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~person:"Guerard, John Baynard"
~person:"Han, Heesup"
~subject:"Markenimage"
~subject:"USA"
~type_genre:"Article in journal"
~type_genre:"Handbook"
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| 6 applied filters
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Markenimage
USA
Consumer behaviour
92
Konsumentenverhalten
92
Customer satisfaction
55
Kundenzufriedenheit
55
Beziehungsmarketing
52
Relationship marketing
52
Hotel industry
45
Hotellerie
45
Dienstleistungsqualität
34
Service quality
34
Holiday behaviour
30
Urlaubsverhalten
30
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24
Brand management
23
Markenführung
23
Portfolio selection
22
Portfolio-Management
22
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22
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22
Brand image
20
Emotion
17
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17
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17
Environmental management
16
Gastronomie
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Umweltmanagement
16
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14
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14
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14
Airline
13
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13
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13
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Article in journal
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42
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2
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English
44
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Guerard, John Baynard
Han, Heesup
Jang, Soocheong
56
Smith, Alan D.
38
Lee, Seoki
37
Melewar, T. C.
31
Link, Albert N.
30
Madura, Jeff
30
Calantone, Roger J.
25
Loureiro, Sandra Maria Correia
25
Hasan, Iftekhar
24
Phau, Ian
24
Guzman, Francisco
23
Mowery, David C.
23
Bang, Nguyen
22
Diamantopoulos, Adamantios
22
Fabozzi, Frank J.
22
Audretsch, David B.
21
Song, Michael
21
Japutra, Arnold
19
Kumar, V.
19
Dresner, Martin
18
Foroudi, Pantea
18
Keller, Kevin Lane
18
Cheng, T. C. E.
17
Hitt, Michael A.
17
Mattila, Anna S.
17
Park, Jungkun
17
Parnell, John A.
17
Sarkar, Abhigyan
17
Wall, Larry D.
17
Christodoulides, George
16
Gil Saura, Irene
16
Khan, Imran
16
King, Ceridwyn
16
Ko, Yong Jae
16
Kumar, Sameer
16
Kumar, Vikas
16
Paul, Justin
16
Romaniuk, Jenni
16
Veloutsou, Cleopatra
16
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International journal of hospitality management
12
Journal of travel and tourism marketing
9
International journal of contemporary hospitality management
4
Research in finance
4
The journal of investing
2
Advances in mathematical programming and financial planning : a research annual
1
Journal of forecasting
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of hospitality marketing & management
1
Journal of investment management : JOIM
1
Journal of retailing and consumer services
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
The energy journal
1
Tourism and hospitality research : the surrey quarterly review
1
Tourism management : research, policies, practice
1
Tourism management perspectives : TMP
1
World Scientific handbook in financial economics series
1
World scientific handbook in financial economics series
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ECONIS (ZBW)
44
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1
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10
of
44
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date (oldest first)
1
Portfolio construction and
management
in the Barra Aegis System : a case study using the USER data
Miller, Whit
;
Xu, Ganlin
;
Guerard, John Baynard
- In:
The journal of investing
23
(
2014
)
4
,
pp. 111-120
Persistent link: https://www.econbiz.de/10011377405
Saved in:
2
Investigation into the festival brand co-creation mechanism : extended application of the customer-based brand equity model
Chi, Xiaoting
;
Zhou, Heng
;
Cai, Gangwei
;
Han, Heesup
- In:
Journal of travel and tourism marketing
41
(
2024
)
3
,
pp. 377-395
Persistent link: https://www.econbiz.de/10014513650
Saved in:
3
Environmental corporate social responsibility and the strategy to boost the airline's image and customer loyalty intentions
Han, Heesup
;
Yu, Jongsik
;
Kim, Wansoo
- In:
Journal of travel and tourism marketing
36
(
2019
)
3
,
pp. 371-383
Persistent link: https://www.econbiz.de/10012179410
Saved in:
4
Handbook of applied investment research
Guerard, John Baynard
(
ed.
);
Ziemba, William T.
(
ed.
)
-
2021
seasonal anomalies, stock selection modeling and portfolio
management
. Fifty years ago, finance professors taught the Efficient …
Persistent link: https://www.econbiz.de/10012643543
Saved in:
5
Handbook of applied investment research
Guerard, John Baynard
(
ed.
);
Ziemba, William T.
(
ed.
)
-
2021
seasonal anomalies, stock selection modeling and portfolio
management
. Fifty years ago, finance professors taught the Efficient …
Persistent link: https://www.econbiz.de/10012260078
Saved in:
6
The impact of hotel attributes, well-being perception, and attitudes on brand loyalty : examining the moderating role of COVID-19 pandemic
Kim, Jinkyung Jenny
;
Han, Heesup
;
Ariza-Montes, Antonio
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012648895
Saved in:
7
Travel and tourism marketing in the age of the conscious tourists : a study on CSR and tourist brand advocacy
Ahmad, Naveed
;
Samad, Sarminah
;
Han, Heesup
- In:
Journal of travel and tourism marketing
40
(
2023
)
7
,
pp. 551-567
Persistent link: https://www.econbiz.de/10014419174
Saved in:
8
Drivers of brand loyalty in the chain coffee shop industry
Han, Heesup
;
Nguyen, Hong Ngoc
;
Song, Hak-jun
;
Chua, Bee-Lia
- In:
International journal of hospitality management
72
(
2018
),
pp. 86-97
Persistent link: https://www.econbiz.de/10011872763
Saved in:
9
Nature-based solutions, mental health, well-being, price fairness, attitude, loyalty, and evangelism for green brands in the hotel context
Sohaib, Muhammad
;
Wang, Yan
;
Iqbal, Kashif
;
Han, Heesup
- In:
International journal of hospitality management
101
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013271319
Saved in:
10
Country image of gastronomy and branding Hawker Culture : local consumers' perception
Kim, Bona
;
Lee, Derrick C. H.
;
Chua, Bee-Lia
;
Han, Heesup
- In:
Tourism management perspectives : TMP
44
(
2022
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013494190
Saved in:
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