//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Esch, Franz-Rudolf"
~person:"Han, Heesup"
~subject:"Relationship marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Management"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Relationship marketing
Markenführung
129
Brand management
127
Consumer behaviour
79
Konsumentenverhalten
79
Beziehungsmarketing
62
Markenpolitik
49
Customer satisfaction
41
Kundenzufriedenheit
41
Brand image
38
Markenimage
38
Deutschland
34
Germany
34
Marketing management
34
Marketingmanagement
34
Hotel industry
31
Hotellerie
31
Theorie
30
Theory
30
Dienstleistungsqualität
28
Service quality
28
Brand
26
Markenartikel
26
Kommunikation
25
Advertising effects
22
Werbewirkung
22
Holiday behaviour
18
Marketing
18
Urlaubsverhalten
18
Environmental management
17
Umweltmanagement
17
Public relations
16
Strategisches Management
16
Werbung
16
Öffentlichkeitsarbeit
16
Corporate Social Responsibility
15
Corporate social responsibility
15
Communication
14
Corporate reputation
14
Firmenimage
14
more ...
less ...
Online availability
All
Undetermined
38
Free
2
Type of publication
All
Article
60
Book / Working Paper
2
Type of publication (narrower categories)
All
Article in journal
54
Aufsatz in Zeitschrift
54
Aufsatz im Buch
6
Book section
6
Lehrbuch
1
Textbook
1
Language
All
English
54
German
8
Author
All
Esch, Franz-Rudolf
Han, Heesup
Bruhn, Manfred
112
Homburg, Christian
108
Kumar, V.
80
Huber, Frank
55
Verhoef, Peter C.
55
Hollebeek, Linda D.
50
Herrmann, Andreas
49
Bauer, Hans H.
46
Piller, Frank T.
46
Stauss, Bernd
44
Krafft, Manfred
43
Palmatier, Robert W.
40
Gil Saura, Irene
37
Mattila, Anna S.
37
Stock-Homburg, Ruth
34
Hippner, Hajo
33
Smith, Alan D.
33
Van den Poel, Dirk
32
Wiedmann, Klaus-Peter
32
Wilde, Klaus D.
32
Mittal, Vikas
31
Thaichon, Park
31
Neslin, Scott A.
30
Prentice, Catherine
30
Reichwald, Ralf
30
Svensson, Göran
30
Loureiro, Sandra Maria Correia
29
Reinartz, Werner J.
29
Töpfer, Armin
29
Evanschitzky, Heiner
28
Georgi, Dominik
28
Matzler, Kurt
28
Sheth, Jagdish N.
28
Eggert, Andreas
27
Grewal, Dhruv
27
Walsh, Gianfranco
27
Grönroos, Christian
26
Kleinaltenkamp, Michael
26
Agnihotri, Raj
25
more ...
less ...
Published in...
All
International journal of hospitality management
17
Journal of travel and tourism marketing
17
International journal of contemporary hospitality management
5
Journal of hospitality marketing & management
3
Innovative Markenführung und -implementierung
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of retailing and consumer services
2
Tourism management : research, policies, practice
2
Electronic retailing
1
Internationalisierung deutscher Unternehmen : Strategien, Instrumente und Konzepte für den Mittelstand
1
Journal of Contemporary Issues in Business and Government
1
Journal of business research : JBR
1
Journal of vacation marketing
1
Social Branding : Strategien - Praxisbeispiele - Perspektiven
1
Strategie und Technik des Automobilmarketing
1
Thexis : Fachzeitschrift für Marketing ; Fachzeitschrift für Marketing des Instituts für Marketing und Handel an der Universität St. Gallen
1
Tourism and hospitality research : the surrey quarterly review
1
Tourism management perspectives : TMP
1
more ...
less ...
Source
All
ECONIS (ZBW)
62
Showing
31
-
40
of
62
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
31
Effect of image, satisfaction, trust, love, and respect on loyalty formation for name-brand coffee shops
Song, Hak-jun
;
Wang, JunHui
;
Han, Heesup
- In:
International journal of hospitality management
79
(
2019
),
pp. 50-59
Persistent link: https://www.econbiz.de/10012012968
Saved in:
32
Halal tourism : travel motivators and customer retention
Han, Heesup
;
Al-Ansi, Amr
;
Köseoglu, Mehmet Ali
;
Lin, …
- In:
Journal of travel and tourism marketing
36
(
2019
)
9
,
pp. 1012-1024
Persistent link: https://www.econbiz.de/10012179519
Saved in:
33
Airport shopping : an emerging non-aviation business : triggers of traveler loyalty
Han, Heesup
;
Yu, Jongsik
;
Kim, Wansoo
- In:
Journal of travel and tourism marketing
35
(
2018
)
7
,
pp. 835-845
Persistent link: https://www.econbiz.de/10011941756
Saved in:
34
Role of motivations for luxury cruise traveling, satisfaction, and involvement in building traveler loyalty
Han, Heesup
;
Hyun, Sunghyup Sean
- In:
International journal of hospitality management
70
(
2018
),
pp. 75-84
Persistent link: https://www.econbiz.de/10011825969
Saved in:
35
Linking pop-up brand stores to brand experience and word of mouth : the case of luxury retail
Klein, Jan F.
;
Falk, Tomas
;
Esch, Franz-Rudolf
; …
- In:
Journal of business research : JBR
69
(
2016
)
12
,
pp. 5761-5767
Persistent link: https://www.econbiz.de/10011597493
Saved in:
36
The value-belief-emotion-norm model : investigating customers’ eco-friendly behavior
Han, Heesup
;
Hwang, Jinsoo
;
Lee, Myong Jae
- In:
Journal of travel and tourism marketing
34
(
2017
)
4/6
,
pp. 590-607
Persistent link: https://www.econbiz.de/10011729153
Saved in:
37
Investigating customer loyalty formation for wellness spa : individualism vs. collectivism
Han, Heesup
;
Kiatkawsin, Kiattipoom
;
Kim, Wansoo
;
Lee, …
- In:
International journal of hospitality management
67
(
2017
),
pp. 11-23
Persistent link: https://www.econbiz.de/10011785135
Saved in:
38
Consequences of cruise line involvement : a comparison of first-time and repeat passengers
Chua, Bee-Lia
;
Lee, Sanghyeop
;
Han, Heesup
- In:
International journal of contemporary hospitality management
29
(
2017
)
6
,
pp. 1658-1683
Persistent link: https://www.econbiz.de/10011732274
Saved in:
39
Bike-traveling as a growing phenomenon : role of attributes, value, satisfaction, desire, and gender in developing loyalty
Han, Heesup
;
Meng, Bo
;
Kim, Wansoo
- In:
Tourism management : research, policies, practice
59
(
2017
),
pp. 91-103
Persistent link: https://www.econbiz.de/10011642653
Saved in:
40
A strategy for the development of the private country club : focusing on brand prestige
Hwang, Jinsoo
;
Han, Heesup
;
Choo, Seung-woo
- In:
International journal of contemporary hospitality management
27
(
2015
)
8
,
pp. 1927-1948
Persistent link: https://www.econbiz.de/10011447609
Saved in:
First
Prev
1
2
3
4
5
6
7
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->