//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Kundenzufriedenheit"
~subject:"Wettbewerbsstrategie"
~type_genre:"Article in journal"
~type_genre:"Hochschulschrift"
~type_genre:"Sammelwerk"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Bankmarketing"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Kundenzufriedenheit
Wettbewerbsstrategie
Bank marketing
557
Bankmarketing
557
Deutschland
254
Germany
249
Bank
160
Theorie
160
Theory
160
Beziehungsmarketing
137
Relationship marketing
137
Privatkundengeschäft
119
Finanzdienstleistung
107
Financial services
106
Personal banking
99
Electronic Banking
63
Electronic banking
62
Marketingmanagement
50
Marketing management
49
Consumer behaviour
48
Konsumentenverhalten
48
Marketing
48
Distribution channel
45
Vertriebsweg
45
Bank management
29
Bankmanagement
29
Bankgeschäft
28
Banking services
27
Bankwirtschaft
26
Dienstleistungsqualität
26
Economics of banking
26
Service quality
26
Sparkasse
26
Savings bank
25
USA
25
United States
25
Customer satisfaction
24
Kundenmanagement
24
Schweiz
24
Zielgruppe
24
Kundenbindung
23
more ...
less ...
Online availability
All
Undetermined
2
Free
1
Type of publication
All
Article
23
Book / Working Paper
22
Type of publication (narrower categories)
All
Article in journal
Hochschulschrift
Sammelwerk
Aufsatz in Zeitschrift
23
Aufsatz im Buch
11
Book section
11
Thesis
11
Collection of articles of several authors
10
Aufsatzsammlung
9
Graue Literatur
6
Non-commercial literature
6
Bibliografie enthalten
4
Bibliography included
4
Handbook
2
Handbuch
2
Konferenzschrift
2
Working Paper
2
Arbeitspapier
1
Conference paper
1
Conference proceedings
1
Elektronischer Datenträger
1
Konferenzbeitrag
1
Lehrbuch
1
Textbook
1
more ...
less ...
Language
All
German
24
English
22
Author
All
Jham, Vimi
2
Kary, Horst
2
Ali, Liaqat
1
Arbore, Alessandro
1
Avram, Emanuela
1
Bajetta, Luisa
1
Barboza, Gustavo
1
Batra, Dharminder Kumar
1
Baxmann, Ulf G.
1
Biehl, Werner
1
Bruton, James
1
Busacca, Bruno
1
Chaniotakis, Ioannis E.
1
DeSarbo, Wayne
1
Ebbes, Peter
1
Eichhorn, Peter
1
Fraering, Martin
1
Frommeyer, Astrid
1
Furdui, Iulia
1
Gera, Rajat
1
Gewal, Rajdeep
1
Griese, Kai-Michael
1
Grimbald, Ndah
1
Hamele, Thomas
1
Henschel, Martin
1
Howell, Kerry E.
1
Hütter, Helmut
1
Ielasi, Federica
1
Ismail, Norhazlin
1
Katsikea, Evangelia
1
Kaur, Simran Jit
1
Keese, Olaf Jens
1
Kehagias, John
1
Khan, Kaleem Mohd
1
Kirchhoff, Ulrich
1
Krafft, Reinhard
1
Krause, Jürgen
1
Kundisch, Dennis
1
Lancaster, Geoffrey
1
Lang, Heide-Marie
1
more ...
less ...
Institution
All
Institut für Betriebswirtschaftslehre <Lüneburg> / Abteilung für Bank- und Finanzwirtschaft
1
Norddeutscher Bankentag <8, 2007, Lüneburg>
1
Published in...
