Hada, Mahima; Grewal, Rajdeep; Chandrashekaran, Murali - In: Journal of International Business Studies 44 (2013) 8, pp. 787-812
Foreign subsidiaries of multinational corporations (MNCs) rely on external partners, such as channel partners, to achieve global objectives. We conceptualize the subsidiary’s channel partner as an extended link of the MNC’s internal network: thus, the subsidiary’s adaptation and execution...