Search Results - person:"Goswami, Sinmoy"

Modelling customer delight in hotel industry

Goswami, Sinmoy; Sarma, Mrinmoy K. - In: Global business review 20 (2019) 2, pp. 405-419

Persistent link: https://www.econbiz.de/10012035708

Profiling customers in the hospitality sector : an approach towards market segmentation in hotels and restaurants in Assam

Goswami, Sinmoy; Barman, Panchanan; Sarmah, Suman - In: The IUP journal of marketing management : IJMM 16 (2017) 2, pp. 27-53

Persistent link: https://www.econbiz.de/10011732413

Management of guest delight in hotels : an exploratory study

Goswami, Sinmoy; Sarma, Mrinmoy K. - In: Vision : the journal of business perspective 18 (2014) 1, pp. 29-45

Persistent link: https://www.econbiz.de/10011334286

Segmentation of users of cellular phone services in Guwahati City : an exploratory study

Goswami, Sinmoy; Sarmah, Suman; Boruah, Swapna - In: The IUP journal of marketing management : IJMM 13 (2014) 3, pp. 71-85

Persistent link: https://www.econbiz.de/10010422201

Management of Guest Delight in Hotels: An Exploratory Study

Goswami, Sinmoy; Sarma, Mrinmoy K. - In: Vision 18 (2014) 1, pp. 29-45

Guest delight involves providing unexpected benefits along with the basic services to the guests in hotels. However, as the hotels continue to delight guests by providing delighter features along with the basic service, their expectations continue to increase. In every successive stay, they...

Persistent link: https://www.econbiz.de/10011137483

Guest delight : its significance in the hotel industry

Goswami, Sinmoy; Sarma, Mrinmoy K. - In: The IUP journal of marketing management : IJMM 10 (2011) 2, pp. 64-84

Persistent link: https://www.econbiz.de/10009237012