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Search: person:"Nguyen, Trang T. M."
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Vietnam
14
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4
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3
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3
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research-article
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Nguyen, Tho D.
19
Nguyen, Trang T. M.
11
Nguyen, Trang T.M.
8
Barrett, Nigel J.
2
Published in...
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Journal of macromarketing : examining the interactions among markets, marketing, and society
2
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
2
Management research review
2
The journal of management development
2
Asia Pacific Business Review
1
Asia Pacific Journal of Marketing and Logistics
1
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1
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1
Journal of consumer behaviour : an international research review
1
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1
Marketing intelligence & planning
1
The Learning Organization
1
The learning organization : TLO ; the international journal of critical studies in organizational learning
1
The learning organization : TLO ; the international journal of knowledge and organizational learning management
1
Whither South East Asian management? : the first decade of the new millennium
1
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ECONIS (ZBW)
10
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4
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1
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1
Firm-specific marketing captial and job satisfaction of marketers : evidence from Vietnam
Nguyen, Tho D.
;
Nguyen, Trang T. M.
- In:
The learning organization : TLO ; the international …
18
(
2011
)
3
,
pp. 251-263
Persistent link: https://www.econbiz.de/10009158282
Saved in:
2
The WTO, marketing and innovativeness capabilities of Vietnamese firms
Nguyen, Tho D.
;
Nguyen, Trang T. M.
- In:
Management research review
34
(
2011
)
6
,
pp. 712-726
Persistent link: https://www.econbiz.de/10009247587
Saved in:
3
Enhancing relationship value between manufacturers and distributors through personal interaction : evidence from Vietnam
Nguyen, Tho D.
;
Nguyen, Trang T. M.
- In:
The journal of management development
30
(
2011
)
4
,
pp. 316-328
Persistent link: https://www.econbiz.de/10009012278
Saved in:
4
An examination of selected marketing mix elements and brand relationship quality in transition economies : evidence from Vietnam
Nguyen, Tho D.
;
Nguyen, Trang T. M.
- In:
Journal of relationship marketing : innovations & …
10
(
2011
)
1
,
pp. 43-56
Persistent link: https://www.econbiz.de/10009012715
Saved in:
5
Consumer ethnocentrism, cultural sensitivity, and intention to purchase local products : evidence from Vietnam
Nguyen, Tho D.
;
Nguyen, Trang T. M.
;
Barrett, Nigel J.
- In:
Journal of consumer behaviour : an international …
7
(
2008
)
1
,
pp. 88-100
Persistent link: https://www.econbiz.de/10003693164
Saved in:
6
Enhancing business relationship quality through cultural sensitization
Nguyen, Trang T. M.
;
Nguyen, Tho D.
- In:
Journal of relationship marketing : innovations & …
13
(
2014
)
1
,
pp. 70-87
Persistent link: https://www.econbiz.de/10010357245
Saved in:
7
The impact of cultural sensitivity and information exchange on relationship quality
Nguyen, Trang T. M.
;
Nguyen, Tho D.
- In:
Marketing intelligence & planning
32
(
2014
)
7
,
pp. 754-768
Persistent link: https://www.econbiz.de/10010423289
Saved in:
8
Psychological capital, quality of work life, and quality of life of marketers : evidence from Vietnam
Nguyen, Tho D.
;
Nguyen, Trang T. M.
- In:
Journal of macromarketing : examining the interactions …
32
(
2012
)
1
,
pp. 87-95
Persistent link: https://www.econbiz.de/10009513276
Saved in:
9
Psychological Capital, Quality of Work Life, and Quality of Life of Marketers: Evidence from Vietnam
Nguyen, Tho D.
;
Nguyen, Trang T. M.
- In:
Journal of macromarketing : examining the interactions …
32
(
2012
)
1
,
pp. 87-96
Persistent link: https://www.econbiz.de/10009960467
Saved in:
10
Learning to build quality business relationships in export markets : evidence from Vietnamese exporters
Nguyen, Trang T. M.
;
Nguyen, Tho D.
- In:
Whither South East Asian management? : the first decade …
,
(pp. 197-214)
.
2011
Persistent link: https://www.econbiz.de/10008647329
Saved in:
1
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