//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~type:"article"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Prandelli, Emanuela"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Customer integration
4
Innovation
4
Kundenintegration
4
Consumer behaviour
3
Fashion
3
Konsumentenverhalten
3
Luxury goods
3
Luxusgüter
3
Mode
3
Beziehungsmarketing
2
Brand management
2
Markenführung
2
Relationship marketing
2
Social Web
2
Social web
2
fashion
2
Aesthetics
1
Bekleidungsindustrie
1
Brand
1
Buyer power
1
Clothing industry
1
Cognition
1
Creativity
1
Crowdsourcing
1
Demand
1
Ducati Motor
1
Entrepreneurship
1
Entrepreneurship approach
1
Experiment
1
Gesellschaft
1
Innovation management
1
Innovationsmanagement
1
Italien
1
Italy
1
Knowledge management
1
Kreativität
1
Markenartikel
1
Marketing management
1
Marketingmanagement
1
Mass Customization
1
more ...
less ...
Online availability
All
Undetermined
5
Free
2
Type of publication
All
Article
Book / Working Paper
5
Type of publication (narrower categories)
All
Article in journal
4
Aufsatz im Buch
4
Aufsatz in Zeitschrift
4
Book section
4
Case study
1
Fallstudie
1
Language
All
Undetermined
12
English
8
Author
All
Prandelli, Emanuela
18
Verona, Gianmario
11
Sawhney, Mohanbir
4
Schreier, Martin
4
Fuchs, Christoph
3
Emanuela, Prandelli
2
Raccagni, Deborah
2
Barbi, Enzo
1
Cillo, Paola
1
Dahl, Darren W.
1
Deborah, Raccagni
1
Gianmario, Verona
1
Hieke, Silke
1
Moreau, C. Page
1
Nunes, Joseph C.
1
Pasquini, Martina
1
Sawhney, Mohanbir S.
1
Scopelliti, Irene
1
more ...
less ...
Published in...
All
Journal of marketing
3
California management review : CMR
2
Micro & Macro Marketing
2
Operations research, Management science : OR MS ; the international literature digest
2
21st century management ; 2
1
Aestetics and style in strategy
1
ECONOMIA E POLITICA INDUSTRIALE
1
European Management Journal
1
European management journal : publ. twice a year for the Scottish Business School
1
Journal of business venturing
1
Journal of marketing research
1
MIT sloan management review
1
Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
1
Strategic market creation : a new perspective on marketing and innovation management
1
The future of knowledge management
1
more ...
less ...
Source
All
ECONIS (ZBW)
8
OLC EcoSci
8
RePEc
4
Showing
1
-
10
of
20
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Changing style in style-changing industries : the role of critics as gatekeepers in high-end fashion
Cillo, Paola
;
Nunes, Joseph C.
;
Prandelli, Emanuela
; …
- In:
Aestetics and style in strategy
,
(pp. 171-197)
.
2021
Persistent link: https://www.econbiz.de/10012427891
Saved in:
2
Customization in luxury brands: can valentino get personal?
Moreau, C. Page
;
Prandelli, Emanuela
;
Schreier, Martin
; …
- In:
Journal of marketing research
57
(
2020
)
5
,
pp. 937-947
Persistent link: https://www.econbiz.de/10012271990
Saved in:
3
In user's shoes : an experimental design on the role of perspective taking in discovering entrepreneurial opportunities
Prandelli, Emanuela
;
Pasquini, Martina
;
Verona, Gianmario
- In:
Journal of business venturing
31
(
2016
)
3
,
pp. 287-301
Persistent link: https://www.econbiz.de/10011504936
Saved in:
4
All that is users might not be gold : how labeling products as user designed backfires in the context of luxury fashion brands
Fuchs, Christoph
;
Prandelli, Emanuela
;
Schreier, Martin
; …
- In:
Journal of marketing
77
(
2013
)
5
,
pp. 75-91
Persistent link: https://www.econbiz.de/10009793057
Saved in:
5
Il ruolo del web ai fini del coinvolgimento del cliente nei processi di innovazione: teoria e prassi a confronto
Emanuela, Prandelli
;
Gianmario, Verona
;
Deborah, Raccagni
- In:
Micro & Macro Marketing
(
2003
)
3
,
pp. 321-360
Persistent link: https://www.econbiz.de/10010650673
Saved in:
6
The psychological effects of empowerment strategies on consumers' product demand
Fuchs, Christoph
;
Prandelli, Emanuela
;
Schreier, Martin
- In:
Journal of marketing
74
(
2010
)
1
,
pp. 65-79
Persistent link: https://www.econbiz.de/10003940542
Saved in:
7
The Psychological Effects of Empowerment Strategies on Consumers' Product Demand
Fuchs, Christoph
;
Prandelli, Emanuela
;
Schreier, Martin
- In:
Journal of marketing
74
(
2010
)
1
,
pp. 65-80
Persistent link: https://www.econbiz.de/10008347420
Saved in:
8
Co-developing new products with customers
Prandelli, Emanuela
;
Verona, Gianmario
- In:
Strategic market creation : a new perspective on …
,
(pp. 362-388)
.
2008
Persistent link: https://www.econbiz.de/10003732375
Saved in:
9
Collaborative innovation : web-based tools for customer involvement in new product development
Verona, Gianmario
;
Prandelli, Emanuela
-
2008
Persistent link: https://www.econbiz.de/10003667730
Saved in:
10
Diffusion of web-based product innovation Fc:170
Prandelli, Emanuela
;
Verona, Gianmario
;
Raccagni, Deborah
- In:
Operations research, Management science : OR MS ; the …
48
(
2008
)
1
,
pp. 91-94
Persistent link: https://www.econbiz.de/10007984851
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->