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~subject:"Kundenzufriedenheit"
~subject:"Wettbewerbsstrategie"
~type_genre:"Article in journal"
~type_genre:"Handbuch"
~type_genre:"Sammelwerk"
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Search: subject_exact:"Bankmarketing"
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Kundenzufriedenheit
Wettbewerbsstrategie
Bank marketing
336
Bankmarketing
336
Deutschland
118
Germany
118
Beziehungsmarketing
80
Relationship marketing
80
Bank
73
Privatkundengeschäft
52
Personal banking
48
Financial services
44
Finanzdienstleistung
44
Electronic Banking
42
Electronic banking
41
Consumer behaviour
30
Konsumentenverhalten
30
Theorie
26
Theory
26
USA
24
United States
24
Bankgeschäft
21
Banking services
21
Marketing
21
Customer satisfaction
20
Distribution channel
20
Vertriebsweg
20
Sparkasse
19
Austria
18
Savings bank
18
Österreich
18
Bank management
17
Bankmanagement
17
Marketing management
17
Marketingmanagement
17
Zielgruppe
17
Dienstleistungsqualität
15
Service quality
15
Target group
15
Competitive strategy
13
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1
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Article
23
Book / Working Paper
10
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Article in journal
Handbuch
Sammelwerk
Aufsatz in Zeitschrift
23
Hochschulschrift
12
Aufsatz im Buch
11
Book section
11
Thesis
11
Collection of articles of several authors
10
Aufsatzsammlung
9
Graue Literatur
6
Non-commercial literature
6
Bibliografie enthalten
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Bibliography included
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English
21
German
13
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Jham, Vimi
2
Kary, Horst
2
Ali, Liaqat
1
Arbore, Alessandro
1
Avram, Emanuela
1
Bajetta, Luisa
1
Barboza, Gustavo
1
Batra, Dharminder Kumar
1
Baxmann, Ulf G.
1
Biehl, Werner
1
Bruton, James
1
Busacca, Bruno
1
Chaniotakis, Ioannis E.
1
DeSarbo, Wayne
1
Ebbes, Peter
1
Eichhorn, Peter
1
Fraering, Martin
1
Furdui, Iulia
1
Gera, Rajat
1
Gewal, Rajdeep
1
Grimbald, Ndah
1
Hamele, Thomas
1
Howell, Kerry E.
1
Ielasi, Federica
1
Ismail, Norhazlin
1
Katsikea, Evangelia
1
Kaur, Simran Jit
1
Keese, Olaf Jens
1
Kehagias, John
1
Khan, Kaleem Mohd
1
Kirchhoff, Ulrich
1
Krause, Jürgen
1
Lancaster, Geoffrey
1
Lang, Heide-Marie
1
Le, Quynh Van Anh
1
Lymperopoulos, Constantine
1
Mah, Tarbot Chelsea
1
Minor, Michael
1
Mittal, Anurag
1
Mittal, Sanjiv
1
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Institut für Betriebswirtschaftslehre <Lüneburg> / Abteilung für Bank- und Finanzwirtschaft
1
Norddeutscher Bankentag <8, 2007, Lüneburg>
1
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Journal of financial services marketing : JFSM
3
Die Bank
2
Recht, Wirtschaft, Finanzen / Management
2
Business and Economic Research : BER
1
Finanzierung, Leasing, Factoring : FLF
1
Forum / Management
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of business innovation and research
1
International journal of information technology and management : IJITM
1
Journal for global business advancement : JGBA
1
Journal of international business and economics : JIBE
1
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
1
Journal of service management
1
Manthan : journal of commerce and management
1
Qualitative research in financial markets
1
Quantitative marketing and economics : QME
1
Romanian economic and business review
1
Schriften, Materialien und Arbeitspapiere / Fachhochschule Bochum, Fachbereich Wirtschaft : wirtschaftswissenschaftliche Schriftenreihe
1
Singapore management review : Asia Pacific journal of management theory and practice
1
The ICFAI University journal of bank management : IJBM
1
The Philippine review of economics : a joint publication of the University of the Philippines, School of Economics and the Philippine Economic Society
1
The international journal of bank marketing : IJBM
1
The journal of services marketing
1
Zeitschrift für öffentliche und gemeinwirtschaftliche Unternehmen : ZögU ; zugleich Organ des Bundesverbandes Öffentliche Dienstleistungen - Deutsche Sektion des CEEP
1
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ECONIS (ZBW)
33
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1
Bank marketing and its effects on customer retention in microfinance in Yaounde, Cameroon
Mah, Tarbot Chelsea
;
Grimbald, Ndah
- In:
Business and Economic Research : BER
13
(
2023
)
1
,
pp. 57-68
Persistent link: https://www.econbiz.de/10014288635
Saved in:
2
From traditional banking to technology-enabled banking services in India : a study of bank customers' perceptive
Ali, Liaqat
;
Kaur, Simran Jit
- In:
Journal for global business advancement : JGBA
15
(
2022
)
4
,
pp. 447-468
Persistent link: https://www.econbiz.de/10014309015
Saved in:
3
Key strategic prescription for Indian financial services sector : a study with special reference to ICICI Bank
Mittal, Anurag
- In:
Manthan : journal of commerce and management
4
(
2017
)
1
,
pp. 82-93
Persistent link: https://www.econbiz.de/10011863128
Saved in:
4
Understanding technologically-induced customer services in the Nigerian banking sector : the internet as a post-modern phenomenon
Ozuem, Wilson
;
Howell, Kerry E.
;
Lancaster, Geoffrey
- In:
International journal of information technology and …
15
(
2016
)
3
,
pp. 272-290
Persistent link: https://www.econbiz.de/10011719664
Saved in:
5
An evaluation of an integrated perspective of perceived service quality for retail banking services in India
Mittal, Sanjiv
;
Gera, Rajat
;
Batra, Dharminder Kumar
- In:
The international journal of bank marketing : IJBM
33
(
2015
)
3
,
pp. 330-350
Persistent link: https://www.econbiz.de/10011383612
Saved in:
6
Beyond loyalty : customer satisfaction, loyalty, and fortitude
Fraering, Martin
;
Minor, Michael
- In:
The journal of services marketing
27
(
2013
)
4
,
pp. 334-344
Persistent link: https://www.econbiz.de/10009788843
Saved in:
7
Customer satisfaction management in Italian banks
Munari, Luciano
;
Ielasi, Federica
;
Bajetta, Luisa
- In:
Qualitative research in financial markets
5
(
2013
)
2
,
pp. 139-160
Persistent link: https://www.econbiz.de/10009782511
Saved in:
8
Strategic orientations, marketing capabilities and firm performance : an empirical investigation in the context of frontline managers in service organizations
Theodosiou, Marios
;
Kehagias, John
;
Katsikea, Evangelia
- In:
Industrial marketing management : the international …
41
(
2012
)
7
,
pp. 1058-1070
Persistent link: https://www.econbiz.de/10009683390
Saved in:
9
Rejuvenating importance-performance analysis
Arbore, Alessandro
;
Busacca, Bruno
- In:
Journal of service management
22
(
2011
)
3
,
pp. 409-430
Persistent link: https://www.econbiz.de/10009239534
Saved in:
10
Modeling strategic group dynamics : a hidden Markov approach
Ebbes, Peter
;
Gewal, Rajdeep
;
DeSarbo, Wayne
- In:
Quantitative marketing and economics : QME
8
(
2010
)
2
,
pp. 241-274
Persistent link: https://www.econbiz.de/10003977379
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