//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Phau, Ian"
~subject:"Herkunftsbezeichnung"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Graue Literatur"
~type_genre:"Systematic review"
~type_genre:"Umfrage"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Product image"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Herkunftsbezeichnung
Brand image
25
Markenimage
25
Consumer behaviour
23
Konsumentenverhalten
23
Brand management
19
Markenführung
19
Brand
12
Markenartikel
12
Luxury goods
8
Luxusgüter
8
Brand extension
6
Markentransfer
6
Australia
5
Australien
5
Designation of origin
5
Emotion
4
Perception
3
Rules of origin
3
Ursprungsregeln
3
Wahrnehmung
3
Beziehungsmarketing
2
Brand equity
2
Brand love
2
Brand personality
2
Destination management
2
Destinationsmanagement
2
Holiday behaviour
2
Jugendliche
2
Measurement
2
Messung
2
Product quality
2
Produktqualität
2
Relationship marketing
2
Scale development
2
Social status
2
Sozialer Status
2
Tourism marketing
2
Tourismusmarketing
2
Urlaubsverhalten
2
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
5
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Graue Literatur
Systematic review
Umfrage
Article in journal
5
Aufsatz im Buch
1
Book section
1
Language
All
English
5
Author
All
Phau, Ian
Diamantopoulos, Adamantios
13
Giraldi, Janaina de Moura Engracia
7
Papadopoulos, Nicolas G.
7
Balabanis, George
6
Chen, Chun-Chu
6
Magnusson, Peter
6
Pike, Steven
6
Stylidis, Dimitrios
6
Westjohn, Stanford A.
6
Aichner, Thomas
5
Cai, Liping A.
5
Grudecka, Anna
5
Zdravkovic, Srdan
5
Coletti, Paolo
4
De Nisco, Alessandro
4
Guzman, Francisco
4
Hahm, Jeeyeon
4
Hamzaoui-Essoussi, Leila
4
Lehto, Xinran Y.
4
Li, Mimi
4
Lopez, Carmen
4
Melewar, T. C.
4
Merunka, Dwight
4
Samiee, Saeed
4
Tasci, Asli DA
4
Alvarez, Maria D.
3
Basfirinci, Cigdem
3
Breiter Terry, Deborah
3
Campo, Sara
3
Cheah, Isaac
3
Checchinato, Francesca
3
El Banna, Alia
3
Elliot, Statia
3
Fetscherin, Marc
3
Ha Nam Khanh Giao
3
Heslop, Louise A.
3
Jin, Byoungho
3
Josiassen, Alexander
3
Khoo-Lattimore, Catheryn
3
more ...
less ...
Published in...
All
Journal of fashion marketing and management
1
Journal of promotion management : JPM
1
Journal of retailing and consumer services
1
Marketing intelligence & planning
1
Tourism review : the official journal of the AIEST
1
Source
All
ECONIS (ZBW)
5
Showing
1
-
5
of
5
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Revisiting country image : examining the determinants towards consumers' purchase intention of high technological products
Nai, Israel
;
Cheah, Isaac
;
Phau, Ian
- In:
Journal of promotion management : JPM
24
(
2018
)
3
,
pp. 420-440
Persistent link: https://www.econbiz.de/10011875435
Saved in:
2
Modelling effects of consumer animosity : consumers' willingness to buy foreign and hybrid products
Cheah, Isaac
;
Phau, Ian
;
Kea, Garick
;
Huang, Yu-An
- In:
Journal of retailing and consumer services
30
(
2016
),
pp. 184-192
Persistent link: https://www.econbiz.de/10011473189
Saved in:
3
Effects of "owned by" versus "made in" for willingness to buy Australian brands
Cheah, Isaac
;
Phau, Ian
- In:
Marketing intelligence & planning
33
(
2015
)
3
,
pp. 444-468
Persistent link: https://www.econbiz.de/10011298758
Saved in:
4
The role of movie images and its impact on destination choice
Quintal, Vanessa
;
Phau, Ian
- In:
Tourism review : the official journal of the AIEST
70
(
2015
)
2
,
pp. 97-115
Persistent link: https://www.econbiz.de/10011400748
Saved in:
5
"Bonds" or "Calvin Klein" Down-under : consumer ethnocentric and brand country origin effects towards men's underwear
Lee, Wai Jin
;
Phau, Ian
;
Roy, Rajat
- In:
Journal of fashion marketing and management
17
(
2013
)
1
,
pp. 65-84
Persistent link: https://www.econbiz.de/10009732062
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->