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~person:"Ko, Eunju"
~person:"Park, Jungkun"
~person:"Verhoef, Peter C."
~person:"Vrontis, Demetris"
~person:"Wong, IpKin Anthony"
~type:"article"
~type_genre:"Article in journal"
~type_genre:"Article"
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
193
Konsumentenverhalten
193
Beziehungsmarketing
64
Relationship marketing
64
Brand management
55
Markenführung
55
Brand image
40
Markenimage
40
Customer satisfaction
39
Kundenzufriedenheit
39
Luxury goods
28
Luxusgüter
28
Internet marketing
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Online-Marketing
26
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23
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Fashion
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Markenartikel
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20
Marketingmanagement
20
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China
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192
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Ko, Eunju
Park, Jungkun
Verhoef, Peter C.
Vrontis, Demetris
Wong, IpKin Anthony
Han, Heesup
115
Mattila, Anna S.
98
Lusk, Jayson L.
74
Phau, Ian
73
Gierl, Heribert
70
Khare, Arpita
68
Dwivedi, Yogesh Kumar
63
Nayga, Rodolfo M.
62
Loureiro, Sandra Maria Correia
61
Septianto, Felix
61
Grewal, Dhruv
57
Jang, Soocheong
57
Belk, Russell W.
55
Paul, Justin
53
Herrmann, Andreas
50
Walsh, Gianfranco
48
Bagozzi, Richard P.
47
Laroche, Michel
47
Kim, Jungkeun
46
Hollebeek, Linda D.
45
Pelsmacker, Patrick de
44
Diamantopoulos, Adamantios
42
Sharma, Piyush
42
Thaichon, Park
40
Bang, Nguyen
39
Das, Gopal
39
Kim, Seongseop
38
Rajagopal
38
Ko, Yong Jae
37
Wiedmann, Klaus-Peter
36
Wu, Luorong
36
Eisend, Martin
35
Hyun, Sunghyup Sean
35
Moschis, George P.
35
Rana, Nripendra P.
35
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Journal of business research : JBR
33
Journal of retailing and consumer services
18
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
10
International journal of hospitality management
8
Journal of travel and tourism marketing
8
Asia Pacific journal of marketing and logistics
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of retailing
6
International journal of advertising : the review of marketing communications
5
Global business & economics review
4
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
Journal of transnational management : the official journal of the International Management Development Association
4
International journal of advertising : the quarterly review of marketing communications
3
International journal of contemporary hospitality management
3
Journal for global business advancement : JGBA
3
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
3
Journal of marketing
3
Journal of promotion management : JPM
3
Journal of the Academy of Marketing Science
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
The journal of services marketing
3
International journal of retail and distribution management
2
International journal of technology marketing : IJTMkt
2
International marketing review
2
Journal of interactive marketing
2
Marketing letters : a journal of research in marketing
2
Technological forecasting & social change : an international journal
2
The Cornell hospitality quarterly
2
The journal of brand management : an international journal
2
Tourism management : research, policies, practice
2
Cross-cultural buyer behavior
1
Ekonomski pregled
1
European journal of cross-cultural competence and management
1
GfK marketing intelligence review : Marketingforschung für die Praxis
1
International journal of business innovation and research : IJBIR
1
International journal of consumer studies
1
International journal of management reviews : IJMR
1
International journal of managerial and financial accounting : IJMFA
1
International journal of organizational analysis
1
International journal of pharmaceutical and healthcare marketing : IJPHM
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ECONIS (ZBW)
193
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1
To be (family) or not to be (family) : the familiness effect over brand authenticity posts on social media and consumer engagement relationship
Bargoni, Augusto
;
Ballerini, Jacopo
;
Vrontis, Demetris
; …
- In:
The journal of product & brand management
32
(
2023
)
5
,
pp. 713-736
Persistent link: https://www.econbiz.de/10014315439
Saved in:
2
The dark side of group heterogeneity on a brand-based online community
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
Journal of global marketing
36
(
2023
)
4
,
pp. 303-318
Persistent link: https://www.econbiz.de/10014390287
Saved in:
3
The effect of luxury brand erotic capital on luxury brand consumption value and purchase intention : focus on VIP customers
Pang, Wonbae
;
Ko, Eunju
;
Cho, Minjung
- In:
Journal of global scholars of marketing science : …
34
(
2024
)
2
,
pp. 123-142
Persistent link: https://www.econbiz.de/10014511622
Saved in:
4
Effect of customers' skepticism toward CSR practices on customers' behavior in luxury service context
Hyun, Hyowon
;
Hong, EunPyo
;
Ahn, Jiseon
;
Park, Jungkun
- In:
Journal of travel and tourism marketing
41
(
2024
)
1
,
pp. 35-50
Persistent link: https://www.econbiz.de/10014513607
Saved in:
5
Can salespersons help firms overcome brand image crisis? : role of facial appearance
Agnihotri, Arpita
;
Bhattacharya, Saurabh
;
Vrontis, Demetris
- In:
Journal of business research : JBR
176
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014550374
Saved in:
6
Axiology of tourism shopping : a cross-level investigation of value-in-the-experience (VALEX)
Wong, IpKin Anthony
;
Huang, GuoQiong Ivanka
;
Li, Zhuo
- In:
Journal of hospitality & tourism research : JHTR ; the …
48
(
2024
)
3
,
pp. 549-563
Persistent link: https://www.econbiz.de/10014633611
Saved in:
7
Identification of the determinants of public trust in e-government services and participation in social media based on good governance theory and the technology acceptance model
Trang Thi Uyen Nguyen
;
Nguyen, Phuong Van
;
Hien Thi …
- In:
Journal of Asia Business Studies
18
(
2024
)
1
,
pp. 44-61
Persistent link: https://www.econbiz.de/10014485227
Saved in:
8
The way to generate customer citizenship behavior with customer experience
Le, Hoang T. P. M.
;
Kim, Dongyoup
;
Park, Jungkun
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014460861
Saved in:
9
The interaction effect of fashion retailer categories on sustainable labels : the role of perceived benefits, ambiguity, trust, and purchase intention
Cho, Minjung
;
Ko, Eunju
;
Borenstein, Benjamin E.
- In:
International journal of advertising : the review of …
43
(
2024
)
6
,
pp. 1016-1038
Persistent link: https://www.econbiz.de/10015050105
Saved in:
10
The effects of brand trustworthiness and credibility on location-based advertising : moderating effects of privacy concern and social influence
Le, Hoang T. P. M.
;
Yoo, Weon Sang
;
Park, Jungkun
- In:
International journal of advertising : the review of …
43
(
2024
)
5
,
pp. 798-823
Persistent link: https://www.econbiz.de/10014551072
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