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~person:"Lennon, Sharron J."
~type_genre:"Article in journal"
~type_genre:"Case study"
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Consumer behaviour
19
Konsumentenverhalten
19
USA
9
United States
9
Online retailing
8
Online-Handel
8
Bekleidung
7
Clothing
7
Website
7
Emotion
3
Advertising effects
2
Brand
2
Brand image
2
Customer satisfaction
2
Distribution channel
2
E-commerce
2
Electronic Commerce
2
Ethnic group
2
Ethnische Gruppe
2
Frauen
2
Hispanics
2
Hispano-Amerikaner
2
Kundenzufriedenheit
2
Markenartikel
2
Markenimage
2
Vertriebsweg
2
Welt
2
Werbewirkung
2
Women
2
World
2
Aesthetics
1
Analysis of variance
1
Bekleidungsindustrie
1
Benutzerschnittstelle
1
Bestand
1
Beziehungsmarketing
1
Bibliometrics
1
Bibliometrie
1
Clothing industry
1
Consumer motivation
1
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Article
19
Type of publication (narrower categories)
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Article in journal
Case study
Aufsatz in Zeitschrift
19
Language
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English
19
Author
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Lennon, Sharron J.
Han, Heesup
114
Mattila, Anna S.
95
Lusk, Jayson L.
74
Gierl, Heribert
70
Phau, Ian
70
Khare, Arpita
68
Dwivedi, Yogesh Kumar
62
Grewal, Dhruv
60
Loureiro, Sandra Maria Correia
60
Nayga, Rodolfo M.
59
Jang, Soocheong
57
Septianto, Felix
55
Paul, Justin
53
Belk, Russell W.
52
Herrmann, Andreas
50
Ko, Eunju
49
Laroche, Michel
48
Walsh, Gianfranco
48
Bagozzi, Richard P.
47
Pelsmacker, Patrick de
45
Kim, Jungkeun
44
Hollebeek, Linda D.
43
Diamantopoulos, Adamantios
42
Bang, Nguyen
41
Sharma, Piyush
41
Das, Gopal
39
Thaichon, Park
39
Rajagopal
38
Ko, Yong Jae
37
Wiedmann, Klaus-Peter
37
Kim, Seongseop
36
Park, Jungkun
36
Verhoef, Peter C.
36
Vrontis, Demetris
36
Hyun, Sunghyup Sean
35
Wong, IpKin Anthony
35
Moschis, George P.
34
Wu, Luorong
34
Balaji, M. S.
33
Dennis, Charles
33
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Published in...
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Journal of fashion marketing and management
7
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
3
Psychology & marketing
3
Journal of business research : JBR
2
Journal of consumer behaviour : an international research review
2
Direct marketing : an international journal
1
Family and consumer sciences research journal
1
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ECONIS (ZBW)
19
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19
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1
Fashion/clothing research : an analysis of three journals
Johnson, Kim K. P.
;
Lennon, Sharron J.
;
Mun, Jung Mee
; …
- In:
Journal of fashion marketing and management
19
(
2015
)
1
,
pp. 41-55
Persistent link: https://www.econbiz.de/10011299775
Saved in:
2
Effects of reputation and website quality on online consumers' emotion, perceived risk and purchase intention : based on the stimulus-organism-response model
Kim, Jiyoung
;
Lennon, Sharron J.
- In:
Journal of research in interactive marketing : …
7
(
2013
)
1
,
pp. 33-56
Persistent link: https://www.econbiz.de/10009730799
Saved in:
3
Assessing college women's associations of American specialty apparel brands
Kwon, Wi-suk
;
Lennon, Sharron J.
- In:
Journal of fashion marketing and management
15
(
2011
)
2
,
pp. 242-256
Persistent link: https://www.econbiz.de/10009232520
Saved in:
4
Consumer response to online apparel stockouts
Kim, Minjeong
;
Lennon, Sharron J.
- In:
Psychology & marketing
28
(
2011
)
2
,
pp. 115-144
Persistent link: https://www.econbiz.de/10008858093
Saved in:
5
The malleable bicultural consumer : effects of cultural contexts on aesthetic judgments
Chattaraman, Veena
;
Rudd, Nancy A.
;
Lennon, Sharron J.
- In:
Journal of consumer behaviour : an international …
9
(
2010
)
1
,
pp. 18-31
Persistent link: https://www.econbiz.de/10003943313
Saved in:
6
Online visual merchandising (VMD) cues and consumer pleasure and arousal : purchasing versus browsing situation
Ha, Young
;
Lennon, Sharron J.
- In:
Psychology & marketing
27
(
2010
)
2
,
pp. 141-165
Persistent link: https://www.econbiz.de/10003945273
Saved in:
7
Social identity salience : effects on identity-based brand choices of Hispanic consumers
Chattaraman, Veena
;
Lennon, Sharron J.
;
Rudd, Nancy A.
- In:
Psychology & marketing
27
(
2010
)
3
,
pp. 263-284
Persistent link: https://www.econbiz.de/10003956559
Saved in:
8
The perceptual fluency effect on pleasurable online shopping experience
Im, Hyunjoo
;
Lennon, Sharron J.
;
Stoel, Leslie
- In:
Journal of research in interactive marketing : …
4
(
2010
)
4
,
pp. 280-295
Persistent link: https://www.econbiz.de/10008749792
Saved in:
9
E-atmosphere, emotional, cognitive, and behavioral responses
Kim, Hyejeong
;
Lennon, Sharron J.
- In:
Journal of fashion marketing and management
14
(
2010
)
3
,
pp. 412-428
Persistent link: https://www.econbiz.de/10008654369
Saved in:
10
Effects of site design on consumer emotions: role of product involvement
Ha, Young
;
Lennon, Sharron J.
- In:
Journal of research in interactive marketing : …
4
(
2010
)
2
,
pp. 80-96
Persistent link: https://www.econbiz.de/10003991295
Saved in:
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