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~person:"Hollebeek, Linda D."
~subject:"Beziehungsmarketing"
~subject:"Übernahme"
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Beziehungsmarketing
Übernahme
Relationship marketing
50
Consumer behaviour
38
Konsumentenverhalten
38
Customer integration
28
Kundenintegration
28
Brand management
20
Markenführung
20
Customer engagement
13
Social Web
12
Social web
12
Dienstleistungsqualität
11
Service quality
11
Brand image
10
Internet marketing
10
Markenimage
10
Online-Marketing
10
Customer satisfaction
9
Kundenzufriedenheit
9
Stakeholder
6
USA
6
United States
6
Brand
5
Customer value
5
Kundenwert
5
Markenartikel
5
Marketing management
5
Marketingmanagement
5
customer engagement
5
Brand loyalty
4
Consumer engagement
4
Markentreue
4
B-to-B-Marketing
3
Bibliometrics
3
Bibliometrie
3
Business-to-business marketing
3
Customer experience
3
Engagement
3
Kundenbindung
3
S-D logic
3
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42
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42
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4
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English
50
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Hollebeek, Linda D.
Wright, Mike
144
Bruhn, Manfred
112
Homburg, Christian
111
Kumar, V.
81
Renneboog, Luc
73
Schiereck, Dirk
64
Persson, Lars
62
Norbäck, Pehr-Johan
59
Huber, Frank
56
Verhoef, Peter C.
56
Han, Heesup
53
Herrmann, Andreas
49
Bauer, Hans H.
46
Bebchuk, Lucian A.
46
Kaplan, Steven N.
46
Piller, Frank T.
46
Aktas, Nihat
44
Stauss, Bernd
44
Krafft, Manfred
43
Tarba, Shlomo Yedidia
43
Palmatier, Robert W.
41
Weisbach, Michael S.
41
Burkart, Mike
40
Schlingemann, Frederik P.
40
Madura, Jeff
39
Stulz, René M.
39
Eckbo, B. Espen
38
Weber, Yaakov
38
Gil Saura, Irene
37
Mattila, Anna S.
37
Jenkinson, Tim
36
Stock-Homburg, Ruth
35
Cooper, Cary
34
Matzler, Kurt
34
Smith, Alan D.
34
Finkelstein, Sydney
33
Hippner, Hajo
33
Phillips, Gordon M.
33
Thompson, Steve
33
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Journal of retailing and consumer services
6
Journal of marketing management : MM
3
Journal of service research
3
Journal of service research : JSR
3
The journal of services marketing
3
Handbook of research on customer engagement
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of service management
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Marketing intelligence & planning
2
Organizations and markets in emerging economies
2
Psychology & marketing
2
Australasian marketing journal
1
Customer engagement : contemporary issues and challenges
1
Edward Elgar E-Book Archive
1
Journal of business research : JBR
1
Journal of consumer behaviour
1
Journal of creating value
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of service theory and practice : JSTP
1
Journal of the Academy of Marketing Science
1
Research handbooks in business and management series
1
The handbook of communication engagement
1
The journal of product & brand management
1
The service industries journal
1
Tourism management perspectives : TMP
1
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ECONIS (ZBW)
50
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11
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20
of
50
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date (oldest first)
11
Mobile app vs. desktop browser platforms : the relationships among customer engagement, experience, relationship quality and loyalty intention
Khan, Imran
;
Hollebeek, Linda D.
;
Fatma, Mobin
;
Islam, …
- In:
Journal of marketing management : JMM ; journal of the …
39
(
2023
)
3/4
,
pp. 275-297
Persistent link: https://www.econbiz.de/10014299252
Saved in:
12
Why switch? : the role of customer variety-seeking and engagement in driving service switching intention
Menidjel, Choukri
;
Hollebeek, Linda D.
;
Urbonavicius, …
- In:
The journal of services marketing
37
(
2023
)
5
,
pp. 592-605
Persistent link: https://www.econbiz.de/10014276935
Saved in:
13
Charting the intellectual structure of customer experience research
Kumar, Prashant
;
Hollebeek, Linda D.
;
Kar, Arpan Kumar
; …
- In:
Marketing intelligence & planning
41
(
2023
)
1
,
pp. 31-47
Persistent link: https://www.econbiz.de/10013532105
Saved in:
14
From customer-, to actor-, to stakeholder engagement : taking stock, conceptualization, and future directions
Hollebeek, Linda D.
;
Kumar, Vikas
;
Srivastava, Rajendra …
- In:
Journal of service research
25
(
2022
)
2
,
pp. 328-343
Persistent link: https://www.econbiz.de/10013268027
Saved in:
15
The invisible leash : when human brands hijack corporate brands' consumer relationships
Giertz, Johann N.
;
Hollebeek, Linda D.
;
Weiger, Welf Hermann
- In:
Journal of service management
33
(
2022
)
3
,
pp. 485-495
Persistent link: https://www.econbiz.de/10013325644
Saved in:
16
Virtual reality through the customer journey : framework and propositions
Hollebeek, Linda D.
;
Clark, Moira K.
;
Andreassen, Tor W.
; …
- In:
Journal of retailing and consumer services
55
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012268819
Saved in:
17
Temporality of customer engagement in service innovation : a theoretical model
Karahasanović, Amela
;
Hollebeek, Linda D.
;
Chasanidou, …
- In:
Handbook of research on customer engagement
,
(pp. 376-390)
.
2019
Persistent link: https://www.econbiz.de/10013163397
Saved in:
18
Customers' service-related engagement, experience, and behavioral intent : moderating role of age
Rather, Raouf Ahmad
;
Hollebeek, Linda D.
- In:
Journal of retailing and consumer services
60
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012502658
Saved in:
19
First-time versus repeat tourism customer engagement, experience, and value cocreation : an empirical investigation
Rather, Raouf Ahmad
;
Hollebeek, Linda D.
;
Mostafa …
- In:
Journal of travel research : a quarterly publication of …
61
(
2022
)
3
,
pp. 549-564
Persistent link: https://www.econbiz.de/10012880242
Saved in:
20
Fifteen years of customer engagement research : a bibliometric and network analysis
Hollebeek, Linda D.
;
Sharma, Tripti Ghosh
;
Pandey, Ritesh
; …
- In:
The journal of product & brand management
31
(
2022
)
2
,
pp. 293-309
Persistent link: https://www.econbiz.de/10013164323
Saved in:
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