter, Michael
11
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
Psychology & marketing
3
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
International journal of electronic commerce : IJEC
2
Journal of Asia Business Studies
2
Journal of service research : JSR
2
Technological forecasting & social change : an international journal
2
California management review
1
European management journal
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1
International journal of entrepreneurial behavior & research
1
International journal of entrepreneurship and small business : IJESB
1
International journal of internet marketing and advertising : IJIMA
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal for global business advancement : JGBA
1
Journal of business ethics : JOBE
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of global marketing
1
Journal of international management
1
Journal of management information systems : JMIS
1
Journal of marketing communications
1
Journal of promotion management : JPM
1
Journal of retailing
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Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
1
The journal of consumer marketing
1
The journal of product & brand management
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ECONIS (ZBW)
36
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11
Antecedents to enculturation and acculturation for diffusion of knowledge using internet applications : an empirical investigation
Chaudhuri, Ranjan
;
Chatterjee, Sheshadri
;
Siachou, Evangelia
- In:
Journal for global business advancement : JGBA
15
(
2022
)
3
,
pp. 369-391
Persistent link: https://www.econbiz.de/10014308983
Saved in:
12
New media marketing as a driver of enterprise country of origin (COO) offer in international markets
Vrontis, Demetris
;
Basile, Gianpaolo
- In:
International journal of entrepreneurial behavior & research
28
(
2022
)
5
,
pp. 1222-1244
Persistent link: https://www.econbiz.de/10013387549
Saved in:
13
Can social media improve stakeholder engagement and communication of Sustainable Development Goals? : A cross-country analysis
De Luca, Francesco
;
Iaia, Lea
;
Mehmood, Asad
;
Vrontis, …
- In:
Technological forecasting & social change : an …
177
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013345631
Saved in:
14
Simplicity is not key : understanding firm-generated social media images and consumer liking
Overgoor, Gijs
;
Rand, William
;
Dolen, Willemijn M. van
; …
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
3
,
pp. 639-655
Persistent link: https://www.econbiz.de/10013399580
Saved in:
15
Enterprise social network for knowledge sharing in MNCs : examining the role of knowledge contributors and knowledge seekers for cross-country collaboration
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
Journal of international management
27
(
2021
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10012496603
Saved in:
16
B2C smart retailing : a consumer-focused value-based analysis of interactions and synergies
Vrontis, Demetris
;
Thrassou, Alkis
;
Amirkhanpour, Monaliz
- In:
Technological forecasting & social change : an …
124
(
2017
),
pp. 271-282
Persistent link: https://www.econbiz.de/10011899385
Saved in:
17
What you feel, is what you like influence of message appeals on customer engagement on instagram
Rietveld, Robert
;
Dolen, Willemijn M. van
;
Mazloom, Masoud
- In:
Journal of interactive marketing : a quarterly …
49
(
2020
),
pp. 20-53
Persistent link: https://www.econbiz.de/10012288818
Saved in:
18
Handling consumer messages on social networking sites : customer service or privacy infringement?
Demmers, Joris
;
Dolen, Willemijn M. van
;
Weltevreden, …
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
1
,
pp. 8-35
Persistent link: https://www.econbiz.de/10011848488
Saved in:
19
Unveiling what is written in the stars : analyzing explicit, implicit, and discourse patterns of sentiment in social media
Ordenes, Francisco Villarroel
;
Ludwig, Stephan
;
Ruyter, …
- In:
Journal of consumer research : JCR ; an …
43
(
2017
)
6
,
pp. 875-894
Persistent link: https://www.econbiz.de/10011770780
Saved in:
20
Decoding social media speak : developing a speech act theory research agenda
Ludwig, Stephan
;
Ruyter, Ko de
- In:
The journal of consumer marketing
33
(
2016
)
2
,
pp. 124-134
Persistent link: https://www.econbiz.de/10011524150
Saved in:
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