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Search: subject:"omni-channel"
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USA
Multichannel strategy
337
Multikanalvertrieb
337
Einzelhandel
202
Retail trade
200
Beziehungsmarketing
153
Relationship marketing
153
Online retailing
139
Online-Handel
139
Consumer behaviour
133
Konsumentenverhalten
133
Distribution channel
94
Vertriebsweg
94
Electronic Commerce
63
E-commerce
55
Deutschland
51
Lieferkette
51
Supply chain
51
Germany
50
Omni-channel
44
Mehrgleisiger Vertrieb
41
Internet marketing
36
Online-Marketing
36
Customer satisfaction
35
Kundenzufriedenheit
35
Dienstleistungsqualität
34
Marketing management
34
Marketingmanagement
34
Service quality
34
Digitalisierung
32
Omnichannel retailing
31
Omni-channel retailing
29
Omnichannel
27
Digitization
26
Logistics
25
Logistik
25
omni-channel
24
Customer analysis
22
Kundenanalyse
22
United States
22
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Fulgoni, Gian M.
2
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2
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2
Netessine, Serguei
2
Alamäki, Ari
1
Alber, Laura
1
Alexander, Bethan
1
Arndt, Aaron
1
Blazquez Cano, Marta
1
Bondos, Ilona
1
Chopra, Sunil
1
Christoforou, Tandy
1
Defee, C. Clifford
1
Denizci Guillet, Basak
1
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1
Gibson, Brian J.
1
Gu, Zheyin
1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
Qu, Zhe
1
Raja, Uzma
1
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1
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1
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1
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1
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1
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Christian-Albrechts-Universität zu Kiel
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Faculty & research / Insead : working paper series
2
Journal of advertising research
2
Journal of retailing and consumer services
2
Annales Universitatis Mariae Curie-Skłodowska / H
1
Decision
1
Direct marketing : an international journal
1
Exploring omnichannel retailing : common expectations and diverse realities
1
Harvard business review : HBR
1
International journal of electronic commerce : IJEC
1
International journal of hospitality management
1
International journal of physical distribution & logistics management : IJPD & LM
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
MIS quarterly
1
Management information systems : mis quarterly
1
Service systems science
1
The international review of retail, distribution and consumer research
1
The synergy of business theory and practice : advancing the practical application of scholarly research
1
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ECONIS (ZBW)
22
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1
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10
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22
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date (oldest first)
1
The effect of cross-channel integration on cost efficiency
Tagashira, Takumi
;
Minami, Chieko
- In:
Journal of interactive marketing : a quarterly …
47
(
2019
),
pp. 68-83
Persistent link: https://www.econbiz.de/10012060916
Saved in:
2
Consumer pseudo-showrooming and
omni-channel
placement strategies
Gu, Zheyin
;
Tayi, Giri Kumar
- In:
Management information systems : mis quarterly
41
(
2017
)
2
,
pp. 583-606
Persistent link: https://www.econbiz.de/10011689990
Saved in:
3
Online upselling : moving beyond offline upselling in the hotel industry
Denizci Guillet, Basak
- In:
International journal of hospitality management
84
(
2020
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012146179
Saved in:
4
An omnichannel approach to retailing : demystifying and identifying the factors influencing an omnichannel experience
Hickman, Ellie
;
Kharouf, Husni
;
Sekhon, Harjit
- In:
The international review of retail, distribution and …
30
(
2020
)
3
,
pp. 266-288
Persistent link: https://www.econbiz.de/10012253877
Saved in:
5
Complementarity and cannibalization of offline-to-online targeting : a field experiment on omnichannel commerce
Luo, Xueming
;
Zhang, Yuchi
;
Zeng, Fue
;
Qu, Zhe
- In:
MIS quarterly
44
(
2020
)
2
,
pp. 957-982
Persistent link: https://www.econbiz.de/10012261989
Saved in:
6
Realignment of the physical distribution process in
omni-channel
fulfillment
Ishfaq, Rafay
;
Defee, C. Clifford
;
Gibson, Brian J.
; …
- In:
International journal of physical distribution & …
46
(
2016
)
6/7
,
pp. 543-561
Persistent link: https://www.econbiz.de/10011588004
Saved in:
7
How
omni-channel
can be the future of retailing
Chopra, Sunil
- In:
Decision
43
(
2016
)
2
,
pp. 135-144
Persistent link: https://www.econbiz.de/10011534302
Saved in:
8
The practicable aspect of the
Omni-channel
retailing strategy and its impact on customer loyalty
Christoforou, Tandy
;
Melanthiou, Yioula
- In:
The synergy of business theory and practice : advancing …
,
(pp. 239-260)
.
2019
Persistent link: https://www.econbiz.de/10012105754
Saved in:
9
How Albert Heijn applied the
Omni-channel
strategy : a case study
Feddema, Daniek
;
Yen, Yung-Shen
- In:
Theoretical economics letters
9
(
2019
)
2
,
pp. 415-423
Persistent link: https://www.econbiz.de/10012005466
Saved in:
10
Individual preferences of digital touchpoints : a latent class analysis
Hallikainen, Heli
;
Alamäki, Ari
;
Laukkanen, Tommi
- In:
Journal of retailing and consumer services
50
(
2019
),
pp. 386-393
Persistent link: https://www.econbiz.de/10012114183
Saved in:
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