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~subject:"Deutschland"
~subject:"Duftstoff"
~subject:"Emotion"
~subject:"Flavour"
~subject:"Wahrnehmung"
~type_genre:"Article in journal"
~type_genre:"No longer published / No longer aquired"
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Search: subject_exact:"Scents"
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Deutschland
Duftstoff
Emotion
Flavour
Wahrnehmung
Aromastoff
32
Consumer behaviour
23
Konsumentenverhalten
23
Ladengestaltung
10
Store design
10
Einzelhandel
6
Retail trade
6
Perception
5
Brand image
4
Brand management
4
Markenführung
4
Markenimage
4
Marketing management
4
Marketingmanagement
4
scent
4
Advertising effects
3
Experiment
3
Scent
3
USA
3
United States
3
Werbewirkung
3
Advertising
2
Ambient scent
2
Beziehungsmarketing
2
Bibliometrics
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Music
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Musik
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Relationship marketing
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Retail marketing
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1988-1998
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2004-2007
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Ambient Odour
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1
Berčík, Jakub
1
Block, Lauren G.
1
Botelho, Delane
1
Bourrain, Aurelie
1
Bradford, Kevin D.
1
Breitsohl, Jan
1
Bridges, Eileen
1
Carnevale, Marina
1
Carù, Antonella
1
Chen, Kuan-Nien
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Cirrincione, Armando
1
Dennis, Charles
1
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El Haji, Anouar
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1
Hadi, Rhonda
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Herrmann, Andreas
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Hosseinpour, Masoumeh
1
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Journal of retailing and consumer services
3
Marketing : ZFP ; journal of research and management
3
Journal of business research : JBR
2
Journal of marketing
2
Journal of retailing
2
AMS review : official publication of the Academy of Marketing Science
1
American journal of business : applying research to practice ; AJB
1
Business horizons
1
Ekonomika poľnohospodárstva : vedecké periodikum k otázkam agrárnej ekonomiky a politiky
1
Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of consumer studies
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
Journal of advertising research
1
Journal of business ethics : JOBE
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of food products marketing
1
Journal of international food & agribusiness marketing
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Journal of marketing management : MM
1
Managing service quality : MSQ ; an international journal
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Psychology & marketing
1
Revue française de gestion : hommes et techniques
1
The international review of retail, distribution and consumer research
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World review of entrepreneurship, management and sustainable development
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ECONIS (ZBW)
32
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1
Follow your nose when it sounds right : how brand names influence consumer responses to product scents
Carnevale, Marina
;
Hadi, Rhonda
;
Luna, David
;
Pogacar, Ruth
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014229559
Saved in:
2
The application of consumer neuroscience in evaluating the effect of aroma marketing on consumer preferences in the food market
Berčík, Jakub
;
Gálová, Jana
;
Vietoris, Vladimír
; …
- In:
Journal of international food & agribusiness marketing
35
(
2023
)
3
,
pp. 261-282
Persistent link: https://www.econbiz.de/10014320691
Saved in:
3
Multimodal perceptual processing of cues in food ads : do you smell what you see? : visual-induced olfactory imagery and its effects on taste perception and food consumption
Koubaa, Yamen
;
Eleuch, Amira
- In:
Journal of advertising research
61
(
2021
)
1
,
pp. 78-94
Persistent link: https://www.econbiz.de/10012533673
Saved in:
4
The unconscious perception of smells as a driver of consumer responses : a framework integrating the emotion-cognition approach to scent marketing
Luca, Ramona de
;
Botelho, Delane
- In:
AMS review : official publication of the Academy of …
11
(
2021
)
1/2
,
pp. 145-161
Persistent link: https://www.econbiz.de/10012586888
Saved in:
5
Pleasant ambient scents : a meta-analysis of customer responses and situational contingencies
Roschk, Holger
;
Hosseinpour, Masoumeh
- In:
Journal of marketing
84
(
2020
)
1
,
pp. 125-145
Persistent link: https://www.econbiz.de/10012176465
Saved in:
6
Warm ambient scents nudge consumers to favour premium brands and right-wing parties
Lichters, Marcel
;
Adler, Susanne
;
Sarstedt, Marko
- In:
Marketing : ZFP ; journal of research and management
42
(
2020
)
4
,
pp. 22-34
Persistent link: https://www.econbiz.de/10012487267
Saved in:
7
Ambient scent as a mood inducer in supermarkets : the role of scent intensity and time-pressure of shoppers
Leenders, Mark A. A. M.
;
Smidts, Ale
;
El Haji, Anouar
- In:
Journal of retailing and consumer services
48
(
2019
),
pp. 270-280
Persistent link: https://www.econbiz.de/10012001306
Saved in:
8
Unlocking competitiveness through scent names : a data-driven approach
Meng, Hua
;
Zamudio, César
;
Jewell, Robert D.
- In:
Business horizons
61
(
2018
)
3
,
pp. 385-395
Persistent link: https://www.econbiz.de/10011866299
Saved in:
9
The sweet smell of advertising : the essence of matching scents with other ad cues
Gvili, Yaniv
;
Levy, Shalom
;
Zwilling, Moty
- In:
International journal of advertising : the quarterly …
37
(
2018
)
4
,
pp. 568-590
Persistent link: https://www.econbiz.de/10011882034
Saved in:
10
Calibrating 30 years of experimental research : a meta-analysis of the atmospheric effects of music, scent, and color
Roschk, Holger
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of retailing
93
(
2017
)
2
,
pp. 228-240
Persistent link: https://www.econbiz.de/10011721817
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