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~subject:"Brand management"
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Search: subject:"Encroachment"
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Brand management
Lieferkette
65
Supply chain
65
Game theory
42
Spieltheorie
42
Lieferantenmanagement
41
Supplier relationship management
41
Industrie
29
Manufacturing industries
29
Distribution channel
28
Vertriebsweg
28
Einzelhandel
27
Retail trade
27
Supply chain management
25
Encroachment
18
E-commerce
17
Electronic Commerce
16
supplier encroachment
16
Asymmetric information
15
Asymmetrische Information
15
Supplier encroachment
15
encroachment
15
Manufacturer encroachment
13
Theorie
13
Theory
13
game theory
13
Online retailing
12
Online-Handel
12
Outsourcing
9
manufacturer encroachment
9
Competition
8
Wettbewerb
8
Lieferantenbewertung
7
Markenführung
7
Preismanagement
7
Pricing strategy
7
Signalling
7
Supplier evaluation
7
bush encroachment
7
Channel encroachment
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7
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Balasubramanian, Ganesh
1
Gu, Xiaoyu
1
Hamdan, Lara
1
Han, Yuqing
1
Jap, Sandy D.
1
Kim, Tongil TI
1
Lee, Seung Hwan Mark
1
Liang, Zhengbo
1
Luo, Chunlin
1
Mao, Zhaofang
1
Maruthasalam, Arulanantha Prabu Ponnachiyur
1
Nie, Jiajia
1
Shi, Chunlai
1
Shi, Victor
1
Song, Huaming
1
Tian, Xin
1
Wang, Biao
1
Wang, Qijun
1
Yu, Dongdong
1
Zhang, Zhe
1
Zhou, Xiaoyang
1
Zhou, Yu
1
Zhu, Jing
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International journal of production economics
2
International journal of retail and distribution management
1
Journal of marketing
1
Journal of the Operational Research Society
1
Omega : the international journal of management science
1
Transportation research / E : an international journal
1
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ECONIS (ZBW)
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1
Manufacturer technology investment : a bane or boon to the store brand
encroachment
Yu, Dongdong
;
Luo, Chunlin
;
Wang, Biao
;
Tian, Xin
; …
- In:
Transportation research / E : an international journal
176
(
2023
),
pp. 1-24
Persistent link: https://www.econbiz.de/10014382042
Saved in:
2
Mode of store-brand introduction and contracting sequence under manufacturer
encroachment
Mao, Zhaofang
;
Han, Yuqing
;
Liang, Zhengbo
- In:
International journal of production economics
253
(
2022
),
pp. 1-26
Persistent link: https://www.econbiz.de/10013448503
Saved in:
3
Can
encroachment
benefit hotel franchisees?
Kim, Tongil TI
;
Jap, Sandy D.
- In:
Journal of marketing
86
(
2022
)
2
,
pp. 147-165
Persistent link: https://www.econbiz.de/10013258821
Saved in:
4
The dark side of bilateral
encroachment
within a supply chain
Nie, Jiajia
;
Wang, Qijun
;
Shi, Chunlai
;
Zhou, Yu
- In:
Journal of the Operational Research Society
73
(
2022
)
4
,
pp. 811-821
Persistent link: https://www.econbiz.de/10013281395
Saved in:
5
Brand balance : the effect of influencer brand
encroachment
on interactivity
Hamdan, Lara
;
Lee, Seung Hwan Mark
- In:
International journal of retail and distribution management
50
(
2022
)
3
,
pp. 303-316
Persistent link: https://www.econbiz.de/10013397998
Saved in:
6
How to compete with a supply chain partner : retailer's store brand vs. manufacturer's
encroachment
Zhang, Zhe
;
Song, Huaming
;
Gu, Xiaoyu
;
Shi, Victor
; …
- In:
Omega : the international journal of management science
103
(
2021
),
pp. 1-16
Persistent link: https://www.econbiz.de/10012581747
Saved in:
7
Substitution effect of retailer store brand and manufacturer
encroachment
Balasubramanian, Ganesh
;
Maruthasalam, Arulanantha …
- In:
International journal of production economics
239
(
2021
),
pp. 1-19
Persistent link: https://www.econbiz.de/10012648818
Saved in:
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