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~type_genre:"Aufsatz im Buch"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Bibliografie"
~type_genre:"Case study"
~type_genre:"Collection of articles of several authors"
~type_genre:"Handbook"
~type_genre:"Sammelwerk"
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Search: expert journal of marketing
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Subject
All
Consumer behaviour
63
Konsumentenverhalten
63
Delphi technique
56
Delphi-Methode
56
Beziehungsmarketing
36
Relationship marketing
36
Internet marketing
31
Online-Marketing
31
Social Web
31
Social web
31
Marketing management
24
Marketingmanagement
24
Experten
22
Experts
22
Lieferantenmanagement
22
Supplier relationship management
22
Customer satisfaction
19
Kundenzufriedenheit
19
Innovation
17
Theorie
17
Theory
17
Brand management
15
Dienstleistungsqualität
15
Markenführung
15
Service quality
15
Viral marketing
15
Virales Marketing
15
Lieferkette
14
Supply chain
14
E-commerce
12
Electronic Commerce
12
Expert system
12
Expertensystem
12
Fuzzy sets
12
Fuzzy-Set-Theorie
12
Internet
12
Online retailing
12
Online-Handel
12
Tourism marketing
12
Tourismusmarketing
12
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Online availability
All
Free
155
Undetermined
59
Type of publication
All
Article
250
Book / Working Paper
39
Type of publication (narrower categories)
All
Aufsatz im Buch
Aufsatz in Zeitschrift
Bibliografie
Case study
Collection of articles of several authors
Handbook
Sammelwerk
Graue Literatur
532
Non-commercial literature
532
Arbeitspapier
359
Working Paper
359
Article in journal
242
Amtsdruckschrift
165
Government document
165
Hochschulschrift
159
Thesis
141
Konferenzschrift
61
Conference proceedings
54
Fallstudie
25
Article
13
Book section
13
Dissertation u.a. Prüfungsschriften
8
Statistik
7
Bibliografie enthalten
4
Bibliography included
4
Statistics
4
Aufsatzsammlung
3
Directory
2
Systematic review
2
Übersichtsarbeit
2
Adressbuch
1
Advisory report
1
Annual report
1
Bibliography
1
Fallstudiensammlung
1
Gutachten
1
Handbuch
1
Interview
1
Jahresbericht
1
Konferenzschrift/Kongressbericht
1
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Language
All
English
279
German
10
French
1
Author
All
Barnard, Brian
5
Kerr, Gayle
4
Vinerean, Simona
4
Chan, Syafruddin
3
Golikova, Viktorija V.
3
Santoso, Singgih
3
Sugiura, Fumikazu
3
Tzioras, Nikolaos
3
Alhidari, Abdullah Mohammed
2
Avdaševa, Svetlana B.
2
Avram, Bogdan
2
Barrio-García, Salvador del
2
Benabdelouahed, Redouane
2
Dakouan, Chouaib
2
Dens, Nathalie
2
Hanf, Jon
2
Hsu, Pi-fang
2
Jakovlev, A. A.
2
Jones, David L.
2
Kaynak, Erdener
2
King, Brian
2
Kraus, Sascha
2
Lee, Amy H. I.
2
Liu, Shan
2
Pelsmacker, Patrick de
2
Sellers Rubio, Ricardo
2
Abdul Ghani, Kamarulzaman
1
Abdul Ghani, Mohammad Taufiq
1
Abraham, Jocelyne
1
Abramo, Cláudio Weber
1
Adam, Muhammad
1
Agrawal, Rajat
1
Akhtar, Nadeem
1
Akçura, M. Tolga
1
Al-Barakat, Hamdi Jaber
1
Al-Khudhair, AbdulElah
1
Al-Mansour, Abdulrahman
1
Al-Zu'bi, Zu'bi
1
Algumzi, Areej
1
Alhudaithy, Abdullatif I. R.
1
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OECD
2
Chemnitz East Forum <7, 2006, Chemnitz>
1
Europäische Kommission / Generaldirektion Forschung
1
Institut za Javne Financije
1
OECD / Directorate for Financial and Enterprise Affairs / Competition Committee
1
Overseas Development Institute
1
Round Table on Competition in the Rail Industry <2005>
1
Workshop on the Methodological Tools for Assessing the Sustainability Impact of the EU's Economic Policies, with Applications to Trade Liberalisation Policies <2002, Brüssel>
1
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Published in...
