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~subject:"Marketing"
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Marketing
Dienstleistung
16
Service quality
13
USA
13
Vereinigte Staaten
13
Dienstleistungsqualität
12
United States
11
Product quality
9
Produktqualität
9
Dienstleistungssektor
8
Einzelhandel
8
Beziehungsmarketing
7
Relationship marketing
7
Services
7
Dienstleistungsmarketing
6
Services marketing
6
Absatz
5
Bank
5
Gesundheitsversorgung
5
Health care
5
Krankenhaus
5
Kundendienst
5
Management
5
Qualität
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Retail trade
5
Service industry
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Consumer behaviour
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Customer satisfaction
4
Gesundheitswesen
4
Health care system
4
Hospital
4
Konsumentenverhalten
4
Kundenzufriedenheit
4
Servicepolitik
4
Bankbetrieb
3
Betriebliches Gesundheitsmanagement
3
Corporate culture
3
Innovation
3
Innovation management
3
Innovationsmanagement
3
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English
6
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Berry, Leonard L.
9
Parasuraman, A.
3
Thompson, Thomas William
2
Donnelly, James E.
1
Donnelly, James H.
1
Parasuraman, Ananthanarayanan
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Shostack, G. Lynn
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Upah, Gregory D.
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Zeithaml, Valarie A.
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American Marketing Association
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Proceedings series / American Marketing Association
1
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USB Cologne (EcoSocSci)
6
ECONIS (ZBW)
3
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1
Harvard business review on retailing and merchandising
Berry, Leonard L.
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10004920813
Saved in:
2
Service-Marketing
Berry, Leonard L.
;
Parasuraman, A.
-
1992
Persistent link: https://www.econbiz.de/10004137302
Saved in:
3
Service-Marketing : [Wettbewerbsvorsprung durch erstklassige Qualität]
Berry, Leonard L.
-
1992
Persistent link: https://www.econbiz.de/10000336291
Saved in:
4
Marketing services : competing through quality
Berry, Leonard L.
;
Parasuraman, Ananthanarayanan
-
1991
-
1. print.
Persistent link: https://www.econbiz.de/10004126790
Saved in:
5
Delivering quality service : balancing customer perceptions and expectations
Zeithaml, Valarie A.
;
Parasuraman, A.
;
Berry, Leonard L.
-
1990
Persistent link: https://www.econbiz.de/10004076032
Saved in:
6
Marketing financial services : a strategic vision
Donnelly, James E.
;
Berry, Leonard L.
;
Thompson, Thomas …
-
1985
Persistent link: https://www.econbiz.de/10004059895
Saved in:
7
Marketing financial services
Donnelly, James H.
-
1985
Persistent link: https://www.econbiz.de/10013541102
Saved in:
8
Emerging perspectives on services marketing
Berry, Leonard L.
(
contributor
)
-
1983
Persistent link: https://www.econbiz.de/10004716782
Saved in:
9
Emerging perspectives on services marketing
Berry, Leonard L.
(
ed.
);
Shostack, G. Lynn
(
contributor
); …
-
1983
Persistent link: https://www.econbiz.de/10013541174
Saved in:
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