All
Gabler Edition Wissenschaft
3
Journal of financial services marketing : JFSM
3
Die Bank
2
Recht, Wirtschaft, Finanzen / Management
2
Aus der Forschung für die kreditwirtschaftliche Praxis
1
Basler Schriften zum Marketing
1
Business and Economic Research : BER
1
Finanzierung, Leasing, Factoring : FLF
1
Forum / Management
1
Gabler Edition Wissenschaft / Marken- und Produktmanagement
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Information age economy
1
International journal of business innovation and research
1
International journal of information technology and management : IJITM
1
Journal for global business advancement : JGBA
1
Journal of international business and economics : JIBE
1
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
1
Journal of service management
1
Manthan : journal of commerce and management
1
Qualitative research in financial markets
1
Quantitative marketing and economics : QME
1
Romanian economic and business review
1
Schriften, Materialien und Arbeitspapiere / Fachhochschule Bochum, Fachbereich Wirtschaft : wirtschaftswissenschaftliche Schriftenreihe
1
Singapore management review : Asia Pacific journal of management theory and practice
1
The ICFAI University journal of bank management : IJBM
1
The Philippine review of economics : a joint publication of the University of the Philippines, School of Economics and the Philippine Economic Society
1
The international journal of bank marketing : IJBM
1
The journal of services marketing
1
Veröffentlichungen des Lehrstuhls für Allgemeine, Bank- und Versicherungs-Betriebswirtschaftslehre an der Friedrich-Alexander-Universität Erlangen-Nürnberg
1
Zeitschrift für öffentliche und gemeinwirtschaftliche Unternehmen : ZögU ; zugleich Organ des Bundesverbandes Öffentliche Dienstleistungen - Deutsche Sektion des CEEP
1
more ...
less ...
Source
All
ECONIS (ZBW)
45
Showing
1
-
10
of
45
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Bank marketing and its effects on customer retention in microfinance in Yaounde, Cameroon
Mah, Tarbot Chelsea
;
Grimbald, Ndah
- In:
Business and Economic Research : BER
13
(
2023
)
1
,
pp. 57-68
Persistent link: https://www.econbiz.de/10014288635
Saved in:
2
From traditional banking to technology-enabled banking services in India : a study of bank customers' perceptive
Ali, Liaqat
;
Kaur, Simran Jit
- In:
Journal for global business advancement : JGBA
15
(
2022
)
4
,
pp. 447-468
Persistent link: https://www.econbiz.de/10014309015
Saved in:
3
Key strategic prescription for Indian financial services sector : a study with special reference to ICICI Bank
Mittal, Anurag
- In:
Manthan : journal of commerce and management
4
(
2017
)
1
,
pp. 82-93
Persistent link: https://www.econbiz.de/10011863128
Saved in:
4
Understanding technologically-induced customer services in the Nigerian banking sector : the internet as a post-modern phenomenon
Ozuem, Wilson
;
Howell, Kerry E.
;
Lancaster, Geoffrey
- In:
International journal of information technology and …
15
(
2016
)
3
,
pp. 272-290
Persistent link: https://www.econbiz.de/10011719664
Saved in:
5
An evaluation of an integrated perspective of perceived service quality for retail banking services in India
Mittal, Sanjiv
;
Gera, Rajat
;
Batra, Dharminder Kumar
- In:
The international journal of bank marketing : IJBM
33
(
2015
)
3
,
pp. 330-350
Persistent link: https://www.econbiz.de/10011383612
Saved in:
6
Beyond loyalty : customer satisfaction, loyalty, and fortitude
Fraering, Martin
;
Minor, Michael
- In:
The journal of services marketing
27
(
2013
)
4
,
pp. 334-344
Persistent link: https://www.econbiz.de/10009788843
Saved in:
7
Customer satisfaction management in Italian banks
Munari, Luciano
;
Ielasi, Federica
;
Bajetta, Luisa
- In:
Qualitative research in financial markets
5
(
2013
)
2
,
pp. 139-160
Persistent link: https://www.econbiz.de/10009782511
Saved in:
8
Strategic orientations, marketing capabilities and firm performance : an empirical investigation in the context of frontline managers in service organizations
Theodosiou, Marios
;
Kehagias, John
;
Katsikea, Evangelia
- In:
Industrial marketing management : the international …
41
(
2012
)
7
,
pp. 1058-1070
Persistent link: https://www.econbiz.de/10009683390
Saved in:
9
Rejuvenating importance-performance analysis
Arbore, Alessandro
;
Busacca, Bruno
- In:
Journal of service management
22
(
2011
)
3
,
pp. 409-430
Persistent link: https://www.econbiz.de/10009239534
Saved in:
10
Modeling strategic group dynamics : a hidden Markov approach
Ebbes, Peter
;
Gewal, Rajdeep
;
DeSarbo, Wayne
- In:
Quantitative marketing and economics : QME
8
(
2010
)
2
,
pp. 241-274
Persistent link: https://www.econbiz.de/10003977379
Saved in:
1
2
3
4
5
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->