All
Expert journal of marketing
49
Expert journal of business and management
10
New York economic review : journal of the New York State Economics Association
6
Methodological tools for SIA : report of the CEPII Workshop held on 7 - 8 November 2002 in Brussels
5
Cogent business & management
4
External relationship of Russian corporations
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Journal of business research : JBR
4
Journal of risk and financial management : JRFM
4
New generation of Russian economic studies
4
ERIM report series research in management
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of advertising : the review of marketing communications
3
Journal of fashion marketing and management
3
Journal of travel and tourism marketing
3
New Zealand journal of employment relations
3
Technological forecasting & social change : an international journal
3
Asia Pacific journal of marketing and logistics
2
Dissertations from the International Graduate School of Management and Industrial Engineering
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
International journal of business excellence
2
International journal of electronic business
2
International journal of internet marketing and advertising : IJIMA
2
International journal of project management : the journal of The International Project Management Association
2
Journal of consumer research : JCR ; an interdisciplinary journal
2
Journal of electronic commerce research : JECR
2
Journal of management information systems : JMIS
2
Journal of marketing research
2
Journal of marketing research : JMR
2
Journal of open innovation : technology, market, and complexity
2
Journal of retailing and consumer services
2
Journal of service research : JSR
2
Linköping studies in science and technology
2
Marketing : ZFP ; journal of research and management
2
Marketing Review St. Gallen : die neue Thexis-Marketingfachzeitschrift für Theorie und Praxis
2
Marketing i menedžment innovacij : m&mi
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Policy brief / OECD, Organisation for Economic Co-operation and Development
2
Psychology & marketing
2
The journal of brand management : an international journal
2
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Source
All
ECONIS (ZBW)
289
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91
Artificial intelligence-based predictions
of
movie audiences on opening Saturday
An, Yongdae
;
An, Jinwon
;
Cho, Sungzoon
- In:
International journal of forecasting
37
(
2021
)
1
,
pp. 274-288
Persistent link: https://www.econbiz.de/10012692709
Saved in:
92
Cross-cultural differences in uses
of
online experts
Obal, Michael
;
Kunz, Werner
- In:
Journal of business research : JBR
69
(
2016
)
3
,
pp. 1148-1156
Persistent link: https://www.econbiz.de/10011440247
Saved in:
93
Why is so little
marketing
research on Latin America published in high quality journals and what can we do about it? : lessons from a Delphi study
of
authors who have succeeded
Fastoso, Fernando
;
Whitelock, Jeryl
- In:
International marketing review
28
(
2011
)
4
,
pp. 435-449
Persistent link: https://www.econbiz.de/10009305318
Saved in:
94
Delight the experts, but never dissatisfy your customers! : a multi-category study on the effects
of
online review source on intention to buy a new product
Plotkina, Daria
;
Munzel, Andreas
- In:
Journal of retailing and consumer services
29
(
2016
),
pp. 1-11
Persistent link: https://www.econbiz.de/10011442338
Saved in:
95
Political
marketing
strategies in Africa :
expert
opinions
of
recent political elections in Ghana
Hinson, Robert
;
Tweneboah-Koduah, Ernest Yaw
- In:
Journal of African business
11
(
2010
)
2
,
pp. 201-218
Persistent link: https://www.econbiz.de/10008702028
Saved in:
96
In search
of
the "meta-maven" : an examination
of
market maven behavior across real-life, web, and virtual world
marketing
channels
Barnes, Stuart J.
;
Pressey, Andrew D.
- In:
Psychology & marketing
29
(
2012
)
3
,
pp. 167-185
Persistent link: https://www.econbiz.de/10009510112
Saved in:
97
The effect
of
customer empowerment on adherence to
expert
advice
Camacho, Nuno
;
Jong, Martijn G. de
;
Stremersch, Stefan
- In:
International journal of research in marketing : IJRM ; …
31
(
2014
)
3
,
pp. 293-308
Persistent link: https://www.econbiz.de/10010427992
Saved in:
98
Motivating customers to adhere to
expert
advice in professional services : a medical service context
Seiders, Kathleen
;
Flynn, Andrea Godfrey
;
Berry, Leonard L.
- In:
Journal of service research : JSR
18
(
2015
)
1
,
pp. 39-58
Persistent link: https://www.econbiz.de/10010483440
Saved in:
99
Exploring dark creativity : the role
of
power in an unethical
marketing
task
Palmer, Carolin
;
Kraus, Sascha
;
Ribeiro Soriano, Domingo
- In:
Economic research
33
(
2020
)
1,1
,
pp. 145-159
Persistent link: https://www.econbiz.de/10013173484
Saved in:
100
The importance
of
brand on B2B markets :
expert
interviews with Hilti AG mamagers
Konečný, Martin
;
Kolouchová, Daniela
- In:
Central European business review : CEBR
2
(
2013
)
4
,
pp. 24-29
Persistent link: https://www.econbiz.de/10010345389
Saved in:
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