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~person:"Georgi, Dominik"
~person:"Han, Heesup"
~subject:"Brand image"
~subject:"Gastronomie"
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Search: subject:"relationship marketing"
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Brand image
Gastronomie
Beziehungsmarketing
81
Relationship marketing
81
Consumer behaviour
41
Konsumentenverhalten
41
Customer satisfaction
36
Kundenzufriedenheit
36
Dienstleistungsqualität
25
Service quality
25
Hotel industry
17
Hotellerie
17
Markenimage
11
Brand management
10
Markenführung
10
Brand loyalty
9
Theorie
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Theory
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Holiday behaviour
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Markentreue
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Georgi, Dominik
Han, Heesup
Loureiro, Sandra Maria Correia
16
Hyun, Sunghyup Sean
15
Gil Saura, Irene
12
Japutra, Arnold
11
King, Ceridwyn
10
Kumar, Vikas
10
Šerić, Maja
10
Ahn, Jiseon
8
Fetscherin, Marc
8
Guzman, Francisco
8
Kim, Wansoo
8
Sarkar, Abhigyan
8
Ekinci, Yuksel
7
Hollebeek, Linda D.
7
Huber, Frank
7
Hwang, Jinsoo
7
Jang, Soocheong
7
Kaushik, Arun Kumar
7
Khan, Imran
7
Wong, IpKin Anthony
7
Augusto, Mário Gomes
6
Chahal, Hardeep
6
Das, Gopal
6
Iglesias, Oriol
6
Kang, Juhee
6
Khamitov, Mansur
6
Leckie, Civilai
6
MacInnis, Deborah J.
6
Mattila, Anna S.
6
Ok, Chihyung
6
Prentice, Catherine
6
Qu, Hailin
6
Rahman, Zillur
6
Roy, Sanjit
6
Sarkar, Juhi Gahlot
6
So, Kevin Kam Fung
6
Sreejesh, S.
6
Thomson, Matthew
6
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International journal of hospitality management
6
Journal of travel and tourism marketing
6
International journal of contemporary hospitality management
3
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of retailing and consumer services
1
Tourism and hospitality research : the surrey quarterly review
1
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ECONIS (ZBW)
18
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1
Investigation into the festival brand co-creation mechanism : extended application of the customer-based brand equity model
Chi, Xiaoting
;
Zhou, Heng
;
Cai, Gangwei
;
Han, Heesup
- In:
Journal of travel and tourism marketing
41
(
2024
)
3
,
pp. 377-395
Persistent link: https://www.econbiz.de/10014513650
Saved in:
2
The impact of hotel attributes, well-being perception, and attitudes on brand loyalty : examining the moderating role of COVID-19 pandemic
Kim, Jinkyung Jenny
;
Han, Heesup
;
Ariza-Montes, Antonio
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012648895
Saved in:
3
Image congruity as a tool for traveler retention : a comparative analysis on South Korean full-service and low-cost airlines
Han, Heesup
;
Koo, Bonhak
;
Hyun, Sunghyup Sean
- In:
Journal of travel and tourism marketing
37
(
2020
)
3
,
pp. 347-360
Persistent link: https://www.econbiz.de/10012289336
Saved in:
4
Effect of image, satisfaction, trust, love, and respect on loyalty formation for name-brand coffee shops
Song, Hak-jun
;
Wang, JunHui
;
Han, Heesup
- In:
International journal of hospitality management
79
(
2019
),
pp. 50-59
Persistent link: https://www.econbiz.de/10012012968
Saved in:
5
Tourist experience quality and loyalty to an island destination : the moderating impact of destination image
Moon, Hyoungeun
;
Han, Heesup
- In:
Journal of travel and tourism marketing
36
(
2019
)
1
,
pp. 43-59
Persistent link: https://www.econbiz.de/10012179362
Saved in:
6
Environmental corporate social responsibility and the strategy to boost the airline's image and customer loyalty intentions
Han, Heesup
;
Yu, Jongsik
;
Kim, Wansoo
- In:
Journal of travel and tourism marketing
36
(
2019
)
3
,
pp. 371-383
Persistent link: https://www.econbiz.de/10012179410
Saved in:
7
Experience, brand prestige, perceived value (functional, hedonic, social, and financial), and loyalty among GROCERANT customers
Kim, Seoyoung
;
Ham, Sunny
;
Moon, Hyeyoung
;
Chua, Bee-Lia
; …
- In:
International journal of hospitality management
77
(
2019
),
pp. 169-177
Persistent link: https://www.econbiz.de/10011988497
Saved in:
8
Drivers of brand loyalty in the chain coffee shop industry
Han, Heesup
;
Nguyen, Hong Ngoc
;
Song, Hak-jun
;
Chua, Bee-Lia
- In:
International journal of hospitality management
72
(
2018
),
pp. 86-97
Persistent link: https://www.econbiz.de/10011872763
Saved in:
9
A study of brand prestige in the casino industry : the moderating role of customer involvement
Han, Heesup
;
Lee, JungHoon
;
Hwang, Jinsoo
- In:
Tourism and hospitality research : the surrey quarterly …
18
(
2018
)
1
,
pp. 96-106
Persistent link: https://www.econbiz.de/10011846778
Saved in:
10
How can employees engage customers? : application of social penetration theory to the full-service restaurant industry by gender
Hwang, Jinsoo
;
Han, Heesup
;
Kim, Seongseop
- In:
International journal of contemporary hospitality management
27
(
2015
)
6
,
pp. 1117-1134
Persistent link: https://www.econbiz.de/10011403001
Saved in:
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