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Search: subject:"Product harm crisis"
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Subject
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Crisis management
29
Krisenmanagement
26
Product-harm crisis
25
Consumer behaviour
21
Konsumentenverhalten
19
Brand image
14
Markenimage
14
Brand management
11
Markenführung
11
Product quality
10
Produktqualität
10
Product liability
9
Produkthaftung
9
product-harm crisis
9
Product harm crisis
8
Product recall
7
Public relations
7
Advertising
5
Brand
5
Markenartikel
5
Öffentlichkeitsarbeit
5
Corporate Social Responsibility
4
Corporate social responsibility
4
Social Web
4
Social web
4
Spillover effect
4
Spillover-Effekt
4
Werbung
4
Brand equity (consumer)
3
China
3
Confidence
3
Customer satisfaction
3
Financial crisis
3
Finanzkrise
3
Internet marketing
3
Kundenzufriedenheit
3
Online-Marketing
3
Vertrauen
3
Ankündigungseffekt
2
Announcement effect
2
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Online availability
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Undetermined
38
Free
4
Type of publication
All
Article
47
Book / Working Paper
2
Type of publication (narrower categories)
All
Article in journal
37
Aufsatz in Zeitschrift
37
research-article
3
Arbeitspapier
1
Graue Literatur
1
Non-commercial literature
1
Working Paper
1
conceptual-paper
1
review-article
1
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Language
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English
43
Undetermined
6
Author
All
Laufer, Daniel
4
Cleeren, Kathleen
3
Aichner, Thomas
2
Avnet, Tamar
2
Choi, Woo Jin
2
Coletti, Paolo
2
Jiang, Like
2
Magnan, Michel
2
Meyer, Tracy
2
Rea, Brianna
2
Stoner, Jason
2
Su, Lixin
2
Suri, Anshu
2
Wilken, Robert
2
Zhang, Shafu
2
Aksoy, Lerzan
1
Albers, Sönke
1
Astvansh, Vivek
1
Bai, Rubing
1
Bapuji, Hari
1
Brower, Jacob
1
Carrillat, François A.
1
Ceylan, Melis
1
Chen, Jiawen
1
Choi, Jongan
1
Coombs, W. Timothy
1
Damavandi, Hoorsana
1
Datta, Subhadeep
1
Dawar, Niraj
1
Dekimpe, Marnik G.
1
Dong, Xuebing
1
Dong, Zhanyu
1
Feng, Jiaojiao
1
Filieri, Raffaele
1
Fleischman, Gary M.
1
Gao, Haibing
1
Gelbrich, Katja
1
Grunwald, Guido
1
Grégoire, Yany
1
Haas‐Kotzegger, Ursula
1
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Institution
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College of Business, University of Texas-San Antonio
1
Published in...
All
Journal of the Academy of Marketing Science
5
Journal of business research : JBR
4
Business horizons
3
The journal of product & brand management
3
Business Horizons
2
International journal of market research
2
Journal of Consumer Marketing
2
Journal of global marketing
2
Asia Pacific journal of management
1
Asia Pacific journal of marketing and logistics
1
Asian Agricultural Research
1
Australian journal of management
1
Corporate social responsibility and environmental management
1
European journal of marketing
1
Information systems research : ISR
1
Journal of Product & Brand Management
1
Journal of business ethics : JBE
1
Journal of business ethics : JOBE
1
Journal of international trade & commerce
1
Journal of marketing
1
Journal of retailing and consumer services
1
Journal of service research : JSR
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Manufacturing & service operations management : M & SOM
1
Marketing Science
1
Marketing letters : a journal of research in marketing
1
Psychology & marketing
1
Social Responsibility Journal
1
Strategic Direction
1
Sustainability
1
Série scientifique / CIRANO, Centre Interuniversitaire de Recherche en Analyse des Organisations
1
The journal of brand management : an international journal
1
Transportation research / E : an international journal
1
Working Papers / College of Business, University of Texas-San Antonio
1
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Source
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ECONIS (ZBW)
38
RePEc
6
Other ZBW resources
5
Showing
1
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10
of
49
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date (oldest first)
1
Managing customer satisfaction after a product recall : the joint role of remedy, brand equity, and severity
Mafael, Alexander
;
Raithel, Sascha
;
Hock, Stefan J.
- In:
Journal of the Academy of Marketing Science
50
(
2022
)
1
,
pp. 174-194
Persistent link: https://www.econbiz.de/10012819750
Saved in:
2
The use of corporate social responsibility in response to
product-harm
crisis
: how do stock market reactions matter?
Ouyang, Zhe
;
Wang, Xiaojiao
;
Liu, Yang
- In:
Corporate social responsibility and environmental management
31
(
2024
)
4
,
pp. 3081-3097
Persistent link: https://www.econbiz.de/10014631779
Saved in:
3
Brand warmth elicits feedback, not complaints
Astvansh, Vivek
;
Suri, Anshu
;
Damavandi, Hoorsana
- In:
Journal of the Academy of Marketing Science
52
(
2024
)
4
,
pp. 1107-1129
Persistent link: https://www.econbiz.de/10015048132
Saved in:
4
Impact of social media brand blunders on brand trust and brand liking
Hayran, Ceren
;
Ceylan, Melis
- In:
International journal of market research
65
(
2023
)
4
,
pp. 466-483
Persistent link: https://www.econbiz.de/10014322092
Saved in:
5
Understanding local consumers' reactions to perceived unfair product recalls of foreign brands : a relative deprivation perspective
Liao, Junyun
;
He, Siying
;
Hu, Yanghong
;
Chen, Jiawen
; …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
9
,
pp. 2216-2234
Persistent link: https://www.econbiz.de/10014430222
Saved in:
6
Remedy management for product recalls in the automotive industry : how car dealers should time the repair and communicate its outcome
Gelbrich, Katja
;
Voigt, Sarah
;
Nazifi, Amin
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014383152
Saved in:
7
Do products branded with handwritten scripts suffer more amid product-harm crises?
Bai, Rubing
;
Ma, Baolong
;
Hu, Zhichen
;
Wang, Hong
- In:
The journal of product & brand management
32
(
2023
)
3
,
pp. 379-392
Persistent link: https://www.econbiz.de/10014229049
Saved in:
8
Exploring consumers' attitude formation toward their own brands when in crisis : cross-national comparisons between USA and China
Kim, Sojung
;
Yim, Mark Yi-Cheon
- In:
The journal of product & brand management
31
(
2022
)
1
,
pp. 56-72
Persistent link: https://www.econbiz.de/10012798133
Saved in:
9
A cross-disciplinary review of product recall research : a stakeholder-stage framework
Li, Huashan
;
Bapuji, Hari
;
Talluri, Srinivas
;
Singh, …
- In:
Transportation research / E : an international journal
163
(
2022
),
pp. 1-23
Persistent link: https://www.econbiz.de/10013276015
Saved in:
10
Enhancing frontline employee support during a
product-harm
crisis
: evidence and strategic managerial implications for firms
Pangarkar, Aniruddha
;
Fleischman, Gary M.
;
Iacobucci, Dawn
- In:
Journal of retailing and consumer services
66
(
2022
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013209667
Saved in:
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