//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Buzzell, Robert Dow"
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
USA
6
International marketing
5
Internationales Marketing
5
United States
5
Management
4
Marketing
3
Theorie
3
Theory
3
Advertising
2
Computerized method
2
Computerunterstützung
2
Corporate planning
2
Marketing management
2
Marketingmanagement
2
Multinationales Unternehmen
2
Telekommunikation
2
Transnational corporation
2
Unternehmensplanung
2
Werbung
2
Absatz
1
Absatzforschung
1
Absatzpolitik
1
Betriebliches Informationssystem
1
Betriebsleiter
1
Bibliography
1
Business intelligence system
1
Causality analysis
1
Competition
1
Datenverarbeitung
1
EU countries
1
EU-Binnenmarkt
1
EU-Staaten
1
Estimation
1
Finanzmathematik
1
Information system
1
Informationssystem
1
Informationstechnik
1
Internationales Management
1
Kausalanalyse
1
Market research
1
more ...
less ...
Type of publication
All
Book / Working Paper
13
Article
10
Type of publication (narrower categories)
All
Aufsatz im Buch
3
Aufsatzsammlung
3
Book section
3
Collection of articles of several authors
3
Sammelwerk
3
Fallstudiensammlung
2
Konferenzschrift
2
Article in journal
1
Aufsatz in Zeitschrift
1
more ...
less ...
Language
All
English
14
Undetermined
6
German
3
Author
All
Buzzell, Robert Dow
23
Quelch, John A.
4
Slater, Charles C.
3
Bartlett, Christopher A.
2
Gale, Bradley T.
2
Brown, Rex V.
1
Cox, Donald F.
1
Greif, Hans-Herbert
1
Hildebrandt, Lutz
1
Nourse, Robert Eric Martin
1
Ortmeyer, Gwen
1
Salama, Eric R.
1
more ...
less ...
Published in...
All
AMA bibliography series
1
Die Kausalanalyse : ein Instrument der empirischen betriebswirtschaftlichen Forschung
1
Effects of globalization on the firm
1
Harvard business review : HBR
1
Marketing and economic development. Readings in agribusiness research
1
Marketing management and administrative action
1
Marketing models : quantitative and behavioral
1
Marktorientierte Unternehmensführung : Reflexionen - Denkanstöße - Perspektiven ; Festschrift für Heribert Meffert zum 60. Geburtstag
1
Measuring advertising effectiveness. Selected readings
1
Proceedings of the ... National Conference of the American Marketing Association
1
Report / Marketing Science Institute
1
Report / Marketing Science Institute / Marketing Science Institute
1
Research colloquium / Harvard Business School
1
The multinational enterprise in transition : selected readings and essays
1
more ...
less ...
Source
All
ECONIS (ZBW)
22
USB Cologne (EcoSocSci)
1
Showing
1
-
10
of
23
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Can you standardize multinational marketing?
Buzzell, Robert Dow
-
2007
Persistent link: https://www.econbiz.de/10003555098
Saved in:
2
Global marketing management : cases and readings
Buzzell, Robert Dow
(
contributor
); …
-
1992
-
2. ed.
Persistent link: https://www.econbiz.de/10013480640
Saved in:
3
Ein Kausalmodell zu den Bestimmungsgründen der Profitabilität
Hildebrandt, Lutz
- In:
Die Kausalanalyse : ein Instrument der empirischen …
,
(pp. 210-235)
.
1998
Persistent link: https://www.econbiz.de/10001299879
Saved in:
4
Changing requirements for effective marketing
Buzzell, Robert Dow
- In:
Marktorientierte Unternehmensführung : Reflexionen - …
,
(pp. 497-511)
.
1997
Persistent link: https://www.econbiz.de/10001296693
Saved in:
5
Global marketing management : cases and readings
Buzzell, Robert Dow
(
contributor
); …
-
1995
-
3. ed.
Persistent link: https://www.econbiz.de/10000417031
Saved in:
6
Channel partnerships : a new approach to streamlining distribution
Buzzell, Robert Dow
;
Ortmeyer, Gwen
-
1994
Persistent link: https://www.econbiz.de/10000888168
Saved in:
7
The marketing challenge of 1992
Quelch, John A.
;
Buzzell, Robert Dow
;
Salama, Eric R.
-
1990
Persistent link: https://www.econbiz.de/10000797815
Saved in:
8
Das PIMS-Programm : Strategien und Unternehmenserfolg
Buzzell, Robert Dow
;
Gale, Bradley T.
-
1989
Persistent link: https://www.econbiz.de/10000087638
Saved in:
9
Multinational marketing management : cases and readings
Buzzell, Robert Dow
(
contributor
); …
-
1988
-
Reprint
Persistent link: https://www.econbiz.de/10000827384
Saved in:
10
Marketing im Zeitalter der "Compunications" : neue Chancen durch Computer u. Telekommunikation
Buzzell, Robert Dow
(
ed.
)
-
1988
Persistent link: https://www.econbiz.de/10000735521
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->