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~subject:"Beziehungsmarketing"
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Beziehungsmarketing
Consumer behaviour
835
Konsumentenverhalten
835
Ladengestaltung
654
Store design
654
Einzelhandel
354
Retail trade
349
Visuelle Wahrnehmung
312
Visual perception
269
Visualisierung
227
Visualization
224
Wahrnehmung
174
Perception
173
Consumer electronics
142
Unterhaltungselektronik
142
Werbewirkung
140
Advertising effects
139
Brand management
129
Markenführung
129
Online retailing
111
Online-Handel
111
Relationship marketing
105
Brand image
102
Markenimage
102
Internet marketing
97
Online-Marketing
97
Sales promotion
95
Verkaufsförderung
95
Experiment
94
USA
94
United States
93
Theorie
88
Theory
88
Emotion
86
Werbung
84
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82
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82
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81
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Grewal, Dhruv
3
Alexander, Bethan
2
Bonfanti, Angelo
2
Capriello, Antonella
2
Ertekin, Necati
2
Noble, Stephanie M.
2
Riboldazzi, Sabina
2
Roggeveen, Anne L.
2
Roschk, Holger
2
Schweiger, Elisa B.
2
Sloot, Laurens M.
2
Terblanche, Nic S.
2
Verhoef, Peter C.
2
Wagner, Udo
2
Willems, Kim
2
Afzal, Afza
1
Agrawal, Deepak
1
Ahlbom, Carl-Philip
1
Ahmad, Farooq
1
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1
Ahmed, Waqar
1
Aickelin, Uwe
1
Alexander, Matthew
1
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1
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Aranda, Evangelina
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Arsalan Najmi
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Arshad, Yamna
1
Azer, Jaylan
1
Azmin Azliza Aziz
1
Badrinarayanan, Vishag
1
Bae, Mikyeung
1
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1
Becerra, Enrique P.
1
Bellamkonda, Raja Shekhar
1
Benoit, Sabine
1
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1
Bhukya, Ramulu
1
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Journal of retailing and consumer services
17
Journal of retailing
8
The international review of retail, distribution and consumer research
4
International journal of retail & distribution management
3
Handbook of research on retailer-consumer relationship development
2
International journal of retail and distribution management
2
Journal of business research : JBR
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of promotion management : JPM
2
Journal of strategic marketing
2
Management science : journal of the Institute for Operations Research and the Management Sciences
2
Strategic corporate communication in the digital age
2
The journal of services marketing
2
Business horizons
1
Decision : official journal of Indian Institute of Management Calcutta
1
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
1
European research studies
1
Gabler Edition Wissenschaft / Forschungsgruppe Konsum und Verhalten
1
Grocery e-commerce : consumer behaviour and business strategies
1
Grundwissen
1
Handbook of research on customer engagement
1
Handelsforschung
1
International journal of applied behavioral economics : IJABE ; an official publication of the Information Resources Management Association
1
International journal of business and emerging markets : IJBEM
1
International journal of consumer studies
1
International journal of hospitality management
1
International journal of internet marketing and advertising : IJIMA
1
International journal of production economics
1
International journal of services and operations management
1
International journal of services and operations management : IJSOM
1
International journal of technology marketing : IJTMkt
1
Inventi impact: service sector
1
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
1
Journal of euromarketing
1
Journal of fashion marketing and management
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of international consumer marketing
1
Journal of marketing
1
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ECONIS (ZBW)
105
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105
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1
Visual
modality of engagement : conceptualization, typology of forms, and outcomes
Azer, Jaylan
;
Blasco-Arcas, Lorena
;
Alexander, Matthew
- In:
Journal of service research
27
(
2024
)
2
,
pp. 231-249
Persistent link: https://www.econbiz.de/10014580426
Saved in:
2
From redesign to revenue : measuring the effects of servicescape remodeling on customer lifetime value
Valentini, Tony
;
Roederer, Claire
;
Castéran, Herbert
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014462312
Saved in:
3
Creating memorable shopping experiences to meet phygital customers' needs : evidence from sporting goods stores
Bonfanti, Angelo
;
Vigolo, Vania
;
Vannucci, Virginia
; …
- In:
International journal of retail and distribution management
51
(
2023
)
13
,
pp. 81-100
Persistent link: https://www.econbiz.de/10014484188
Saved in:
4
Mapping consumers' semi-conscious decisions with the use of ZMET in a retail market setup
Chatterjee, Shuvam
;
Bryła, Paweł
- In:
Decision : official journal of Indian Institute of …
50
(
2023
)
2
,
pp. 221-232
Persistent link: https://www.econbiz.de/10014381612
Saved in:
5
Visual
Search from the perspective of in-store exploration behavior : scale development and validation
Ahmed, Sohel
;
Ding Hooi Ting
- In:
Journal of strategic marketing
31
(
2023
)
5
,
pp. 1029-1052
Persistent link: https://www.econbiz.de/10014305066
Saved in:
6
The role of sensory marketing and brand experience in building emotional attachment and brand loyalty in luxury retail stores
Shahid, Shadma
;
Paul, Justin
;
Gilal, Faheem Gul
; …
- In:
Psychology & marketing
39
(
2022
)
7
,
pp. 1398-1412
Persistent link: https://www.econbiz.de/10013280107
Saved in:
7
In-store technologies to improve customer experience and interaction : an exploratory investigation in Italian travel agencies
Dini, Mauro
;
Splendiani, Simone
;
Bravi, Laura
; …
- In:
The TQM journal : the international review of …
34
(
2022
)
7
,
pp. 94-114
Persistent link: https://www.econbiz.de/10013537703
Saved in:
8
Learning efficient in-store picking strategies to reduce customer encounters in omnichannel retail
Neves-Moreira, Fábio
;
Amorim, Pedro
- In:
International journal of production economics
267
(
2024
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014460472
Saved in:
9
S-O-R based experiential framework for measuring in-store customer satisfaction in non-fuel retailing
Shamim, Amjad
;
Muhammad Farrukh Abid
;
Ahmad, Farooq
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-20
Persistent link: https://www.econbiz.de/10014462298
Saved in:
10
How in-store sensor technologies can help retailers to understand their customers : overview on two decades of research
Knof, Merlind
;
Stock-Homburg, Ruth
;
Schurer, Jordin
- In:
The international review of retail, distribution and …
34
(
2024
)
3
,
pp. 381-398
Persistent link: https://www.econbiz.de/10014559045
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