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~subject:"Corporate reputation"
~type_genre:"Article in journal"
~type_genre:"Collection of articles of several authors"
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Search: subject_exact:"Brand value"
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Corporate reputation
Brand management
122
Markenführung
122
Brand image
103
Markenimage
103
Brand equity
66
Brand value
62
Markenwert
60
Brand
52
Consumer behaviour
52
Konsumentenverhalten
52
Markenartikel
50
brand value
44
Beziehungsmarketing
22
Relationship marketing
22
Corporate Social Responsibility
14
Corporate social responsibility
14
Social Web
13
Social web
13
Internet marketing
12
Online-Marketing
12
Advertising effects
11
Betriebliche Wertschöpfung
11
Firm performance
11
Unternehmenserfolg
11
Value creation
11
Werbewirkung
11
brand equity
11
Advertising
10
Customer satisfaction
10
Customer value
10
Firmenimage
10
Kundenwert
10
Kundenzufriedenheit
10
USA
10
United States
10
Brand Value
9
Börsenkurs
9
Firm value
9
Marketing management
9
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10
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Article in journal
Collection of articles of several authors
Aufsatz in Zeitschrift
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English
10
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Aguenaou, Samir
1
Amor, Mohamed Amine
1
Chen, Yanfen
1
Ertugrul, Mine
1
Farooq, Omar
1
Fischer, Marc
1
Gao, Lucia Silva
1
García-Madariaga, Jesús
1
Gherghina, Ştefan Cristian
1
Harjoto, Maretno Agus
1
Himme, Alexander
1
Jerez, Miguel
1
Kim, Jimi
1
Lu, Xiaojian
1
McPhee, Wayne
1
Pope, Shawn
1
Rotemberg, Julio
1
Salas, Jim
1
Salavei Bardos, Katsiaryna
1
Simionescu, Liliana Nicoleta
1
Sánchez-Iglesias, Nuria
1
Zhang, Han
1
Zhang, Minqiang
1
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Business & society
1
International journal of economics and finance
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of business strategy
1
Journal of information & knowledge management : JIKM
1
Marketing intelligence & planning
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
The journal of applied business research
1
The journal of corporate finance : contracting, governance and organization
1
The journal of product & brand management
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ECONIS (ZBW)
10
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date (oldest first)
1
The impact of financial performance and corporate reputation on customer purchases : the role of stakeholders and brand value in the automotive sector
Sánchez-Iglesias, Nuria
;
García-Madariaga, Jesús
; …
- In:
Marketing intelligence & planning
42
(
2024
)
1
,
pp. 23-39
Persistent link: https://www.econbiz.de/10014469191
Saved in:
2
Corporate social responsibility and enterprise performance : the chain mediating effect test based on corporate reputation and brand value
Lu, Xiaojian
;
Zhang, Han
;
Zhang, Minqiang
;
Chen, Yanfen
- In:
Journal of information & knowledge management : JIKM
22
(
2023
)
5
,
pp. 1-21
Persistent link: https://www.econbiz.de/10014494201
Saved in:
3
Where, when, and who : corporate social responsibility and brand value : a global panel study
Pope, Shawn
;
Kim, Jimi
- In:
Business & society
61
(
2022
)
6
,
pp. 1631-1683
Persistent link: https://www.econbiz.de/10013268194
Saved in:
4
Corporate social responsibility, product market perception, and firm value
Salavei Bardos, Katsiaryna
;
Ertugrul, Mine
;
Gao, Lucia Silva
- In:
The journal of corporate finance : contracting, …
62
(
2020
),
pp. 1-18
Persistent link: https://www.econbiz.de/10012239311
Saved in:
5
Strategic and institutional sustainability : corporate social responsibility, brand value, and Interbrand listing
Harjoto, Maretno Agus
;
Salas, Jim
- In:
The journal of product & brand management
26
(
2017
)
6
,
pp. 545-558
Persistent link: https://www.econbiz.de/10011801089
Saved in:
6
Corporate social responsibility policy and brand value
Farooq, Omar
;
Aguenaou, Samir
;
Amor, Mohamed Amine
- In:
The journal of applied business research
31
(
2015
)
6
,
pp. 2013-2023
Persistent link: https://www.econbiz.de/10011412534
Saved in:
7
Does entrepreneurship and corporate social responsibility act as catalyst towards firm performance and brand value?
Gherghina, Ştefan Cristian
;
Simionescu, Liliana Nicoleta
- In:
International journal of economics and finance
7
(
2015
)
4
,
pp. 23-34
Persistent link: https://www.econbiz.de/10010515853
Saved in:
8
Drivers of the cost of capital : the joint role of non-financial metrics
Himme, Alexander
;
Fischer, Marc
- In:
International journal of research in marketing : IJRM ; …
31
(
2014
)
2
,
pp. 224-238
Persistent link: https://www.econbiz.de/10010400693
Saved in:
9
A new sustainability model : engaging the entire firm
McPhee, Wayne
- In:
Journal of business strategy
35
(
2014
)
2
,
pp. 4-12
Persistent link: https://www.econbiz.de/10010385673
Saved in:
10
Expected firm altruism, quality provision, and brand extensions
Rotemberg, Julio
- In:
Marketing science : the marketing journal of the …
32
(
2013
)
2
,
pp. 325-341
Persistent link: https://www.econbiz.de/10009736687
Saved in:
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