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~person:"Ye, Qiang"
~subject:"Internet marketing"
~subject:"Markenimage"
~subject:"Online-Handel"
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Search: subject_exact:"Mundpropaganda"
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Internet marketing
Markenimage
Online-Handel
Viral marketing
9
Virales Marketing
9
Social Web
7
Social web
7
Online retailing
6
Hotel industry
5
Hotellerie
5
Online-Marketing
4
Consumer behaviour
3
Dienstleistungsqualität
3
Konsumentenverhalten
3
Personalisierung
3
Personalization
3
Service quality
3
China
2
Customer satisfaction
2
Data Mining
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2
Kundenzufriedenheit
2
Online review
2
Tourism
2
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2
Tourismus
2
Tourismuswirtschaft
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online reviews
2
Apologetic responses
1
Artificial intelligence
1
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Bibliometrics
1
Bibliometrie
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1
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Ye, Qiang
Law, Chun Hung Roberts
16
Filieri, Raffaele
11
Duan, Wenjing
9
Bigné Alcañiz, J. Enrique
8
Kim, Jong Min
8
Loureiro, Sandra Maria Correia
8
Mariani, Marcello M.
8
Tan, Yong
8
Fan, Weiguo
7
Law, Rob
7
Liang, Sai
7
Liu, Yong
7
Mayzlin, Dina
7
Roy, Gobinda
7
Xie, Karen L.
7
Balaji, M. S.
6
Bilgihan, Anil
6
Datta, Biplab
6
Gu, Bin
6
Li, Hengyun
6
Munzel, Andreas
6
Okumus, Fevzi
6
Pavlou, Paul A.
6
Pelsmacker, Patrick de
6
Schweidel, David A.
6
Scott, David Meerman
6
Wu, Luorong
6
Xiang, Zheng
6
Zhou, Wenqi
6
Adena, Maja
5
Akram, Umair
5
Augusto, Mário Gomes
5
Berger, Jonah
5
Bradley, Graham L.
5
Chakraborty, Uttam
5
Dens, Nathalie
5
Donthu, Naveen
5
Dwivedi, Yogesh Kumar
5
Gil Saura, Irene
5
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International journal of hospitality management
3
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
International journal of contemporary hospitality management
1
International journal of services technology and management
1
Journal of electronic commerce research : JECR
1
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ECONIS (ZBW)
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1
Let photos speak : the effect of user-generated visual content on hotel review helpfulness
Li, Chunhong
;
Kwok, Linchi
;
Xie, Karen L.
;
Liu, Jianwei
; …
- In:
Journal of hospitality & tourism research : JHTR ; the …
47
(
2023
)
4
,
pp. 665-690
Persistent link: https://www.econbiz.de/10014265802
Saved in:
2
Motivation behind review provision in online travel communities : do hometowner contributions matter?
Liang, Sai
;
Ye, Qiang
;
Zhang, Xiaoxia
;
Law, Chun Hung …
- In:
International journal of contemporary hospitality management
34
(
2022
)
5
,
pp. 1692-1716
Persistent link: https://www.econbiz.de/10013412087
Saved in:
3
Power of apologetic responses in online travel community
Guo, Xiaoshu
;
Ye, Qiang
;
Law, Chun Hung Roberts
;
Liang, Sai
- In:
International journal of hospitality management
103
(
2022
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013209274
Saved in:
4
Exploring the effects of official-structured managerial responses on hotel online popularity
Gong, Caiyan
;
Liu, Jianwei
;
Law, Chun Hung Roberts
;
Ye, …
- In:
International journal of hospitality management
106
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013383278
Saved in:
5
Moderating effects of product heterogeneity between online word-of-mouth and hotel sales
Lu, Qi
;
Ye, Qiang
;
Law, Rob
- In:
Journal of electronic commerce research : JECR
15
(
2014
)
1
,
pp. 1-12
Persistent link: https://www.econbiz.de/10010348272
Saved in:
6
The influence of hotel price on perceived service quality and value in e-tourism : an empirical investigation based on online traveler reviews
Ye, Qiang
;
Li, Huiying
;
Wang, Zhisheng
;
Law, Rob
- In:
Journal of hospitality & tourism research : JHTR ; the …
38
(
2014
)
1
,
pp. 23-39
Persistent link: https://www.econbiz.de/10010252159
Saved in:
7
Feature extraction of travel destinations from online Chinese-language customer reviews
Ye, Qiang
;
Law, Rob
;
Li, Shi
;
Yijun, Li
- In:
International journal of services technology and management
15
(
2011
)
1/2
,
pp. 106-118
Persistent link: https://www.econbiz.de/10008986875
Saved in:
8
The impact of online user reviews on hotel room sales
Ye, Qiang
;
Law, Rob
;
Gu, Bin
- In:
International journal of hospitality management
28
(
2009
)
1
,
pp. 180-182
Persistent link: https://www.econbiz.de/10003799073
Saved in:
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