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~person:"Lunardo, Renaud"
~person:"Martos-Partal, Mercedes"
~person:"Wansink, Brian"
~source:"econis"
~type_genre:"Article in journal"
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Search: subject_exact:"Verpackung"
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Packaging
7
Verpackung
7
Consumer behaviour
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3
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2
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Lunardo, Renaud
Martos-Partal, Mercedes
Wansink, Brian
Kauppinen-Räisänen, Hannele
5
Celhay, Franck
3
Deng, Xiaoyan
3
Hellström, Daniel
3
Lockshin, Larry
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Simms, Chris
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Trott, Paul
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Beer, Hanli de
2
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2
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Ecker, Felix F.
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Flanderka, Fritz
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Friege, Henning
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Grundke, Günter
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Kowalska, Agnieszka
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Orlowski, Marissa
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Orth, Ulrich R.
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Journal of business research : JBR
2
International journal of advertising : the quarterly review of marketing communications
1
Journal of advertising research
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of food products marketing
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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ECONIS (ZBW)
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1
Food packaging and the color red : how negative cognitive associations influence feelings of guilt
Lunardo, Renaud
;
Saintives, Camille
;
Chaney, Damien
- In:
Journal of business research : JBR
134
(
2021
),
pp. 589-600
Persistent link: https://www.econbiz.de/10012643922
Saved in:
2
Small is beautiful : the role of anticipated food waste in consumers' avoidance of large packages
Petit, Olivia
;
Lunardo, Renaud
;
Rickard, Bradley
- In:
Journal of business research : JBR
113
(
2020
),
pp. 326-336
Persistent link: https://www.econbiz.de/10012230497
Saved in:
3
Is advertising helpful for organic businesses? : differential effects of packaging claims
Hidalgo-Baz, María
;
Martos-Partal, Mercedes
; …
- In:
International journal of advertising : the quarterly …
36
(
2017
)
4
,
pp. 542-561
Persistent link: https://www.econbiz.de/10011849115
Saved in:
4
Making it part of the package : edible packaging is more acceptable to young consumers when it is integrated with food
Cheek, Kristin Aldred
;
Wansink, Brian
- In:
Journal of food products marketing
23
(
2017
)
6
,
pp. 723-732
Persistent link: https://www.econbiz.de/10011799750
Saved in:
5
Slim by design or by willpower? : replies to Hermand and Polivy and to Roberto, Pomeranz, and Fisher
Wansink, Brian
;
Chandon, Pierre
- In:
Journal of consumer psychology : JCP : the official …
24
(
2014
)
3
,
pp. 446-451
Persistent link: https://www.econbiz.de/10010403172
Saved in:
6
Commentaries and rejoinder to "Marketing of vice goods : a strategic analysis of the package size decision" by Sanjay Jain
Rao, Ram C.
;
Wansink, Brian
- In:
Marketing science : the marketing journal of the …
31
(
2012
)
1
,
pp. 52-58
Persistent link: https://www.econbiz.de/10009511629
Saved in:
7
The power of a package
Lado Cousté, Nora
;
Martos-Partal, Mercedes
;
Martínez …
- In:
Journal of advertising research
52
(
2012
)
3
,
pp. 364-375
Persistent link: https://www.econbiz.de/10009663631
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