Search Results - subject:"Product country image"

Relationship amongst cultural openness, world-mindedness, product-country image and purchase intention of Korean and Chinese smartphone products : a case study of the South African...

Lee, You-Kyung; Robb, Charles A. - In: South African journal of business management 53 (2022) 1, pp. 1-12

Purpose: This study examines the relationships between cultural openness, world-mindedness (WMD), product-country image …

Persistent link: https://www.econbiz.de/10013190715

A meta-analysis of the antecedents and outcomes of consumer foreign country image perceptions : the moderating role of macro-level country differences

Leonidou, Leonidas C.; Aykol, Bilge; Samiee, Saeed; … - In: Management international review : MIR ; journal of … 62 (2022) 5, pp. 741-784

Persistent link: https://www.econbiz.de/10013454392

Impact of company and country antecedents on B2B buyer perceived supplier performance

Uddin, Jashim; Elliott, Gregory; Parvin, Shehely - In: The journal of business & industrial marketing 37 (2022) 9, pp. 1835-1851

Persistent link: https://www.econbiz.de/10013401984

Impacts of South African consumer cultural openness on country image and product-country image of South Korea

Lee, You-Kyung; Robb, Charles Arthur - In: Journal of international trade & commerce 17 (2021) 4, pp. 1-18

Persistent link: https://www.econbiz.de/10013198544

How does the antecedents of product country image affect willingness to buy foreign products?

Bushra, Aliya; Zafar, Sohail - In: Pakistan Journal of Commerce and Social Sciences (PJCSS) 11 (2017) 2, pp. 524-541

The aim of this study is to test the effect of four antecedents of Product Country Image: i) Materialism, ii) Consumer … Ethnocentrism, iv) Value Consciousness and Cosmopolitanism, on Home Product Country Image and Foreign Product Country Image. This … relationship has not been tested before in Pakistan. Secondly, the aim was to investigate this impact of Product Country Image on …

Persistent link: https://www.econbiz.de/10011938561

How does the antecedents of product country image affect willingness to buy foreign products?

Bushra, Aliya; Zafar, Sohail - In: Pakistan journal of commerce and social sciences 11 (2017) 2, pp. 524-541

Persistent link: https://www.econbiz.de/10011930429

Is there an image crisis in the Spanish vegetables?

Serrano-Arcos, M. Mar; Sánchez-Fernández, Raquel; … - In: Journal of international food & agribusiness marketing 32 (2020) 3, pp. 247-265

Persistent link: https://www.econbiz.de/10012258735

Are consumers' minds or hearts guiding country of origin effects? : conditioning roles of need for cognition and need for affect

Diamantopoulos, Adamantios; Arslanagic-Kalajdzic, Maja; … - In: Journal of business research : JBR 108 (2020), pp. 487-495

Persistent link: https://www.econbiz.de/10012175455

Modeling the role of consumer xenocentrism in impacting preferences for domestic and foreign brands : a mediation analysis

Diamantopoulos, Adamantios; Davydova, Olga; … - In: Journal of business research : JBR 104 (2019), pp. 587-596

Persistent link: https://www.econbiz.de/10012105199

How much more (or less) is a brand worth when made in a low labor-cost country? : it depends upon who and where you ask

Ho, Foo Nin; Brodowsky, Glen H.; Lee, Seonsu - In: Country of origin effect : looking back and moving forward, (pp. 3-19). 2019

Persistent link: https://www.econbiz.de/10012008485