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~subject:"Online-Handel"
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Online-Handel
Consumer behaviour
68
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Need for uniqueness
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need for uniqueness
27
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International journal of business innovation and research
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ECONIS (ZBW)
7
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1
A room of one's own :
need
for
uniqueness
counters online WoM
Chark, Robin
;
Fong, Lawrence Hoc Nang
;
Tang, Candy Mei Fung
- In:
The Cornell hospitality quarterly
60
(
2019
)
3
,
pp. 216-232
Persistent link: https://www.econbiz.de/10012106837
Saved in:
2
Do personality traits and shopping motivations affect social commerce adoption intentions? : evidence from an emerging market
Aydın, Gökhan
- In:
Journal of internet commerce
18
(
2019
)
4
,
pp. 428-467
Persistent link: https://www.econbiz.de/10012179604
Saved in:
3
Love consumption at the digital age : online consumer reviews and romantic gift giving
Ye, Lilly
;
Gai, Lili
;
Youssef, Eyad
;
Jiang, Tao
- In:
Journal of global marketing
32
(
2019
)
5
,
pp. 335-355
Persistent link: https://www.econbiz.de/10012201055
Saved in:
4
Innovativeness and uniqueness as motivations for online shopping tendency and the mediating role of information acquisition
Adityan, H.
;
Harikrishnan, K.
;
Anand, S. Joseph Jeya
; …
- In:
International journal of business innovation and research
13
(
2017
)
1
,
pp. 30-51
Persistent link: https://www.econbiz.de/10011724244
Saved in:
5
Brand identity and online self-customisation usefulness perception
He, Hongwei
;
Harris, Lloyd C.
;
Wang, Weiyue
;
Haider, Kamran
- In:
Journal of marketing management : MM
32
(
2016
)
13/14
,
pp. 1308-1332
Persistent link: https://www.econbiz.de/10011585855
Saved in:
6
United we shop! : Chinese consumers' online group buying
Zhang, Jie Jennifer
;
Tsai, Wan-Hsiu Sunny
- In:
Journal of international consumer marketing
27
(
2015
)
1
,
pp. 54-68
Persistent link: https://www.econbiz.de/10010513852
Saved in:
7
How do online bidders differ from non-bidders?
Hou, Jianwei
;
Elliott, Kevin M.
- In:
Journal of retailing and consumer services
21
(
2014
)
1
,
pp. 18-25
Persistent link: https://www.econbiz.de/10010233550
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