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Search: subject:"Product sales"
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Konsumentenverhalten
Innovation
8
Online retailing
8
Online-Handel
8
Product sales
8
Consumer behaviour
7
New product development
7
Produktentwicklung
7
Viral marketing
7
Virales Marketing
7
product sales
7
Innovation management
6
Innovationsmanagement
6
Internet marketing
6
Online-Marketing
6
Beziehungsmarketing
5
Relationship marketing
5
new product sales
5
Absatz
4
E-commerce
4
Electronic Commerce
4
Forecasting model
4
Prognoseverfahren
4
Sales
4
Salespeople
4
Selling
4
Verkauf
4
Verkaufspersonal
4
China
3
New product sales performance
3
Patent
3
Productivity
3
Produktivität
3
SMEs
3
Sentiment analysis
3
Social Web
3
Social web
3
Advertising effects
2
Anreiz
2
Business network
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Article
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English
7
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Ba, Sulin
1
Byun, Kyung-Ah
1
Chen, Kun
1
Chen, Yuhan
1
Chung, Jaihak
1
Eslami, Seyed Pouyan
1
Feng, Yue
1
Ghasemaghaei, Maryam
1
Gokalp, Omer N.
1
Huang, Lihua
1
Jang, Seongsoo
1
Kang, Taeghyun
1
Kim, Kevin
1
Li, Kunlin
1
Lu, Xianghua
1
Luo, Peng
1
Ma, Minghui
1
Rao, Vithala R.
1
Topaloglu, Omer
1
Wang, Huaiqing
1
Zhang, Liyi
1
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Journal of business research : JBR
2
Journal of retailing and consumer services
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
Information systems research : ISR
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
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ECONIS (ZBW)
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1
Buying a new product with inconsistent product reviews from multiple sources : the role of information diagnosticity and advertising
Byun, Kyung-Ah
;
Ma, Minghui
;
Kim, Kevin
;
Kang, Taeghyun
- In:
Journal of interactive marketing : a quarterly …
55
(
2021
),
pp. 81-103
Persistent link: https://www.econbiz.de/10013041323
Saved in:
2
The importance of functional and emotional content in online consumer reviews for
product
sales
: evidence from the mobile gaming market
Jang, Seongsoo
;
Chung, Jaihak
;
Rao, Vithala R.
- In:
Journal of business research : JBR
130
(
2021
),
pp. 583-593
Persistent link: https://www.econbiz.de/10012544877
Saved in:
3
Exploring the influence of online reviews and motivating factors on sales : a meta-analytic study and the moderating role of product category
Li, Kunlin
;
Chen, Yuhan
;
Zhang, Liyi
- In:
Journal of retailing and consumer services
55
(
2020
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012268995
Saved in:
4
How brand concept affects consumer response to product recalls : a longitudinal study in the U.S. auto industry
Topaloglu, Omer
;
Gokalp, Omer N.
- In:
Journal of business research : JBR
88
(
2018
),
pp. 245-254
Persistent link: https://www.econbiz.de/10011869714
Saved in:
5
Effects of online review positiveness and review score inconsistency on sales : a comparison by product involvement
Eslami, Seyed Pouyan
;
Ghasemaghaei, Maryam
- In:
Journal of retailing and consumer services
45
(
2018
),
pp. 74-80
Persistent link: https://www.econbiz.de/10011929885
Saved in:
6
An influence framework on product word-of-mouth (WoM) measurement
Chen, Kun
;
Luo, Peng
;
Wang, Huaiqing
- In:
Information & management : the internat. journal of …
54
(
2017
)
2
,
pp. 228-240
Persistent link: https://www.econbiz.de/10011653517
Saved in:
7
Promotional marketing or word-of-mouth? : evidence from online restaurant reviews
Lu, Xianghua
;
Ba, Sulin
;
Huang, Lihua
;
Feng, Yue
- In:
Information systems research : ISR
24
(
2013
)
3
,
pp. 596-612
Persistent link: https://www.econbiz.de/10010128867
Saved in:
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