Grace, Debra; Lo Iacono, Joseph - In: Journal of Services Marketing 29 (2015) 6/7, pp. 560-570
) but very little about other stakeholder perspectives, in particular, internal customers’ perspectives of the value co … developed specifically from the internal customer’s perspective. Findings – The resultant conceptual model (shown in Figure 1 …, which in the first instance, gratify (or not) the needs of internal customers and, secondly, influence the multi …